Event Marketer

JUNE 14, 2021

Experience builders obsessed with the attendee journey know that in the last few hours of an event, attendee attrition—people leaving early—can make the difference between an event that falls a little flat or one that wraps leaving everyone with all the feels. The approach has typically involved a reward of some kind.

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Event Marketing Marketing Food and Beverage Travel 358

Picatic by Eventbrite

MARCH 26, 2019

Help your event shine with this useful planning checklist for conferences and corporate events. The post Your Essential Conference and Corporate Event Planning Checklist appeared first on Eventbrite US Blog. Looking for ways to stay competitive in an increasingly crowded industry?

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Event Marketer

JANUARY 17, 2025

It wasnt until Laura Nelson was invited to speak at a womens entrepreneurial conference on a wellness panel, that she realized she wasnt alone in her perception of alcohols role in events. So, we sat down with Nelson to dig into the why, and the how, for event planners. And so, it can be very hard for some people.

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Event Marketer

FEBRUARY 10, 2025

Event Marketer, the leading information resource on face-to-face marketing, announced today it would be extending its media partnership with the industrys leading authority on event measurement and analytics, the Experiential Marketing Measurement Coalition. As the official U.S.

Trade Shows 278

Trade Shows 2025 Education Event Marketing 278

Conferences that Work

JANUARY 13, 2025

Liz Latham , co-founder of Club Ichi and a brilliant event marketer, recently shared an intriguing idea she plans to test to increase attendance at her free events. Having registrants not show up has become a big problem for the meeting industry, especially for free events.

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Event Marketer

AUGUST 2, 2021

This fall, major user conferences, trade shows, music festivals and other gatherings are banking on attendees being ready to return to in-person events. For some, it’s a return to business as usual, with the events looking and feeling as they did in fall 2019. AWS re:Invent is slated for Nov. 3 in Las Vegas.

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Conference Trade Shows 2001 Fashion 360

Event Marketer

NOVEMBER 24, 2024

Welcome to this month’s exhibit industry news digest for corporate trade show marketers, featuring intel on research, trends, people and company updates. Concurrently with this designation, The Center also welcomed the 2024 Greenbuild International Conference & Expo, the largest gathering of green-building professionals worldwide, Nov.

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Event Marketer

OCTOBER 30, 2023

“We brought our first-ever AI Studio into the conference this year, and that was a great opportunity for us to introduce attendees to diving deeper into the topic, the demos and interactive experiences. The invitation-only conference, hosted Sept.

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Conference Tech 2024 2023 312

Prestige Events Magazine

OCTOBER 30, 2024

Covering a wide range of events, including corporate, public, and charity sectors, the UK events industry has proven itself to be a vital economic driver, contributing not just financially but also culturally and socially. As the nation continues its recovery, the industry is paving the way for future growth and innovation.

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2024 Government Trade Shows Sports 264

Event Marketer

FEBRUARY 10, 2025

Take Canva: For a few years, the graphic design service hosted its Canva Create conference as a themed keynote followed by a vibrant afterparty, geared primarily toward an internal audience of Canvas employees, known as Canvanauts. The post Company Rock Stars appeared first on Event Marketer. Now thats leading like a rock star.

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2024 2025 Conference Tech 264

Event Marketer

JANUARY 9, 2025

A behind-the-scenes look thats part insight, part hilarity, part valiant attempt at not smashing into any conference-goers, and 100 percent worth the watch. We found out through 29 rapid-fire questions asked during a walkabout of the brand’s booth at CES 2025. The result?

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2025 Marketing Event Marketing Conference 264

Event Marketer

NOVEMBER 7, 2024

The world of money is changing fast, and Money20/20 USA , the fintech trade show and conference that took place at the Venetian Expo in Las Vegas, Oct. Our theme this year is Human x Machine,” said Kathryn Frankson, global director-marketing, Money20/20. Want us to cover your booth? Reach out to EM’s editor-at-large Anna Huddleston.

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2024 Trade Shows Banking Sponsorships 316

Prestige Events Magazine

DECEMBER 4, 2024

The results, from both international and domestic PCOs, indicate a demand for destinations to support conference bids with incentives, such as free local public transport or subsidised taxi rates, as they seek to attract organisers and their attendees.

