Conferences that Work

DECEMBER 24, 2018

Here’s my article “ Five Reasons to Change Conferences “ , published in the December 2018, NSA Speaker magazine. But our conference programs still focus on lectures, where a few experts broadcast their knowledge to passive listeners. Related posts: Conferences That Work goes to Japan!

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Conference 2014 2018 Speakers 245

Velvet Chainsaw

JUNE 14, 2017

The mass-personalization wave that is dramatically changing what and how we buy as consumers has application to conferences. Application to Conferences. In my opinion, the first item — individualizing a conference experience for every attendee — isn’t scalable today.

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Conference 2017 Hospitality Tech 308

Velvet Chainsaw

OCTOBER 12, 2018

At a recent conference consultation with a client, a millennial made me think that I wasn’t keeping up with the times. I voiced my strong opinion that conference organizers should embrace inbound marketing (pull) over traditional outbound marketing (push). I reiterated that their conference needed a home base to optimize.

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Velvet Chainsaw

JANUARY 14, 2020

Imagine how you might do your job differently if your performance and compensation were evaluated based on overall session attendance and industry presenter ratings at your annual conference. While this notion may seem a bit extreme, conference education systems need increased accountability, which in turn leads to a competitive advantage.

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Speakers Education 2019 Conference 362

Velvet Chainsaw

JULY 10, 2017

In order to design relevant education and networking experiences at our conferences, we need to be focused to the point of obsession with our target audience. Over the past 18 months, we’ve carefully scrubbed and analyzed the attendance of 20 major conferences. Who has the professional development budget to attend every year?

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Conference Education 2017 Speakers 288

Velvet Chainsaw

MARCH 22, 2018

Conference organizers still have a tremendous amount of work to do to involve adults in cognitive learning practices. The speaker is doing the majority of the thinking, sense-making and explaining — not the participant. The speaker does the step-by-step problem-solving and shares solutions. Participants then copy the solution.

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Education Conference Speakers 2018 50

Velvet Chainsaw

AUGUST 22, 2017

There’s a place for sponsored content in conference programs, if you’re thoughtful in your approach. As more sponsors embrace content marketing or thought leadership as arguably the most powerful strategy for improving attitudes and perceptions of their brand, conference-speaking slots are increasing in value. Transparency.

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Conference Sponsorships Education 2017 283

Prestige Events Magazine

SEPTEMBER 25, 2024

IBTM has revealed human connection specialist and award-winning author, Simone Heng , will be a keynote speaker at its flagship IBTM World event. Simone is part of an electrifying line-up of speakers at the leading global trade show who will amplify the unparalleled power of events to offer personal experiences.

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Speakers 2024 Trade Shows Conference 264

Prestige Events Magazine

JULY 31, 2024

‘Distilling Excellence’ has been announced as the overarching theme for the upcoming Hotel Leadership Conference 2025, taking place 20-21 January 2025 at Hilton London Bankside. For more information and to purchase tickets, visit the official Hotel Leadership Conference website.

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2025 Hotels Conference Speakers 264

Prestige Events Magazine

AUGUST 21, 2024

More than 60 conference sessions have been confirmed for this year’s World Travel Market London , bringing together leading experts and ministers, helping WTM cement its reputation as the world’s most influential travel and tourism event. Every year WTM strives to make the conference programme indispensable.

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2024 Conference Tourism Travel 264

Velvet Chainsaw

APRIL 24, 2019

As the event-tech space continues to evolve with a number of mergers and acquisitions, I see four changes coming for larger annual conferences. #1. Conference organizers who jumped on the big-data bandwagon are drowning in so much information, they can’t make sense of what changes need to be made. Security is Expensive, but Critical.

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Event Tech Tech B2B Event Technology 362

Conferences that Work

NOVEMBER 19, 2018

April 2018, Meetings and Conventions Magazine Do you incorporate participatory sessions into your events? 80% of meeting professionals prefer f acilitated workshop-style, participatory sessions [ survey by M&C Research, April 2018 Meeting and Conventions magazine ]! Sources for additional information.

