Event Farm

JUNE 14, 2017

eBook: Using Tech to Track Event ROI. Content marketing, big data, mobile marketing, and social media—all of these make up a lot of what experiential is naturally good at. Whether you’re hosting a B2B or B2C event, a large-scale conference or a VIP dinner, you can incorporate RFID or NFC into your events.

Social Media 124

Social Media Speakers B2C Event Marketing 124

Eventmobi

JUNE 16, 2023

When a low budget is a big factor, associations can explore cost-effective alternatives, seek partnerships and sponsorships, and invest in low-cost marketing tactics (like organic social media or comarketing) to overcome budget limitations. Too many ideas A surplus of ideas can lead to scattered efforts and a lack of focus.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Event Industry News

FEBRUARY 18, 2019

They recognise the value live events can bring to the table from an engagement and authenticity perspective, and of late, the same can be said for social media influencers. We know that social media can be used to extend an event’s reach exponentially. So, why influencers?

B2C 103

B2C Social Media 2018 B2B 103

Event Industry News

MAY 28, 2019

Across his career, Scott has led teams in the design, production, and execution of hundreds of large-scale B2B and B2C events in more than 40 countries, for dozens of the world’s leading brands, companies, and trade associations. Favourite piece of tech for work and personal life?

Event Technology 95

Event Technology Technology 2008 B2C 95

Event Industry News

MARCH 6, 2020

Both companies ordinarily work in the corporate sectors, so having an event which is B2C whether it be a concert or an afternoon with Martin Brundle and Mark Gallagher, is very different. As well as event running schedule, and all manifests and performer movements as you would for a conference, exhibition or awards evenings.

B2C 97

B2C B2B Negotiating Venues 97

Hubilo Blog

FEBRUARY 5, 2019

Starting off with another year, entering a new phase of event industry and meetings industry, event professionals await the new trends and tech integrations that will transform the event industry. How tech will transform the meetings industry in the upcoming months? Read more about how associations backed up these techs at CES here.

B2C 61

B2C Trade Shows 2019 B2B 61

Endless Events

JUNE 8, 2018

And this story is often a digital one, shared through social media. It turns out that social media is also the perfect platform to capture the play with the senses you have concocted for your attendees. What new tech have you tried out in your events and which ones do you keep on using?

Corporate Events 108

Corporate Events Event Planning Marketing Social Media 108

All Seated

JANUARY 11, 2021

While certainly not a replacement for in-person celebrations, tech has helped us to navigate the highs and lows of 2020 without feeling quite so alone. As we move towards a brighter future, we’re seeing tech used in new and exciting ways that will influence the way that event professionals market their businesses and serve their clients.

Tech 43

Tech Social Media 2021 2020 43

Event Industry News

AUGUST 29, 2019

Social media posts and digital content has added another layer to work responsibilities in PR and other sectors. She also describes the difference between working on a B2B and B2C show regarding press coverage and interview opportunities. Event Tech. Areas of interest. Brand Events. Concerts & Tours. Conferences.

B2B 63

B2B B2C Negotiating Social Media 63

Bizzabo

JANUARY 15, 2019

If you even look at the way that people are moving away from social media platforms (Facebook, Snap) to more personalized interactions (Voxer, Facebook Portal, Meetup Groups), people don't want a cookie cutter, dry experience. I anticipate that corporate events will begin to reflect the experience of attending a B2C event.

2019 102

2019 B2B B2C Events 102

Bizzabo

JUNE 12, 2020

Black-owned experiential agencies with extensive B2B and B2C portfolios. If you have any suggestions for black-owned B2B or B2C agencies that aren’t mentioned below, you can submit them here for consideration. Featuring Beyond 8, Andrew Roby Events, W.P. Miller Special Events, and other leading firms. Andrew Roby Events. Team Epiphany.

B2C 71

B2C Fashion 2002 B2B 71

Bizzabo

AUGUST 22, 2018

Event Tech Assessment : Do you have what it takes to plan successful events? Harness the Power of Social Media: The Event Marketer's Social Media Bundle features five helpful essays on using Facebook, Twitter, LinkedIn Snapchat and more to market and event. Event tech platforms. Table Of Contents.