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Financial Travel Transportation Conference 261

Event Marketer

JANUARY 15, 2024

Experiential Marketing Measurement Coalition Better event measurement builds credibility for your events. Event Marketer has a new media partnership with the industry’s leading authority on event measurement and analytics, the Experiential Marketing Measurement Coalition. We can help.

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Marketing Event Marketing Trade Shows 2024 243

Event Marketer

MARCH 20, 2022

The rise of new-era digital platforms and tools offers event marketers a fresh engagement opportunity. More on Emerging Tech in Events: Three Brands Making Metaverse Moves with Their Own Virtual Destinations. Pivot MIA: How Vox Media Turned its Podcast Into a Futuristic Tech Conference in Miami. IDENTIFY YOUR ‘WHY’.

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Tech Event Marketing Marketing 2026 321

Event Marketer

APRIL 4, 2024

What can event marketers expect from the next generation of event attendee? The event grew 30 percent year-over-year. The post Conference Programming: Six Lessons from 4-H’s Ignite Summit for Teens appeared first on Event Marketer.

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Conference 2023 Education Event Marketing 244

Event Marketer

SEPTEMBER 12, 2024

Nine ways the internal event got a festival-inspired upgrade It was out with the old and in with the new at Quest Software’s 2024 internal sales conference in Anaheim, CA, as the brand overhauled the annual event with a festival-inspired theme designed to support its forward-looking company vision.

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Conference Apparel 2024 Tech 299

Prestige Events Magazine

OCTOBER 24, 2024

million in enquiries, further cementing LGH’s status as a leading player in the UK corporate meetings market, with over 40 prime UK locations, 350 meeting rooms, and more than 7,000 bedrooms. The campaign provided a significant boost to the post-pandemic recovery of the event sector. In total, Summer Pops generated an impressive £18.8

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Hotels Management Corporate Meetings B2B 264

Eventtia

JANUARY 15, 2025

Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results.

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Event Marketing Marketing Social Media Fashion 62

Event Marketer

MARCH 15, 2022

In actuality, it was a forward-thinking dinner, gallery and performance experience activated by Hygienic Dress League (HDL) during Vox Media’s inaugural Pivot MIA conference, an event based on its “Pivot” podcast that addressed the intersection of technology with nearly all aspects of life. Welcome to the “museum of the future.”.

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Tech Conference Technology Travel 325

Attendease

OCTOBER 1, 2024

ACTIVATE provides actionable tips, tricks, and advice that event marketers can put into practice immediately. The event includes a variety of lightning talks that last no longer than 10 minutes, all with the goal of helping event professionals cut through the noise and improve their marketing results.

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Event Marketing Marketing Events Technology 195

Velvet Chainsaw

AUGUST 9, 2023

For complex conference programs, this insight means that you can increase satisfaction — and reduce attendee anxiety — by providing them with several targeted choices. For conferences that develop education sessions that appeal to a broad audience, applying the principles in this study can improve the attendee experience.

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Conference Education Corporate Events Tech 195

Attendease

JANUARY 3, 2024

Whether you’re hosting a keynote speech or a conference, your association can leverage engaging events to build member loyalty and make connections in your industry. That said, planning an event is one thing, but getting attendees through the door is another. Pre-event contest. Preferred communication channels.

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Event Marketing Marketing Social Media Event Management 195

Event Marketer

JANUARY 9, 2025

The displays felt more like a conference poster session but with enough white space not to be overwhelming. Event Marketer and its Chief Marketer Network of brands is an Official Media Partner of CES 2025. The post CES 2025: Newcomers, Block Parties and Heroes on the Show Floor appeared first on Event Marketer.

