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Over the past decade, we have all been amazed to see the impact socialmedia has had on the event industry. SocialMedia Dashboard for Events, Conferences and Tradeshows. EventMobi SocialMedia Dashboard: Influencer Management. SocialMedia Account Analytics. SocialMedia Wall.
Nearly every conference and trade show professional is searching for that perfect virtual platform or pricing model for replacing lost expo revenue. While these virtual expo predictions are sobering, conference organizers should be taking steps to diversify revenue by going all in with sponsorship. Virtual Expo Truths. Corporate Booth.
Whether you’re organizing a conference, hosting a small community gathering, or coordinating a virtual town hall, the right event reporting and analytics software will help you measure the success of your event. SocialMedia Engagement & Reach Socialmedia metrics measure the engagement and reach of the event on socialmedia.
Whether youre running a members-only workshop or hosting a conference, events are a core part of your outreach strategy. Plan a Strategic Email Schedule You likely already have a content calendar determining when youll post on socialmedia and otherwise communicate with your audience leading up to your event.
As part of EventMobi’s new suite of Modern Event Marketing tools (Advance Registration and SocialMedia Analytics), we are very excited to now offer event planners, marketers and socialmedia managers, the first off-the-shelf, affordable socialmedia Augmented Reality (AR) experiences designed for events and conferences.
Think about it — a corporate executive searching for an industry conference has totally different needs than a music lover looking for the hottest local concert. How should the journey map differ for big events like large annual conferences versus smaller, more internal events?
Download our free, 300-page workbook and handbook, the Professional Event Planning Guide. In this guide, five event pros from all ends of the spectrum — corporate meetings, boutique conferences, high-end agencies, and association events — weigh in on running an event from start to finish. Tell the world. Low registration?
Hybrid events—whether they are conferences, expos or training courses—are meetings that can be accessed in person at a physical location, or remotely via an online platform. Harness the power of socialmedia at every stage. Begin by advertising your hybrid event via your socialmedia platforms.
Consider that virtual photo booths may not be new to the scene, but they’re still a good way to engage event attendees by allowing them to take pics, add backgrounds and overlays, and post them to socialmedia. And speaking of socialmedia, don’t overlook this now-old friend.
Improving Conferences That Work I designed and facilitated my first peer conference in 1992. Conferences That Work: Creating Events That People Love took four years to write. I’m still proud of how well Conferences That Work lays out the fundamental reasons for the importance and value of peer conferences.
“Our company markets 365 days a year; our conference sponsorship is only 3 days a year.” “For Companies have generated their own outreach and created lead lists with socialmedia; presented educational content via company webinars on Zoom; and posted case studies and guides on their company website. DOWNLOAD THE GUIDE.
Unlike older books, it covers the impact of digital technology (apps, online meetings, and socialmedia marketing) on the meetings world, includes a healthy dollop of the relevance of learning theory to meeting design, and manages to squeeze in trade shows, accessibility, and wellness in a fairly short book.
Audience engagement is supported by virtual conference ideas that enhance how your event attendees absorb information. This is especially true when combining an in-person audience with a remote, virtual audience for a hybrid conference. Another fact: Hybrid conferences and events are hard. We have good news for you.
The tricky part about hybrid conferences and events is making them equally as engaging and fulfilling for people who are attending remotely as it is to those who are physically present. Consider how hybrid aspects can work for these types of events for your organization: Conferences. Trade shows. Training seminars. Team meetings.
The latter has always allowed you to rename breakout rooms to a topic, issue, or group as desired.] • However, EVERYONE in the zoom room must have the latest version of Zoom downloaded or they won’t see the room options/topics. Record prep call – use those recorded snippets for socialmedia marketing for live event!
All of these goals can be translated into content that embraces various forms: Socialmedia posts. Many event management teams appoint one person whose responsibility it is to span different socialmedia accounts and provide fresh event insights, manage online conversations, and answer questions. promotion strategy.
Karen recently helped plan the annual conference for the Association of Academic Surgical Administrators , which was held in Boston. Or take a small-scale approach and use your pre-event communications to highlight unusual facts about the location where your next industry conference will take place.
From delight to disappointment, conference gift bags can inspire a range of emotions depending on the type of swag and goodies included. with conference swag bags full of clever, thoughtful, and practical gifts. In this article, we’ll provide tips on best practices (including dos and don’ts for conference swag!)
Make it easy to share content As you release information about the event on socialmedia, through email, and via other channels, make it easy for your event speakers to share it as well. Download the free Release Form Template for Event Recordings to ensure there are no limitations on your right to publish your event content!
Finally, well dive into proven strategies, like creating registration pages that actually work, sending emails that people want to read, using event apps to stay organized, and leveraging socialmedia to reach your audience. Keep the buzz going online with socialmedia. To get started youll want to do some planning.
More than a decade ago, when EventMobi launched, mobile apps for conferences were a revolution. These days, they’re a prerequisite for a fantastic conference experience. With the right conference app, you can: Enhance communication Streamline event management Personalize attendees’ experience And so much more. Networking!
I’ve been in this industry longer than I like to admit, during which time I’ve had the privilege to work side by side with some of the most progressive professionals in the conference business. If we want a new idea for our conference, we copy it from another without thinking it through. Kind of sad, huh? Active Learning.
