Prestige Events Magazine

AUGUST 21, 2024

More than 60 conference sessions have been confirmed for this year’s World Travel Market London , bringing together leading experts and ministers, helping WTM cement its reputation as the world’s most influential travel and tourism event. Emerging Technology’s Potential for Good in Tourism is this year’s theme.

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2024 Conference Tourism Travel 100

Velvet Chainsaw

JUNE 29, 2016

More quality options result in a buyer’s market…now and in the years ahead. How your audience responds will have a direct impact on your conference’s brand image and credibility. This model sets the tone your conference and then sends the participants off with an emotional high. What to Look For.

Speakers 278

Speakers Conference Food and Beverage Negotiating 278

Velvet Chainsaw

MARCH 15, 2023

IStock Photo by cyano66 Before the pandemic, one could argue that jobs with life-and-death consequences were surely more stressful than planning an annual conference. Shifting marketing budgets. Exhibitors are being more selective about the conferences they will support. But things have changed. Price increases.

Event Planning 370

Event Planning Food and Beverage 2023 2019 370

Velvet Chainsaw

AUGUST 22, 2017

There’s a place for sponsored content in conference programs, if you’re thoughtful in your approach. As more sponsors embrace content marketing or thought leadership as arguably the most powerful strategy for improving attitudes and perceptions of their brand, conference-speaking slots are increasing in value. Transparency.

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Conference Sponsorships Education 2017 283

Event Marketer

JANUARY 15, 2024

Experiential Marketing Measurement Coalition Better event measurement builds credibility for your events. Event Marketer has a new media partnership with the industry’s leading authority on event measurement and analytics, the Experiential Marketing Measurement Coalition. We can help. As the official U.S.

Marketing 75

Marketing Event Marketing Trade Shows 2024 75

Velvet Chainsaw

JULY 10, 2017

In order to design relevant education and networking experiences at our conferences, we need to be focused to the point of obsession with our target audience. Over the past 18 months, we’ve carefully scrubbed and analyzed the attendance of 20 major conferences. Who has the professional development budget to attend every year?

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Conference Education 2017 Speakers 288

SmartMeetings

FEBRUARY 26, 2024

Marketing strategies for driving successful digital events “No matter the format—virtual, in-office or on-site—digital is a standard part of all types of meetings and events from shareholder meetings to user conferences to product introductions.” Here are some best practices for driving audience attendance in digital events.

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Event Marketing Marketing Social Media Advertising 84

Prestige Events Magazine

AUGUST 7, 2024

The Eastside Rooms, Birmingham’s newest conference centre, has been chosen to host the British and Irish Association of Law Librarians’ (BIALL) annual conference in 2025. The annual conference is the highlight of the BIALL year and an opportunity for members to come together for three days of professional development and networking.

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2025 Conference Government 2024 91

Velvet Chainsaw

MAY 23, 2017

When considering long-term conference or organizational strategy, it’s wise to future-cast the impact major workforce trends may have on your profession, particularly because conferences are about people first and content second. They are less likely to pay full freight to attend a premium conference experience. Job Hopping .

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Conference Consulting 2017 Technology 315

Velvet Chainsaw

MAY 21, 2018

Only time will tell what impact these reductions will have on these chains’ market share. In my opinion, the two underlying market shifts that led to making this move are: Growing cost of sales beyond commissions; and. Reprinted with permission of Convene, the magazine of the Professional Convention Management Association.

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Marketing Hotels Negotiating 2017 231

Velvet Chainsaw

NOVEMBER 4, 2021

A number of our consulting clients have made social responsibility a cornerstone of their conference strategy — with the desire “to leave the host city better because we were there.” When you adopt a strategic objective like that for your conference, it leaves room for creativity in achieving that desired outcome. Choose Your Charity.

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2012 2014 Banking Conference 364

Velvet Chainsaw

JUNE 5, 2024

To apply the concepts of customer centricity to Annual Conferences, identify the attributes of your most frequent full conference paying attendees (top 5 or 10%) over the past five years or so. To apply this to an annual conference product, consider these four lenses: Who has the professional development budget to attend every year?

