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The Brief: Ketchup Insurance and Firehouse Takeovers

Event Marketer

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover ketchup insurance, frozen firehouses and a new culinary conference. Agency: NVE Experience Agency) HEINZ WANTS TO INSURE YOUR STAINED T-SHIRTS Are you a messy eater? Your presence is required in New York City from March 14 to 15.

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Best of 2024: Sustainability

Smart Meetings

The world of sustainable events is bigger than ever. With a list of need to know sustainability terms, straightforward explanations and tips for incorporating sustainable practices into your event planning strategy, this article is a tool youll want to keep bookmarked. Working with partners can help take much of the load off.

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FICP Annual Elevated Conversation Around Meaning

Smart Meetings

Financial and insurance industry meeting planners face complex demands. Many plan both internal and customer events, incentive trips and sales meetings. To meet these evolving challenges, a record number gathered at the reimagined Sheraton Denver Downtown for the 2024 FICP Annual Conference this week.

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Sustainable Event Planning: Action Steps to Lasting Strategy

Smart Meetings

Becoming a sustainable event planner is a marathon, not a sprint. As the events industry continues to evolve in its sustainability journey, there are a lot of accomplishments to celebrate. Smart Meetings’ October webinar, From Checkboxes to Strategy: Implementing and Leading Sustainable Event Practices , breaks it down.

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Creative Methods to Generate More Revenue for Your Next Conference

Smart Meetings

Do you need to find new monetary sources for conferences, conventions and trade shows? Eight Out-of-the-box Event Income Ideas 1. Give attendees a deal on your next event. Give attendees a discount code on the last day of the conference that is only good for the next 30 days. Record and sponsor your breakout sessions.

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Kids at Conferences — Inclusive or Impractical?

EventMB

Skift Take: Allowing kids at conferences fosters inclusivity and belonging, but safety protocols, liability insurance, and background screenings are a must. Andrea Doyle Read the Complete Story On Skift Meetings

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Quashing Unfair Tax Policies, Growing International Travel, Training Workers Tops ECA 2025 Hot Button List

Smart Meetings

What do event professionals need? Exhibitions & Conferences Alliance (ECA), which advocates for the U.S. business and professional events industry, has issued its hot buttons for 2025 in the form of its annual Public Policy Agenda to answer that question.

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