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How to help meeting design clients figure out what they really want and need

Conferences that Work

The needs assessment trap Conference design clients who “know what they want” have already decided on their “ why? “, and typically bring me in to consult at the “ how? ” and “ who? “, have often fixed their “ when? ” and “ where? ” stage.

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[Webinar] It’s Time to Shake Things Up at Your Next Event

Velvet Chainsaw

There’s never been a better time to experiment with new meeting elements or to say goodbye to some time-worn ones, Dave Lutz, managing director of Velvet Chainsaw Consulting, said in this recent VCC post. EDT for the Reston Herndon Meeting Planners, “Ready or Not, Here They Come: 5 Post-Pandemic Conference Design Changes.”.

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Paying it forward!

Conferences that Work

Thanks to my mentors, I: Set my professional fees at the right level when I began consulting in 1982. Forged ahead and wrote what eventually became a series of three books on conference design. Consequently became a valued resource on meeting design and facilitation for thousands of people and organizations.

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Getting More Value from Conference Keynote Speakers

Velvet Chainsaw

Many built their expertise in an industry or function, shifted to consulting and then wrote a book to launch their speaking career. How your audience responds will have a direct impact on your conference’s brand image and credibility. This model sets the tone your conference and then sends the participants off with an emotional high.

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Case Study: Adrian Segar – “Conferences that work”

Conferences that Work

Here’s an independent review of my conference design work, published as a case study in Chapter 25—Designing and Developing Content for Collaborative Business Events—of the book The Routledge Handbook of Business Events. Tip: The hardback version is expensive, the ebook is a quarter of the hardback cost.)

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Six reasons why unconferences aren’t more popular

Conferences that Work

Events and media consultant Julius Solaris shared at the Unforgettable Experience Design Summit that he was initially very enthusiastic about unconference format events. He thought conferences would eventually adopt unconference models. Closing sessions that meet personal and group wants and needs are often absent.

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Becoming a writer

Conferences that Work

Since 2005, I’ve written three successful books on meeting design and facilitation and over 800 weekly blog posts on a wide range of topics. My books continue to sell, and this blog is the world’s most popular website on meeting design and facilitation. His enthusiasm for my conference design work was a huge boost.

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