Conferences that Work

JANUARY 10, 2022

Most of the event industry and our clients continue to assume that if you can make the meeting bigger it’s a good thing. Online and hybrid meetings have seen less drastic reductions. One bright spot has been the normalization of online meetings for routine connection and collaboration. It ain’t necessarily so.

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Velvet Chainsaw

OCTOBER 2, 2019

Here’s what has changed: I’m convinced that “something for everyone” programming — including basic content for the novice or intermediate practitioner — is no longer the right strategy for positioning your conference as a can’t-miss experience. We need to raise the bar higher and meet the needs of the experienced and advanced practitioners.

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Velvet Chainsaw

NOVEMBER 16, 2022

Throughout 2022, nearly every meeting service provider continues to be short-staffed and plagued by last-minute no-shows or insufficiently skilled workers. To best prepare you, here are eight kinds of curveballs other meeting professionals have been thrown so far in 2022, with expectations extending into 2023— and how to deal with them.

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Velvet Chainsaw

AUGUST 3, 2022

With live conferences’ comeback, event organizers need to make complex decisions about how to incorporate digital product extensions into their business model. Based on our research, we estimate that there’s an even split between conference owners who are including synchronous or asynchronous hybrid options and those who aren’t.

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Conferences that Work

NOVEMBER 19, 2018

What’s an Ideal Meeting? April 2018, Meetings and Conventions Magazine Do you incorporate participatory sessions into your events? 80% of meeting professionals prefer f acilitated workshop-style, participatory sessions [ survey by M&C Research, April 2018 Meeting and Conventions magazine ]!

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Conferences that Work

DECEMBER 24, 2018

Here’s my article “ Five Reasons to Change Conferences “ , published in the December 2018, NSA Speaker magazine. But our conference programs still focus on lectures, where a few experts broadcast their knowledge to passive listeners. Related posts: Conferences That Work goes to Japan!

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Velvet Chainsaw

JULY 23, 2018

Likewise, many conference professionals have no idea what embracing the long-tail, pull benefits of content marketing even means. Most marketing and communications teams agree that content marketing serves as the foundation to their conference marketing strategy. A Poverty Of Conference Content Marketing Success. Get specific.

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Velvet Chainsaw

JUNE 14, 2017

The mass-personalization wave that is dramatically changing what and how we buy as consumers has application to conferences. I’ve been doing a lot of research and have learned that personalization can be achieved in a number of ways: Individualized — The customer gets exactly what meets their preferences or needs.

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Velvet Chainsaw

MARCH 15, 2023

IStock Photo by cyano66 Before the pandemic, one could argue that jobs with life-and-death consequences were surely more stressful than planning an annual conference. Exhibitors are being more selective about the conferences they will support. Annual conference budgets are usually finalized 12-plus months prior to the event.

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Prestige Events Magazine

MAY 7, 2024

Arena Racing Group (ARC), the UK’s largest racecourse group, boasting 21 venues and 16 premier racecourses nationwide, has launched ‘Step Into Summer’ – a Wellness-inspired experience at meetings and conferences this summer.

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Velvet Chainsaw

JANUARY 11, 2019

So is this the right strategy for your association and conference? It’s not uncommon to see student pricing that is $200–$300 below the per-person direct meeting costs. When looking at the annual meeting repeat attendance of students into the early years of their career, we usually see conversion rates below 20 percent.

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Prestige Events Magazine

NOVEMBER 22, 2024

The meetings and events facilities at the Celtic Manor Resort have been renamed the Ian Edwards Conference Centre to celebrate the memory of the venue’s long-serving Chief Executive Officer, who sadly passed away last month.

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Prestige Events Magazine

SEPTEMBER 9, 2024

The official bureau for conferences and events in Cambridge and the surrounding area is seeing the culmination of five years’ preparation as partner to the organising committee for one of the world’s largest medical conferences in its field. In all, 45 different countries were represented.

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Velvet Chainsaw

JUNE 29, 2016

How your audience responds will have a direct impact on your conference’s brand image and credibility. From a conference design perspective, we believe the current best practice is to bookend your conference by opening with a strong-thought provoking speaker and closing with inspiration. Invest in Professional Speakers.

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Velvet Chainsaw

JULY 10, 2017

In order to design relevant education and networking experiences at our conferences, we need to be focused to the point of obsession with our target audience. Over the past 18 months, we’ve carefully scrubbed and analyzed the attendance of 20 major conferences. Who has the professional development budget to attend every year?

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MeetingsNet

OCTOBER 17, 2023

The announcement was made by Sherrif Karamat, president and CEO of PCMA, during an October 17 press conference at the IMEX America conference and exhibition in Las Vegas. Look for that digital-magazine edition on MeetingsNet.com starting on November 1. platforms to build out their events.

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Smart Meetings

OCTOBER 7, 2024

As Chief Event Strategy Officer for the American Society of Hematology (ASH), Bill Reed, FASAE, CMP brings 30,000 meeting professionals from more than 110 countries together to share research about the causes and treatments of blood disorders. He has also produced conventions in New Orleans, Atlanta and Orlando. It’s getting better.”

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Velvet Chainsaw

JUNE 5, 2024

To apply the concepts of customer centricity to Annual Conferences, identify the attributes of your most frequent full conference paying attendees (top 5 or 10%) over the past five years or so. Design the education and networking experience to primarily meet the needs of this select audience.