Event Planning 88

Event Planning Social Media Sponsorships Event Marketing 88

SpotMe Blog

JUNE 2, 2021

B2B lead generation is different from business-to-consumer (B2C) lead generation in that you’ll focus on selling to other companies, rather than to individual consumers. They’ll appreciate the heads up about your event and will spread the word for you, both on their website and social media accounts.

B2B 130

B2B Social Media Marketing Events 130

Socio Events

MARCH 21, 2023

The differences between B2B marketing and B2C marketing B2B event marketing concentrates on generating B2B sales and finalizing contracts, but it also includes fostering connections with fellow industry professionals. On the flip side, there’s business-to-consumer (B2C) marketing. Simply put, the stakes are much higher.

B2B 52

B2B B2C Trade Shows 2023 52

Bizzabo

OCTOBER 12, 2018

From optimizing your event website to ordering premium merchandise to automating your social media, you’ll find just about everything you’ll need to plan your next big event. This website has information for both B2B and B2C event planners. Social Media Websites for Event Marketers. Source: Bizzabo. Source: Nimlok.

Social Media 59

Social Media Trade Shows B2B Event Marketing 59

Endless Events

APRIL 21, 2023

And while you may be familiar with influencer marketing in B2C, a popular approach to event partner marketing, event partner marketing in B2B spaces is also growing in popularity. It has nothing to do with tech.” “I Far too often, I lean toward the tech side, so I like that,” says Will.

Marketing 77

Marketing Conference B2B Speakers 77

Hubilo Blog

AUGUST 20, 2019

B2B or B2C. As explained by social media examiner , Your online reputation determines how others perceive your business when they search for or stumble upon it online. Additionally, event profs can have a dedicated owned media in their website. 3 levels of gauging event success: 1.Online

Trade Shows 40

Trade Shows Social Media B2C Events 40

Bizzabo

DECEMBER 15, 2020

During our virtual summit, (Almost) HYBRID, Leanne Pittsford, founder at Lesbians Who Tech shared how she improved accessibility for attendees at (Not IRL) PRIDE SUMMIT. “We Leanne Pittsford, founder at Lesbians Who Tech. Another great example to take inspiration from is Mastercard and their B2C customer experiences.

Conference 83

Conference 2021 Sponsorships 2020 83

Certain

OCTOBER 20, 2016

Buffer’s blog is full of interesting content geared towards social media and online marketing. Their blog offers industry news and trends, case studies, social media and online marketing tips and tricks, and even podcasts. If you are a social media or online marketer utilize this blog, you will learn a lot.

Marketing 20

Marketing B2B Social Media Event Marketing 20

The Castle Group

OCTOBER 23, 2023

The acquisition marked a striking new direction for Twitter, the social media landscape, and digital culture as a whole. In its early days, the platform positioned itself as the most viable competitor to X, being from another established social tech conglomerate. I don’t foresee that happening in the near future.

Social Media 52

Social Media Advertising B2C B2B 52

Social Tables

APRIL 23, 2019

For example, Lesbians Who Tech is a real event with a name that gives the reader an immediate understanding of who the audience is and kind of what attendees will be doing. For example, if your event is a tech conference for copywriters, you can follow the thought pattern, “copywriters (A) make me think of B. It excites your audience.

Social Media 139

Social Media Events B2C Corporate Events 139

Endless Events

OCTOBER 19, 2018

You can find bigger and better ways to deploy events, the latest in event tech, and follow where other event profs’ careers are taking them. All about event tech. Looking for more event industry blogs with a focus on tech? Event Tech Brief. Like, what to do with leftover event food and how to give back as a company.

Trade Shows 133

Trade Shows Food and Beverage Tech Education 133

Bizzabo

NOVEMBER 2, 2018

Both the media and general public go crazy speculating what the tech giant has up its sleeve. One of the keys to their success is their strategic use of social media. Event organizers do a fantastic job using hashtags to create a large collection of attendee-generated media and comments. Source: Digital Agency Day.

Event Ideas 76

Event Ideas Social Media 2018 Conference 76