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How Ally Bank Uses Gamification to Bolster Financial Literacy

Event Marketer

One of the things that I’ve always struggled with as a marketer is [that fact that] teaching people finances is not the sexiest in the world. People don’t get up in the morning and say, oh, I can’t wait to go on my bank’s Instagram page, and get up every day and want to interact with your bank.

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The Brief: Ice Festivals and Big Rings

Event Marketer

THE RAVENS GIVE FAN EVENTS A FROSTY MAKEOVER WITH A POP-UP ICE FESTIVAL In the leadup to the Baltimore Ravens divisional playoff game in New York on Sunday, the team invited fans to conquer the cold from Jan. Hosted on its home turf at M&T Bank Stadium, the all-ages event gave traditional fan fests an icy makeover.

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From the Metaverse to NFTs: How Event Marketers Can Tap into the Power of Emerging Tech

Event Marketer

The rise of new-era digital platforms and tools offers event marketers a fresh engagement opportunity. But experts agree that two years of living life virtually during the pandemic has played a major role in accelerating the adoption of emerging technologies. This surge in mind-boggling tech seems to have happened overnight.

Tech 317
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17 Event Marketing Strategies to Boost Engagement & Drive Sales

Eventmobi

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

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Revolt TV’s Annual Summit Returns to in-Person with a Hyper-local Program

Event Marketer

Among features of the program: Live viewings of Revolt’s original series “Assets Over Liabilities” co-hosted by financial experts Rashad Bilal and Troy Millings running commentary with Chance The Rapper, and a live recording of the Atlanta-based “Big Facts” podcast that featured hosts Big Bank, DJ Scream and Baby Jade along with guest Rick Ross.

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From Event Apps to Event Management: How Guidebook Is Revolutionizing Registration Software

Guidebook

We have listened to our customers’ repeated demands to build integrated event registration capabilities, and we are proud that you all trust us to do so. In early 2025, Guidebook will be ready to support your events from start to finish. And all of them, naturally, compliment our Event Experience App perfectly.

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Three Platforms Worth Exploring in the Booming Social Audio Space

Event Marketer

Dissecting TikTok: How Event Marketers Can Leverage the Short-Form Video App. Coming soon, a limited group of hosts will be able to make some bank by hosting ticketed spaces for more exclusive conversations.) The post Three Platforms Worth Exploring in the Booming Social Audio Space appeared first on Event Marketer.