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Register now to save your space at The Meetings Show 2025

Prestige Events Magazine

The UKs leading event that brings together the worlds meetings and events community returns to Excel London on 25-26 June, offering high quality educational and networking opportunities and the chance to meet over 650 global event suppliers.

2025 264
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Designing conferences to solve participants’ problems

Conferences that Work

What makes attending conferences worthwhile? As I described in Conferences That Work , the two most common reasons for attending conferences are to learn useful things and make useful connections. But there are numerous other ways that conferences provide value to stakeholders. Complicated problems.

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Top Event Technology Trends for 2024

Smart Meetings

How emerging AI and other technology will boost event humanity by putting attendee needs at the center of conference design Attendees expect more from events today and emerging technology is helping to deliver on those demands. We need to build that technology into our events to give them flexibility.

2024 277
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Case Study: Adrian Segar – “Conferences that work”

Conferences that Work

Here’s an independent review of my conference design work, published as a case study in Chapter 25—Designing and Developing Content for Collaborative Business Events—of the book The Routledge Handbook of Business Events. Tip: The hardback version is expensive, the ebook is a quarter of the hardback cost.)

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Live Group Marks 50 Years of Unrivalled Innovation and Industry Leadership

Prestige Events Magazine

This milestone comes hot on the heels of its latest accolade: the Innovation Award at the CN Agency Awards , recognising its pioneering use of event technology and next-generation design thinking. Think Netflix meets events an immersive, audience-first platform that delivers delight, relevance, and ROI. Not Just Tech.

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Why event planners often overlook the importance of attendee conversations

Conferences that Work

A 1909 AT&T advertisement that promotes the telephone as broadcast & messaging technology. “ Kevin Kelly , “ What Technology Wants ” (p. So, perhaps it’s not surprising that many conference organizers today make a similar mistake by emphasizing broadcast content over attendee interactions.

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How Micro-stimulants Can Boost Conference Participant Wellness

Smart Meetings

What event designers are learning is that exposing participants to micro-stimulants can ease the process of reaching their ultimate satisfaction during the event by winning their attention over and over again. Adding early morning running, yoga sessions or Tai Chi classes into conference agendas is becoming the norm.