Conference Events Meetings 
Velvet Chainsaw
FEBRUARY 16, 2022
High-tech user conferences like Dreamforce and Microsoft Ignite have been designing innovative hub spaces to engage and nurture their top customers for years. A conference hub should be a destination that participants want to go to when not attending sessions or walking the expo hall. Here’s what we came up with.
Velvet Chainsaw
JULY 23, 2020
During my career leading association event teams, I regularly recalibrated and redefined team member roles in order to drive innovation and improve our meeting experiences. Not every effort was a rousing success but attempting to inject new conference elements made us more nimble, creative and smarter as a team. Where to Begin.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Velvet Chainsaw
AUGUST 31, 2021
As conference organizers, it can be helpful to consider our responsibilities from the viewpoint of duty of care — the legal definition of which is “a requirement that a person [or organization] act[s] toward others and the public with the watchfulness, attention, caution and prudence that a reasonable person in the circumstances would use.
Velvet Chainsaw
MAY 20, 2021
As it becomes more apparent that face-to-face events will return in some form this year, conference organizers have an opportunity to make changes that would have been more difficult to sell up the ladder in the past. It’s a good time for planners to challenge their organizations to make the meeting experience more valuable than ever.
Advertisement
For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity.
Velvet Chainsaw
MARCH 30, 2021
Having an emcee at your event was a nice-to-have prior to 2020. Talk to any meeting owner who has managed a large virtual event this past year using a skilled emcee and he or she will tell you it made all the difference. An emcee’s role often extends well beyond hosting the event itself. Now it’s a must-have.
Conferences that Work
SEPTEMBER 25, 2023
I use the phrase “wants and needs” a lot when talking about participant-driven and participation-rich conferences. Satisfying wants and what Abraham Maslow called growth needs are core goals of any event. Whom is your event for? Otherwise, why bother creating the conference in the first place?
Expert insights. Personalized for you.
487 
Let's personalize your content