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2025 Automotive Trade Shows Transportation 278

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

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Event Marketing Marketing Social Media Consulting 195

Event Marketer

OCTOBER 20, 2024

AT&T Hotel and Conference Center in Austin, Texas, is set to undergo a comprehensive $30 million renovation aimed at elevating both the guest and conference experience. Image Credit: iStock/kbeis The post Trade Show Industry Updates: News, Data, Trends appeared first on Event Marketer. The audit revealed that 73.3

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Trade Shows 2025 Food and Beverage Sustainability 261

Event Farm

JULY 8, 2022

To ensure that your attendees return to your conference year after year delivering a memorable event experience is key. This is why “Reimagining the Conference” was the perfect topic for Part 4 of our virtual workshop series on Crafting the Event Experience. During this session, ??POP Don’t Forget Who Got You There.

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Conference Food and Beverage Negotiating Hotels 246

Eventmobi

JANUARY 7, 2025

In their current role, Cat leads initiatives that help event professionals maximize their technology investments while delivering exceptional attendee experiences. Whether youre running a members-only workshop or hosting a conference, events are a core part of your outreach strategy.

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Social Media 2014 Entertainment Marketing 195

Event Marketer

FEBRUARY 26, 2025

Event Marketer’s 2025 B-to-B Dream has been unveiled. Valerie Strehle, Senior Director-Global Events, Workiva When an event organization operates under the code name GSD, or Get S**t Done, you know it has some serious momentum behind it. Welcome to the Dream Team.

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Event Marketer

DECEMBER 15, 2024

We loved seeing conference rooms become part of the overall exhibit experience, elevated yet intimate, central to the exhibits architecture, with thoughtful lighting and furniture, on brand. The post Roundup: 10 Things We Loved in Trade Shows in 2024 appeared first on Event Marketer. Have a story idea?

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Trade Shows 2024 Sustainability Healthcare 278

Conferences that Work

OCTOBER 4, 2021

I’m noticing that event promoters are increasingly using the word “ unconference ” to describe traditional conferences. <Sigh> There’s a big difference between unconferences and traditional events. Well, surely titan Google would accurately describe their annual Search Central conference ?

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2012 Conference Marketing Meetings 397

Event Marketer

JANUARY 24, 2022

As the third year of a volatile pandemic unfolds, virtual events will again be an invaluable resource for the many brands that rely on experiences to drive their business forward. Following are 12 steal-worthy strategies, from conferences, to festivals, to trade shows, to hospitality experiences.

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Trade Shows Hospitality Event Marketing Marketing 344

Event Marketer

MARCH 20, 2024

The corporate event marketing world is ready to take the Las Vegas Sphere and reimagine the general session experience for the industry in the process. and Hewlett Packard Enterprise (HPE) announced that Sphere will host its first keynote for a corporate event on June 18 as part of the HPE Discover conference.

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Corporate Events Entertainment Venues Technology 360

Event Marketer

NOVEMBER 25, 2024

( Partner: Avenge Creative, fabrication) Photo credit: Line 8 Photography TECH WORLD ATTENDEES MEET AN ‘AI JOURNEY ACCELERATOR’ “Smarter AI for All” was the event theme at the Lenovo Tech World ’24 user conference in Seattle last month, but the host didn’t just want attendees to learn more about AI, it wanted them to interact with it.

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Sponsorships Sports Trade Shows Tech 298

Event Marketer

JULY 12, 2021

The following insights were derived from the Event Marketer x Mosaic EventTrack 2021 industry forecast, AnyRoad’s Experiential Trends 2021 report, Northstar Meetings Group’s May 2021 Pulse Survey and Bizzabo’s Q2 2021 Virtual Events Benchmark Report. But the continued desire for virtual events can’t be downplayed.

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2021 2020 Event Marketing Hotels 334

Event Marketer

SEPTEMBER 27, 2023

Our annual listing of the Top 100 agencies serving the event marketing industry has arrived Behind every powerhouse brand experience is an event marketing agency whose people live for “live.” Indeed, there are hundreds of creative and integrated marketing agencies across the landscape. Your RFPs can now… go out.

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2023 Trade Shows Sponsorships Event Marketing 328

Prestige Events Magazine

FEBRUARY 4, 2025

Greg Lawson, CEO of Smart Group, said: Having delivered Christmas parties at Freemasons Hall since 2017 and holding the exclusive catering contract since July 2024, we are delighted to embark on the latest phase of our partnership with the United Grand Lodge of England.

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