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B2B 2023 Conference Education 221

Velvet Chainsaw

APRIL 14, 2021

One of our early — and still applicable — recommendations was for conference organizers to communicate and publish the date when they expect to make the decision for their in-person conference. Are You an Expo with a Conference, or a Conference with an Expo? Are You an Expo with a Conference, or a Conference with an Expo?

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2020 2021 Airlines Consulting 370

Velvet Chainsaw

NOVEMBER 30, 2022

As we progress through the event industry’s recovery to 2019 levels, conference organizers must have a laser focus on helping potential attendees make their business case for attending their events. Ensure that your conference website can apply these filters to help participants identify their can’t-miss sessions.

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Consulting Education 2022 2019 243

Velvet Chainsaw

APRIL 13, 2020

While these numbers look dismal for hotels, similar forecasts would apply to AV companies, exhibit service contractors, DMOs, exhibitor and attendee participation, conference-organizer revenue, and nearly any other product or service you can link to the live events industry. Conference Go/No-Go Decisions in a Pandemic.

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Contracts 2009 Hotels 2020 397

Velvet Chainsaw

JULY 17, 2024

Membership wants one thing; publications, marketing, and chapter relations, another. Membership may own the creative design, while marketing is responsible for the creative design. Membership, marketing, and publications are consulted and provide input for successful implementation.

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Consulting 2024 Management Marketing 221

PCMA Convene

AUGUST 24, 2020

The Internet Marketing Association is enticing members to join a virtual edition of its annual IMPACT conference by giving away a Tesla Model 3, among other incentives. But to keep attendees’ attention, speakers will be capped to five minutes and stick to topics related to the conference theme, “The Year of Reinvention.”

Marketing 88

Marketing Food and Beverage Speakers Social Media 88

Conferences that Work

JANUARY 10, 2022

Our trade magazines mainly report on big events, the ones with big-name speakers and eye candy razzle-dazzle. Some respond by increasing their event marketing. “ Read the full article at Conferences That Work The post Make the meeting bigger! appeared first on Conferences That Work. What to do? No related posts.

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Meetings Meeting Design 2020 Speakers 330

Exhibitor Magazine

NOVEMBER 20, 2022

Exhibitor Group, the award-winning leader in trade show and corporate event marketing education, publisher of EXHIBITOR magazine, and. ROCHESTER, MN.

Trade Shows 62

Trade Shows Conference Corporate Events Education 62

Prestige Events Magazine

JULY 17, 2024

The Hospitality Professionals Association has revealed early details of its 2024 HOSPACE event, which is set to bring together some of the industry’s leading minds at its annual conference this November.

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Conference 2024 Hospitality Financial 90

Master the Event

DECEMBER 10, 2023

Attending event planning conferences and tradeshows is a great opportunity to augment and grow your industry knowledge. If I’ve learned anything (and I have) over the years to be successful when planning a conference or meeting, it is imperative to not only have access to but understand the tools available to help as well.

Event Planning 40

Event Planning Conference Hospitality Conference Networking 40

Arlo Training & Events Software

MAY 4, 2021

Whether you’re a training center, a higher education provider, or a private consultant, it’s important to be across all of the relevant training magazines. If you’d like to cut out the middle-man and subscribe to our quarterly newsletter for a round-up of top news, just email marketing@arlo.co Top Training Magazines.

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Education Advertising Technology Consulting 40

QC Event School

JULY 14, 2022

As a wedding planner, it’s important to know how to market your business in order to attract potential clients. That’s why today, we’re going to break down the top 10 tips to market your wedding planning business. What Is The Target Market for Wedding Planners?

Marketing 105

Marketing Social Media Trade Shows Advertising 105

Exhibitor Magazine

SEPTEMBER 26, 2022

Exhibitor Group, the award-winning leader in trade show and corporate event marketing education, publisher of EXHIBITOR magazine, and. ROCHESTER, MN.

Trade Shows 66

Trade Shows 2022 Conference Corporate Events 66

Exhibitor Magazine

OCTOBER 12, 2022

Exhibitor Group, the award-winning leader in trade show and corporate event marketing education, publisher of EXHIBITOR magazine, a. ROCHESTER, MN.