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Education Meetings 2011 2012 271

Velvet Chainsaw

APRIL 12, 2017

When Velvet Chainsaw Consulting conducted speaker research with 120 associations with research and consulting company Tagoras Inc. in 2013, we found that nearly 77 percent use a call for speakers/sessions process. About 62 percent close off submissions eight months or longer before the conference. Tighten the timeline.

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Speakers 2013 Consulting Education 279

GEVME

JUNE 13, 2018

The unique story of any conference should begin with the goal and then a detailed plan on how to reach this goal. In his article for Smashing magazine , the founder of HybridConf, Zach Inglis, states that the aim of every conference organiser should be to create experiences that reenergize people and fill them with new zeal for their work.

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Conference Planning Conference Speakers Advertising 200

Conferences that Work

JANUARY 10, 2022

Our trade magazines mainly report on big events, the ones with big-name speakers and eye candy razzle-dazzle. “ Read the full article at Conferences That Work The post Make the meeting bigger! appeared first on Conferences That Work. What we shouldn’t do. The event industry unduly focuses on large meetings.

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Meetings Meeting Design 2020 Speakers 367

Prestige Events Magazine

JULY 17, 2024

The Hospitality Professionals Association has revealed early details of its 2024 HOSPACE event, which is set to bring together some of the industry’s leading minds at its annual conference this November.

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Conference 2024 Hospitality Financial 264

Smart Meetings

DECEMBER 19, 2024

In this February 2024 magazine feature story, Henshalls insights provide guidance to planners around how to create neuroinclusive events and why its crucial as the industry evolves. It Doesnt Have to Be That Way The scope of loneliness throughout the modern-day world is no secret. In 2023, U.S.

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2024 Event Design 2023 Consulting 130

Prestige Events Magazine

JULY 30, 2024

Over 350 DRPG team members from across the organisation’s global offices came together for its annual global summer conference last week at the Hilton Metropole, Birmingham. The DRPG team were introduced to renowned guest speakers Rebecca Mander and Nick Elston, who delivered keynotes focused on mental resilience in times of adversity.

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Conference Speakers Management Events 264

Gallus Events

MAY 8, 2019

The Edinburgh International Magazine Festival has the potential to re-imagine an international festival by focusing on the communities built around that most accessible of print media: the magazine. . I’ve worked with PPA in the past but I stumbled upon the conference being promoted online last year.

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Sustainability Conference Speakers Events 124

Prestige Events Magazine

SEPTEMBER 17, 2024

Next week, the Barbican welcomes the prominent Council on Tall Buildings and Urban Habitat International Conference (CTBUH) 2024. Its annual conference is internationally recognised as being the centre for discussions on architectural innovation and sustainable urban development.

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Conference 2024 Sustainability Venues 261

Velvet Chainsaw

JANUARY 17, 2019

As conference organizers this leads us to bad decisions when selecting speakers and programming where we promote sharing success stories over asking questions, verifying validity and understanding context. See Michael Shermer, editor in chief of Skeptic magazine, The Belief Module, Skeptic 5 , no. Wonderful Word Of Stories.

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Government Speakers Conference Management 334

Prestige Events Magazine

DECEMBER 7, 2021

Recently 280 event organisers enjoyed the red-carpet treatment for a glamorous hybrid showcase featuring a screening of the recently released film ‘House of Gucci’ with speakers in two London locations and Leeds. Both venues complied to the latest Government guidelines.

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Conference Fashion Government Speakers 246

Prestige Events Magazine

DECEMBER 16, 2024

2024 kicked off with our Annual Conference, The Power of Discovery , where we provided an insightful programme to support our members business strategies for the year ahead. With over 50 member venues, the Venues of Excellence consortium takes pride in representing the very best in independent conference and event venues.

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Conferences that Work

APRIL 1, 2019

This (slightly edited) interview by JT Long appeared in the March 2019 issue of Smart Meetings Magazine. What led to writing the book, Conferences that Work ? I invented the format by accident 26 years ago when there were no expert speakers to invite for a conference on administrative computing issues in small schools.

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2014 2019 Conference Meeting Design 259

Velvet Chainsaw

DECEMBER 7, 2022

While keynote speakers can still be a significant attendance driver, I think 2023 is the year to resurrect the industry panel. Conference organizer provides speaker coaching for effective TED talks. A skilled facilitator develops and delivers an audience engagement plan after each speaker. Differentiation.

