SmartMeetings

MAY 28, 2020

Digital events can be broken down into four components: content, community, sponsorship and analytics. While content is about the speaker, the message and correct video format, it’s also about creating a shared experience. You’re still thinking about speakers, thinking about abstracts and curating how you actually deliver it.

B2C 117

B2C Sponsorships Conference Speakers 117

Social Tables

JANUARY 27, 2021

EMS is an industry-leading event planning conference, and it describes itself as “the event industry’s mega-show,” which “brings together b2b and b2c brand-side marketers, executives from leading event agencies, meeting planners, trade show organizers, event strategists, experience designers, event technology gurus and more.”

2021 193

2021 Event Planning Conference 2020 193

Bizzabo

DECEMBER 17, 2018

Event Sponsorship. 58% of B2B companies use event software at their events, compared to 54% of B2C companies. 28% of B2C organizations primarily run live events for community building. 28% of B2C organizations primarily run live events for community building. 10% of event planners spend most of their budget on speakers.

Event Marketing 98

Event Marketing 2019 Marketing 2014 98

Socio Events

SEPTEMBER 1, 2022

Event marketers generally focus on two key areas of event promotion: B2C and B2B. B2C event marketing involves promoting directly to your target audience—the customer—with the goal that they’ll register for the event or invite others to join them. Sponsorships and speakers. Email marketing.

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52

Bizzabo

MARCH 31, 2020

Key Takeaway: The speakers (i.e. You need to secure Grade-A speakers for your conference as well. The speakers you choose just need to be known to your unique target audience and fill them with excitement. If you secure sponsorships and sell products at your event, you can still achieve an amazing financial event ROI !

Sponsorships 77

Sponsorships 2019 Entertainment Speakers 77

Endless Events

APRIL 21, 2023

And while you may be familiar with influencer marketing in B2C, a popular approach to event partner marketing, event partner marketing in B2B spaces is also growing in popularity. They want their attendees or their speakers to help create unique content. I think a lot of people want that. Well, it’s not an easy task,” responds Nicole.

Marketing 77

Marketing Conference B2B Speakers 77

Bizzabo

JANUARY 15, 2019

I anticipate that corporate events will begin to reflect the experience of attending a B2C event. This will mean an inevitable shift towards experiential sponsorships and exhibitions. With an increased saturation of B2B events , the line between B2B and B2C event programs are becoming more blurred.

2019 102

2019 B2B B2C Events 102

Bizzabo

DECEMBER 15, 2020

The virtual conference was a great success and consisted of 50,000+ Cloud and SaaS experts, 50+ speakers, 5000+ braindates, and 1-on-1 networking opportunities. These same community features make it possible for attendees to communicate with speakers and sponsors, allowing them to get more value out of the experience. Source: Bizzabo.

Conference 83

Conference 2021 Sponsorships 2020 83

Bizzabo

JUNE 20, 2018

This month we spoke with Dayna Rothman, CRO at SaaStr, about multi-channel event promotion, the differences and similarities between B2B and B2C events, and what it takes to scale a rapidly growing event. The other thing is that the two areas of revenue for us are ticket sales and sponsorship sales. Right before this past event.

Conference 55

Conference B2B B2C Sponsorships 55

Bizzabo

AUGUST 22, 2018

From blogs on ways to increase ticket sales to 40-page eBooks on ways to maximize event sponsorship to webinars featuring event organizers in the field— you’ll find something useful within this directory of event planning resources. The Event Sponsorship Guide: Learn how to find, pitch and keep amazing conference and event sponsors.

Event Planning 88

Event Planning Social Media Sponsorships Event Marketing 88

Bizzabo

SEPTEMBER 26, 2019

One of the things that Quickbooks Connect does better than most conferences is secure amazing, high-caliber speakers. Key Takeaway: The speakers you secure for your events matter. That's why we always recommend bringing in great speakers. But the term "great speakers" is relative. They'll also help you sell more tickets.

Financial 48

Financial 2019 Speakers Sponsorships 48

Bizzabo

AUGUST 1, 2019

Think is IBM's biggest conference of the year and features well-known speakers like Joe Montana and Tony Hawk; dozens of workshop sessions on various technology subjects; and plenty of networking opportunities. Maybe you need to bring in edgy speakers or partner with progressive companies. Source: IBM. Think Gov 2019. Source: IBM.

Speakers 56

Speakers B2B 2019 Technology 56

Bizzabo

NOVEMBER 13, 2019

Key Takeaway: TimesTalks is a great reminder to book interesting speakers for your events. But you do need to secure speakers that are interesting to your target audience and will provide them with valuable knowledge, an entertaining experience, or both. Key Takeaway: Both B2C and B2B event marketing is hard.

Speakers 48

Speakers 2019 Travel Fashion 48

Bizzabo

NOVEMBER 6, 2019

Key Takeaway: Create 2019 reminds us to always strive for innovation and to look for ways to push our industries forward with our company's B2C and B2B event marketing efforts. Let's talk more about event sponsorship. Key Takeaway: Event sponsorship is an important component of a full event marketing strategy.

2019 49

2019 Entertainment Marketing Sponsorships 49

Bizzabo

DECEMBER 13, 2018

The bottom line: Event marketing is an essential marketing channel for B2B and B2C businesses. Conferences can be either B2B or B2C and usually have a schedule filled with engaging speakers, educational workshops, and valuable networking sessions. One of the best ways to do this is with speaker cards.

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Cvent: Event Marketing

MARCH 26, 2019

Email marketing is huge for events: More than 75% of B2C companies use email marketing as the number one tool to promote their events. Any vendors or speakers to tag. Work out clear sponsorship packages that can be conveyed easily, but also be ready to be flexible. Use discounts and sponsorships to increase attendance.

Event Marketing 55

Event Marketing Marketing 2019 Social Media 55

Bizzabo

MAY 2, 2019

Nail Your Speaker Lineup. One thing this event series did extremely well was curate a roster of great speakers. First, they had their standard speakers that traveled to each location and delivered a similar keynote to the crowds at each stop. Yext also did a great job of bringing in unique speakers for each location as well.

Sponsorships 51

Sponsorships Financial 2015 Food and Beverage 51

Bizzabo

AUGUST 30, 2019

The Forbes Under 30 Summit is more than a conference, it's a completely immersive experience that features musical performances, A-list speakers, investor speed-pitching sessions, a "legendary" pub crawl, industry-focused field trips, and more. The right speakers will help drum up interest in your conference and lend it more prestige.

Healthcare 48

Healthcare 2019 Speakers B2C 48

Bizzabo

OCTOBER 12, 2018

Their main services include conference improvement, event sponsorship , education differentiation, speaker improvement, general session design, and strategy facilitation. This website has information for both B2B and B2C event planners. Have event speakers write articles related to their future lectures for LinkedIn’s Pulse.

Social Media 59

Social Media Trade Shows B2B Event Marketing 59

Bizzabo

OCTOBER 8, 2018

The stage is set, the speakers are prepped, your staff is ready—but if you can't get enough bodies to your event, it's all for naught. Use your event technology to integrate with social platforms that allow your attendees, speakers, and organizers alike to share content and awareness about your event. Nurture valued relationships.

Social Media 74

Social Media Marketing Event Technology Speakers 74

Bizzabo

JANUARY 9, 2020

So use great stories in your B2C and B2B event marketing efforts to help humanize your brand and explain the benefits of attending your events. Key Takeaway: Event sponsorship is an important element of any company's event strategy. Key Takeaway: The truth is you need to secure top speakers for your events. Sports Awards.

Sports 62

Sports 2016 B2C Entertainment 62