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Corporate Conference Planning Checklist

GEVME

The unique story of any conference should begin with the goal and then a detailed plan on how to reach this goal. If you understand your target audience, it’s not a challenge to build such a conference vision. If you understand your target audience, it’s not a challenge to build such a conference vision.

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Six Attributes of Successful Women’s Conferences

Velvet Chainsaw

This article was originally written for the April issue of PCMA’s Convene magazine. While things have changed, these tenets will hold true and the principles can be applied to other D&I conferences and events. The six attributes of women’s leadership conferences that have stood out for me: [1] Movement.

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5 Post-Pandemic Conference Program Design Changes

Velvet Chainsaw

As it becomes more apparent that face-to-face events will return in some form this year, conference organizers have an opportunity to make changes that would have been more difficult to sell up the ladder in the past. Long-term traditions can deter next-generation conference participants. Attendees have been drowning in content.

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Making Up for Fewer Skilled Workers at Your Conference

Velvet Chainsaw

What are some other ways you have dealt with staff shortages at your conferences? How do you plan to prepare for your future meetings? Reprinted with permission of Convene , the magazine of the Professional Convention Management Association. Adapted from Dave’s Forward Thinking column in PCMA’s Convene.

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Burn Conference Traditions Immune From Criticism

Velvet Chainsaw

Your association, annual conference, and governance are all institutions. One of the sacred cows for associations and their annual conference is attributing notoriety to the office of the president, board chair or annual conference committee chair. Smith’s year” or “Sally’s year” when referring to past annual conferences.

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Configurable and Personalized Conference Experiences

Velvet Chainsaw

The mass-personalization wave that is dramatically changing what and how we buy as consumers has application to conferences. Application to Conferences. In my opinion, the first item — individualizing a conference experience for every attendee — isn’t scalable today.

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The Right Rewarding Student Strategy For Your Conference

Velvet Chainsaw

So is this the right strategy for your association and conference? A large percentage of student attendees won’t make all of your conference constituents happy. Smaller booth sizes and exhibitor churn tend to be attributes of conferences with high student attendance. Does Investing Early Result In Loyalty?