Step 5: Create your workback plan The best membership campaigns utilize several different streams (socialmedia, email, events, etc.). For example, if you see your socialmedia posts aren’t taking off, you can always try rescheduling them to that prime Monday 9 a.m.
If you need to execute a fast pivot for your internal meeting or association conference, you can leverage your existing EventMobi solution to move forward with a personalized, interactive virtual or hybrid event experience. Tools: Website & Registration, SocialMedia Dashboard and Event App. Step 1: Leading Up to Your Event.
It might seem like conferences are an ideal place to do business, with so many people in attendance and the high potential for interpersonal interaction. But the reality is, very few deals or sales actually happen because of the lack of opportunity to build relationships from conferences. Conferences go by in the blink of an eye.
Download Now What Makes a Good Event Website? Whether it’s registering for the event or downloading the agenda, make sure it’s easy for users to understand what you want them to do. Whether it’s registering for the event, downloading a program, or contacting your team, identify your CTAs early on.
Online Conference Discovery In a sea of event options, standing out is a challenge. Socialmedia essentially acts like a megaphone, amplifying your event’s message and reach. Integrating socialmedia login options via platforms like Facebook, LinkedIn, or Google allows attendees to register quickly with just a click.
Virtual conferences aren’t a groundbreaking idea anymore, but event planners are continually learning how to use them in groundbreaking ways. Learn how virtual conferences work, which key components you need to include to really stand out in your field, and how going hybrid may be the trick in a post-pandemic world. Trade shows.
Whether it’s a global product launch, a large-scale hybrid conference, a corporate training webinar, or something in between, today’s virtual events are more innovative and complex than ever before. Virtual events continue to be crucial for organizations seeking to deliver a unified message across multiple locations at once.
Whether you’re hosting a small-scale dinner to help close sales opportunities or hosting a larger conference, keep reading to learn about four metrics that will help you determine the success of your event. Did they first learn about your event on socialmedia or through a blog post, and at what point did they decide to register?
Whether its a corporate conference, a product launch, a charity fundraiser, or a workshop, bringing people together can feel like juggling ten things at once. Corporate events, such as conferences, product launches, and team-building retreats, often focus on networking and brand promotion. Identify your audience and their interests.
HubSpot’s INBOUND started in 2012 as a conference of 2,500 registrants. Last week, HubSpot hosted more than 19,000 attendees from 92 countries at INBOUND—an event that has become the annual marketing and sales conference. Keep reading to find out what event marketers and planners can learn from HubSpot’s conference.
If you are producing a more professionally-driven industry event like a conference, then LinkedIn and Twitter are your spaces. If there is no one at your company or your client’s company who regularly works on socialmedia, hire someone who has proven success in your audience’s preferred socialmedia channel.
If you are hosting an interactive experience at your booth, hint at this with visuals in your virtual press kit and on socialmedia. Design media invites that look like a bird’s-eye view of the event space, or building itself if distinct enough. Create hashtags and create a buzz.
Alternatively, they may decide to set up a conference program and swag bag collection point after the badge pick up and coat check. Cosplay characters interact with guests waiting in line to keep them entertained creating unique socialmedia moments ahead of the event.
Event app design is key to whether apps are used once attendees download them on their phones. For example, you could incentivise attendees to download the app so that they can then take part in business exchanges or meetings. Make sure you test your event app thoroughly before asking attendees to download and use it.
Some job titles to look out for include: PR contact Socialmedia manager Media/press team Influencer manager Collaborations Talent and brand agent You could look into the company’s website to see if there’s any contact information there. Download the free Sponsorship Strategy Guide to learn how !
What would a “year-long” sponsorship engagement look like versus a “conference” or event-based activation? Having all sponsorship benefits concentrated around a several-day conference may not have as much value for your top-tier sponsors that have year-round business goals. Augment the sponsorships with other types of engagement.
But to many others, there’s an increasing sense of value in running expos and conferences. They use algorithms that pool data from all social networks, which makes finding the right influencers easy. Do this by engaging with them on socialmedia first. To some, events can be a monumental waste of money. The result?
Attendees are registered for your event and downloaded the event app. Instantly view or download session materials. Any extra materials from sessions, such as marketing decks, studies, or readings, can be easily downloaded through the event app. Socialmedia integration. Top event app features for attendees.
UK- based Sventa, known for exciting pop-up Christmas event venues and on the beach summer pop-ups, created The Cool Conference for a client. Download the Guide to Ultimate Gamification. Socialmedia is going to be your best friend here. Event Technology. Strong Marketing. What’s Next?
If attendees aren’t downloading your app, it might be a sign of an issue with the app. Poll your socialmedia followers or previous event attendees to ask why they don’t download event apps. The app isn’t helpful, so there’s no reason to download it. . Attendees won’t download your app if they don’t know about it.
Conferences are an important part of professional development and business networking for all industries. A successful conference can come in all shapes and sizes, from 200 people over a weekend to 15,000 for a week. InitLive has had the privilege of working with many conferences, some of which are the largest in their industry.
The reality of conference planning is that there are only 24-hours in a day. How can we as meeting and conference planners participate in the latest trends, event technology and production while still getting our job done? Conferences, conventions and events involve much more than your traditional attendees. ENGAGEMENT DEFINED.
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