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Event Measurement: EM and EMMC Extend Partnership

Event Marketer

media partner of the EMMC, Event Marketer will continue to roll out new education, research and peer-to-peer initiatives for corporate event marketers working across business events, trade shows and consumer activations. As the official U.S.

2025 278
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UK Events Report 2024 published: UK events industry generates £61.653 billion annually, demonstrating post-pandemic resilience

Prestige Events Magazine

Key findings from the report include: Corporate events such as conferences, trade shows, exhibitions and product launches, generating £33.6 As the nation continues its recovery, the industry is paving the way for future growth and innovation.

2024 264
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How Much Do Sellers and Buyers Trust Our Tradeshow Environments?

Velvet Chainsaw

While there are a number of disruptive forces that will impact the future of trade shows, the biggest risk has to do with how much buyers and sellers will trust the environments we create. When we think about conferences and expos, trusting the idea scores strong. Adapted from Dave’s Forward Thinking column in PCMA’s Convene.

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Creative Methods to Generate More Revenue for Your Next Conference

Smart Meetings

Do you need to find new monetary sources for conferences, conventions and trade shows? Research Finds Sponsorships Are Still Relevant According to a 2019 report from the Center for Exhibition Industry Research ( CEIR ) of 200 show executives and 728 exhibitors, sponsorships make up roughly 20% of B2B tradeshow revenues.

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The London Summer Event Show Celebrates a Decade of Creativity with a Fresh New Look

Prestige Events Magazine

Jenny George, Sales Manager, Leeds Castle Kent shared her thoughts , ‘The London Summer Event Show is a great exhibition for us to connect with potential clients at the start of the year and to share with them all that Leeds Castle has to offer.

2025 263
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20 Ways to Modernize an Annual Meeting – Part 1

Velvet Chainsaw

If you want to breathe new life into your conference, and increase relevance for next-generation attendees, start with this kill/change list. The more trade show floors can be learning and nurturing destinations, the longer they will thrive as a component of your program. They just replace the filling each year.

Meetings 307
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5 Improvements for Event Registration Data Collection

Velvet Chainsaw

It’s difficult to determine what to include — and not include — when collecting attendee data at the time of conference registration. In the spirit of making it easy to say “yes,” session sign-up should be delayed until 30–45 days prior to the conference. One best practice for conference registration?

Airlines 294