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Field Report: Things We’ve Never Seen at Trade Shows Until Shoptalk 2025

Event Marketer

Disco balls, a dj, fog and lasers… This wasnt going to be a regular trade show. This year, the event added about 1,000 attendees and 27 percent retailers and consumer brands and will hold local iterations in Barcelona, Chicago and Abu Dhabi. Mattel, Canada Goose and P&G. Photo credit: Anna Huddleston Have a story idea?

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Trade Show Industry Updates: News, Data, Trends

Event Marketer

Welcome to this month’s exhibit industry news digest for corporate trade show marketers, featuring intel on research, trends, people and company updates. Trends PCMA and CEMA announced enhancements to Spark , a generative AI tool for event professionals, including the ability to identify viable destinations and venues.

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Roundup: 10 Things We Loved in Trade Shows in 2024

Event Marketer

One of our favorite perks of covering trade shows is exploring whats happening around the exhibit floor throughout the year, tracking next-level innovation in translating business objectives to immersive storytelling and, frankly, just getting our minds blown. For a deep dive, check out EMs Event Measurement in the Age of AI report.

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Trade Show Industry Updates: News, Data, Trends

Event Marketer

Welcome to this month’s exhibit industry news digest for corporate trade show marketers, featuring intel on research, trends, people and company updates. ASTOUND Group has appointed Adam Lewis as senior director of technical services, with a focus on enhancing in-house a/v and event production capabilities. The agency ranks No.

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Embracing a Trade Show Theme: Creative Ideas from the Exhibitors at VMX 2025

Event Marketer

Health care conferences can often come off as sterile. The 42nd annual Veterinary Meeting & Expo, put on by the North American Veterinary Community (NAVC) in Orlando, FL, showed that its unlike other medical conferences by encouraging exhibitors to express themselves through art.

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UK Events Report 2024 published: UK events industry generates £61.653 billion annually, demonstrating post-pandemic resilience

Prestige Events Magazine

UKEVENTS, the umbrella organisation of the UK’s events industry, is pleased to announce the findings of its anticipated UK Events Report 2024. Key findings from the report include: Corporate events such as conferences, trade shows, exhibitions and product launches, generating £33.6

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Steal-Worthy Exhibit Experience Ideas from Money20/20 USA 2024

Event Marketer

The world of money is changing fast, and Money20/20 USA , the fintech trade show and conference that took place at the Venetian Expo in Las Vegas, Oct. Here are some of the ways the show once again pushed the boundaries of event experience.

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