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GEVME

JUNE 13, 2018

The unique story of any conference should begin with the goal and then a detailed plan on how to reach this goal. In his article for Smashing magazine , the founder of HybridConf, Zach Inglis, states that the aim of every conference organiser should be to create experiences that reenergize people and fill them with new zeal for their work.

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Event Industry News

SEPTEMBER 11, 2019

It has been just 300 days since ground was broken in North Greenwich for Venue Lab’s newest venture; Magazine London has now officially opened its doors. This brand-new, multi-use venue provides an unrivalled landscape for brand events, awards dinners, conferences, exhibitions, fashion, the arts and ticketed culture. Conferences.

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Velvet Chainsaw

FEBRUARY 20, 2017

Most annual meetings have used the same template agenda for decades. If you want to breathe new life into your conference, and increase relevance for next-generation attendees, start with this kill/change list. Annual Business Meeting. Annual Meeting Brand. They just replace the filling each year.

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Velvet Chainsaw

AUGUST 22, 2017

There’s a place for sponsored content in conference programs, if you’re thoughtful in your approach. As more sponsors embrace content marketing or thought leadership as arguably the most powerful strategy for improving attitudes and perceptions of their brand, conference-speaking slots are increasing in value. Transparency.

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Velvet Chainsaw

MAY 23, 2017

When considering long-term conference or organizational strategy, it’s wise to future-cast the impact major workforce trends may have on your profession, particularly because conferences are about people first and content second. They are less likely to pay full freight to attend a premium conference experience. Job Hopping .

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Velvet Chainsaw

NOVEMBER 4, 2021

A number of our consulting clients have made social responsibility a cornerstone of their conference strategy — with the desire “to leave the host city better because we were there.” When you adopt a strategic objective like that for your conference, it leaves room for creativity in achieving that desired outcome. Reuse and Reduce.

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SmartMeetings

MARCH 22, 2024

In this installment of Meeting of the Minds, Smart Meetings was joined by Jaclyn Bernstein, president and owner of Empire Force Events, and Alexis Dick, an event planner at HARDI. Alexis Dick (left) and Jaclyn Bernstein (right) Smart Meetings: How important are business relationships and professional networks to your career?

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Velvet Chainsaw

FEBRUARY 21, 2017

We outlined the first 10 things you need to kill — from making your annual business meeting part of your general session to promoting invitation-only events — in order to bring your meeting up to speed. For most conference committees (and next-gen participants), they’re a snore. Here are the next 10 elements to knock off.

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Prestige Events Magazine

OCTOBER 7, 2024

– Series Underlines the Nature, Landscape and Scenery of ‘Destination Wales’ – Meet In Wales has announced the next evolution of its Sector Strategy campaigns, this time focusing on the destination’s creative industries.

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Velvet Chainsaw

JULY 17, 2024

Here’s a simple project-management tool that can help streamline internal communications — and clarify accountability — for annual meetings. Some components of planning an association annual meeting involve multiple departments and competing priorities. It will also help guide and expedite cross-functional team meetings.

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Velvet Chainsaw

JANUARY 26, 2017

Impact on Healthcare Conferences? If these waves of change haven’t impacted your medical meeting’s business model, it’s just a matter of time. Here are four questions (and tips) for your conference committee to consider as they navigate this changing landscape: 1. Session Mix. Submissions or curation?

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Smart Meetings

NOVEMBER 9, 2023

Where your group meets matters, but so does the framing for the discussions that will happen in and out of the ballroom. In 1990, the first TED (technology, entertainment and design) Conference was held in Monterey. It is the greatest meeting of land and sea.” Understanding people’s humanity is the first step,” he said.

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MeetingsNet

NOVEMBER 30, 2023

headquarters to a conference in Orlando will pay a fee on about 1.25 Prior to March 2022, the carbon fee for travel to and from the conference would have been about $38. With a hard cap on a department’s total travel-related carbon emissions, some veterans have reduced their travel to allow younger colleagues to attend conferences.

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Smart Meetings

JUNE 1, 2023

Sausalito, California —Smart Meetings, the premier media brand and leading choice for meeting professionals, is delighted to reveal the winners of the 2023 Smart Stars Awards. Smart Meetings is the leading media company and the most trusted resource for meeting professionals.

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Smart Meetings

JUNE 1, 2023

Sausalito, California —Smart Meetings, the premier media brand and leading choice for meeting professionals, is delighted to reveal the winners of the 2023 Smart Stars Awards. Smart Meetings is the leading media company and the most trusted resource for meeting professionals.

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Velvet Chainsaw

APRIL 14, 2021

One of our early — and still applicable — recommendations was for conference organizers to communicate and publish the date when they expect to make the decision for their in-person conference. Are You an Expo with a Conference, or a Conference with an Expo? It’s not going to happen overnight.

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Master the Event

DECEMBER 10, 2023

Attending event planning conferences and tradeshows is a great opportunity to augment and grow your industry knowledge. If I’ve learned anything (and I have) over the years to be successful when planning a conference or meeting, it is imperative to not only have access to but understand the tools available to help as well.

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Prestige Events Magazine

JULY 25, 2024

The Convene portfolio of brands, a global lifestyle hospitality company that designs and manages premium meeting, event, and flexible workspaces and includes etc.venues, today announced that its venue at 200 Aldersgate, St. The location spans more than 25,000 square-feet and will comprise eight meeting rooms across two floors.

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Prestige Events Magazine

AUGUST 7, 2024

The Meetings Industry Association’s (MIA) has unveiled the shortlist for its prestigious 2024 miaList, having received a record-breaking number of nominations for a third consecutive year.

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