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2023 Speakers 2022 Conference 243

Velvet Chainsaw

JANUARY 26, 2017

Impact on Healthcare Conferences? Here are four questions (and tips) for your conference committee to consider as they navigate this changing landscape: 1. Tip: have each conference committee member reach out to five to ten key attendees to understand their pressing priorities. Session Mix. Submissions or curation?

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Velvet Chainsaw

NOVEMBER 6, 2017

Some organizations spend as little as 2 percent and have a very healthy conference product, while others rack up spending in the 20- to 25-percent range and are on life support. Here are four insights we’ve learned from analyzing the marketing-spend category: Marketing spend for conferences with an expo is usually closer to 6 percent.

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Marketing Food and Beverage Attendance Marketing Conference 80

Velvet Chainsaw

JUNE 24, 2019

Most meeting organizers invest a significant amount of time creating the educational programming for their annual conference. Models vary, but most include a 15- to 20-person conference committee (slotters) and army of reviewers (graders). Help this group become even better by investing in speaker coaching/training.

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Education 2019 Conference Speakers 273

Conferences that Work

APRIL 1, 2024

On Tuesday, March 26, 2024 , I sat down with Martin Duffy and Paul Nunesdea on LinkedIn Live for an hour’s deep dive conversation about peer conferences: the participant-driven, participation-rich events I’ve designed and facilitated for over thirty years. Peer Conferences Unveiled—The Transcript! Here it is—enjoy!

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Conference Meetings Corporate Meetings Association Meetings 245

Velvet Chainsaw

APRIL 12, 2023

Contingency plan, A, B & C: iStock Credit: Andrii Dodonov Last fall, two of our consulting clients were scheduled to have their annual conferences in Orlando. Fortunately, this association had already planned a digital version of the conference to be held four weeks after the in-person event. It served as a very successful plan B.

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Speakers Banking Conference 2023 195

Velvet Chainsaw

DECEMBER 11, 2019

If your conference is like most, sponsorship revenue is underperforming. There are two benchmarks we like to use to identify healthy conference revenue business models: Industry revenue — 30 percent or more of a conference’s total revenue should come from the combination of sponsor, exhibit and advertising revenue.

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Prestige Events Magazine

MARCH 19, 2024

ICC Wales will welcome more than 1,900 delegates, 320 exhibitors and 90 speakers when the venue hosts the Royal College of General Practitioners (RCGP) Annual Conference and Exhibition in October 2025.

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2025 Conference Healthcare 2024 230

Velvet Chainsaw

FEBRUARY 21, 2017

For most conference committees (and next-gen participants), they’re a snore. Elements of your conference should always put the participants and the profession ahead of the volunteer leaders. Speakers to facilitators-of-learning. Speakers should no longer be the sage on the stage, but rather the guide on the side.

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Meetings Fashion Speakers Advertising 218

Event Industry News

SEPTEMBER 16, 2020

Brighton Music Conference (BMC), the UK’s foremost electronic music and networking event will still be going ahead on 1st and 2nd of October but as a virtual only event, streamed live and on-demand. Unfortunately, the physical conference can no longer take place as planned due to new Government restrictions.

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Conference 2020 Government Speakers 119

Velvet Chainsaw

APRIL 5, 2017

So the quality of our conversations — especially those participants have with others at conferences and meetings — has a direct chemical impact on them, those around them, and therefore on the organizations they belong to. You want to strive for Level 3 at your conferences: Level 1 conversations are transactional in nature.

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Conference 2017 Speakers Meetings 218

Prestige Events Magazine

FEBRUARY 5, 2025

With auditoriums increasingly becoming the venue of choice for business conferences, debates, and high-profile presentations, the Auditorium at 30 Euston Square stands out for its versatility and ability to meet the demands of todays event planners.

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Speakers Venues Events Technology 175

Smart Meetings

MARCH 2, 2022

The PCMA Convening Leaders conference this January offered something no other annual mega-gathering of the association has: virtual interpreters. Named one of the best inventions of 2021 by Time Magazine, KUDO is a real-time interpretation software company and virtual platform focused on providing language support for multilingual meetings.

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Meetings 2014 2021 Speakers 264