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On not knowing at conferences

Conferences that Work

To evaluate an event, conveners focus on knowing key conference metrics. Our analytic minds seek numbers to quantify the experiences of event stakeholders. But is there value in not knowing at conferences? ” Metrics provide a finite “map” of what happened at a conference.

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Satisfying wants and needs at conferences

Conferences that Work

I use the phrase “wants and needs” a lot when talking about participant-driven and participation-rich conferences. Satisfying wants and what Abraham Maslow called growth needs are core goals of any event. Whom is your event for? Otherwise, why bother creating the conference in the first place?

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Learn how to transform conferences with my meeting design workshop

Conferences that Work

If you are serious about improving your conferences, my meeting design workshop can be the game-changer your organization needs. In a world where passive listening no longer satisfies attendees, traditional lecture-based conferences are ineffective and outdated. Share personal and collective wants and needs for the event.

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Designing conferences to solve participants’ problems

Conferences that Work

What makes attending conferences worthwhile? As I described in Conferences That Work , the two most common reasons for attending conferences are to learn useful things and make useful connections. But there are numerous other ways that conferences provide value to stakeholders. Complicated problems.

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Ditch the Labels, and Other Tips from a Maritz Event Design Strategist

Smart Meetings

For example, if we started considering the preferences of the next generation, we would see more wellness integrated into the workday and the conference agenda. Millennials and Gen X are no longer willing to pause their lifestyle for an event, Lester said. It needs to be wellness their way, not necessarily 6 a.m.

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Stop treating adults like children at your conferences

Conferences that Work

Please stop treating adults like children at your conferences. for Sessions , described in Chapter 26 of my book Event Crowdsourcing , is exactly what you’ll need for an in-person session. So, please stop treating adults like children at conferences. For an exception, see the end of this post.). one exception.

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Small is the new big—for meetings!

Conferences that Work

Here’s how you should proceed: Starting a new conference? With the right design, you’ll create an event they’ll want to return to, year after year. You can then grow the event over time. Struggling with a small conference? Your event design might need an update—I can help!

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