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The Challenge of Virtualizing Trade Shows and Exhibit Halls

PCMA Convene

Trade shows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. The exhibitions industry watched as the Consumer Technology Association (CTA), which hosts CES, the largest annual trade show in the U.S. It’s up to trade-show organizers to keep that spark alive.

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EXHIBITORLIVE Re-Connects Trade Show and Corporate Event Professionals

Exhibitor Magazine

Exhibitor Media Group, the leader in trade show and corporate event marketing education, is happy to report a successful EXHIBITORLIVE conference a.

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Conference Registration Opens for EXHIBITORLIVE

Exhibitor Magazine

Exhibitor Group, the award-winning leader in trade show and corporate event marketing education, publisher of EXHIBITOR magazine, and. ROCHESTER, MN.

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How Much Do Sellers and Buyers Trust Our Tradeshow Environments?

Velvet Chainsaw

While there are a number of disruptive forces that will impact the future of trade shows, the biggest risk has to do with how much buyers and sellers will trust the environments we create. When we think about conferences and expos, trusting the idea scores strong. Adapted from Dave’s Forward Thinking column in PCMA’s Convene.

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Five Trade Shows and How They Grew

PCMA Convene

These are interesting times for trade shows. Earlier this year, the Center for Exhibition Industry Research (CEIR) reported that the industry finished last year on a down note — with the performance of B2B shows declining in the final quarter of 2016 after 25 consecutive quarters of year-over-year growth. 2016 show: Jacob K.

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Access TCA Signs On as Exclusive Sponsor of Both EXHIBITORFastTrak Conferences in 2022

Exhibitor Magazine

Exhibitor Group, the award-winning leader in trade show and corporate event marketing education, publisher of EXHIBITOR magazine, and. ROCHESTER, MN.

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EXHIBITORLIVE Opens 'Save Your Seat' Registration, Full Conference Registration to Open November 16

Exhibitor Magazine

Exhibitor Group, the award-winning leader in trade show and corporate event marketing education, publisher of EXHIBITOR magazine, a. ROCHESTER, MN.