Trade Shows 60

Trade Shows Conference Corporate Events Education 60

Velvet Chainsaw

NOVEMBER 6, 2017

A strategic look at your marketing spend, as well as what you spend on your attendee experience, can be telling. According to Convene ’s most recent Meetings Market Survey , on average 6 percent of a meeting’s direct expenses fall in the marketing/promotion category. More or better marketing can’t fix this.

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Marketing Food and Beverage Attendance Marketing Conference 80

Eventmobi

MAY 27, 2022

What would a “year-long” sponsorship engagement look like versus a “conference” or event-based activation? Having all sponsorship benefits concentrated around a several-day conference may not have as much value for your top-tier sponsors that have year-round business goals. Know Your Members’ Values.

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Prestige Events Magazine

AUGUST 22, 2024

For example, a two-day, one-night program can utilise the Conference Centre during the day, enjoy PLAYXPERIENCE in the evening and stay overnight at the Ocean Hotel, all in one place.” Butlin’s is positioning the new facility to the corporate events market with flexible packages that include access to PLAYXPERIENCE for delegates.

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Conference Corporate Events Entertainment Tech 52

Smart Meetings

FEBRUARY 27, 2023

Do you need to find new monetary sources for conferences, conventions and trade shows? Give attendees a discount code on the last day of the conference that is only good for the next 30 days. Establishing the conference fee, contracting with the venue and locking the dates will require some effort. Optimize each for SEO.

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Conference Sponsorships Trade Shows Insurance 111

Event Industry News

DECEMBER 9, 2019

Nineteen Group has announced that it has divested the magazines it acquired with the backing of Phoenix Equity Partners last year as part of the purchase of the events and magazine business Western Business Exhibitions. Conferences. While the two businesses have separated, they will continue to have a close relationship.

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Management Sports Event Tech Tech 52

Eventmobi

AUGUST 11, 2023

Featuring sponsor logos or banners can be an effective association marketing strategy that helps you build partnerships and bring in extra revenue. PCMA PCMA is the world’s largest community for Business Events Strategists, providing senior-level education, networking, and market intelligence for the global business events industry.

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Tech 2023 Event Tech Education 195

Velvet Chainsaw

DECEMBER 11, 2019

If your conference is like most, sponsorship revenue is underperforming. There are two benchmarks we like to use to identify healthy conference revenue business models: Industry revenue — 30 percent or more of a conference’s total revenue should come from the combination of sponsor, exhibit and advertising revenue.

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Sponsorships Advertising Transportation Education 273

Prestige Events Magazine

DECEMBER 7, 2022

The conference and events arm of the cinema chain has recently made a series of hires and promotion ahead of a promising start to 2023. Rachel Macaulay has been promoted to head of corporate sales and new hire Simona Negretto takes on the position of national conference and events manager.

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Conference 2023 Event Management Hotels 89

Eventinterface

MAY 17, 2017

As audiences have evolved, planners must now use a variety of communication and marketing techniques to successfully engage all generations of attendees at their conferences and events. They are used to searching hashtags to locate photos of themselves to share with their friends, and find conference content.

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Conference Social Media Trade Shows Fashion 100

PCMA Convene

MAY 1, 2018

9th International Public Markets Conference. We are about placemaking,” said Kelly Verel, vice president of PPS and a key strategist in planning the 10th International Public Markets Conference, set to take place in London in 2019. Field trips to local markets are on the itinerary. Fair Market Value.

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Conference Marketing 2015 2019 59

Velvet Chainsaw

DECEMBER 12, 2019

Sponsorship is the most powerful form of marketing. Recently I’ve received invitations to attend webinars and download industry research reports and articles all aimed to help conference and show organizers grow sponsorship revenue. It’s not sponsorship but a worthwhile marketing micro-investment for driving booth traffic.

Sponsorships 195

Sponsorships Food and Beverage Advertising Contracts 195

Event Marketer

FEBRUARY 23, 2023

Let’s Grow at the 2023 Experiential Marketing Summit, May 9-11, in Las Vegas. The Experiential Marketing Summit, May 9-11 at Caesars Palace Las Vegas, marks its 21 st year with a three-day agenda designed to educate creators of the brand experience on what they can do now to prepare for what’s next. You can’t do everything.

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2023 Marketing Sustainability Event Marketing 77