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Here’s how I learned to attract great consulting clients. Read the full article at Conferences That Work The post How to attract great consulting clients appeared first on Conferences That Work. These days I am blessed with clients who are a joy to work with. But that wasn’t always true. No related posts.
Picture the renowned senior consultant breezing into the gleaming corporate HQ of Fortune 500 MegaCorp, for a well-paid gig advising C-suite executives. Who has more power, the consultant or the janitor? Who has more power, the consultant or the janitor? appeared first on Conferences That Work. No related posts.
I got my first paid consulting job in 1983, solving IT problems for a lumber yard. I’ve been a consultant ever since. Because my clients allow me to try new things, I become a better consultant. 4—My clients get me more work During my 20+ year IT consulting career , word of mouth generated all of my work!
Eventbrite hosted the RECONVENE summit in May 2021, bringing together thousands of event producers. We’re sharing key takeaways from popular sessions — on topics like safely returning to in-person events, data insights, and best practices for attracting more attendees — on our blog and our RECONVENE Recaps hub.
I’ve consulted for more than a thousand organizations. Here are some of the pros and cons of consulting for large organizations. Here are some of the pros and cons of consulting for large organizations. Pros of consulting for large organizations. Other consultants’ experiences may be different.
At edACCESS 2008 I gave a 90-minute presentation entitled “Learning from the biggest consulting mistake I’ve made — and that you probably have too” OK, the formal title was “The Systematic Development of Informed Consent “, which sounds much fancier but requires explanation.
She has switched several times between working as an employee and as an independent consultant in the association field. For example, when I first started consulting I was scared of disappointing my clients. As a consultant, I have less authority to effect change in an organization than anyone who works there.
PCMA is hosting a free webinar on Wednesday, May 13, at 2 pm ET , featuring Dave Lutz and Lisa Block of Velvet Chainsaw Consulting. Lisa Block, Executive Vice President, Conference Strategy & Design, Velvet Chainsaw Consulting. Dave Lutz, Managing Director, Velvet Chainsaw Consulting. Like this one, most are free.
Micro-Consulting Bandwidth. For interested associations and suppliers that support the meeting industry, and are in need of help, we are offering consulting and coaching calls without the expectation of compensation. At VCC, we were tracking to have a banner year in 2020. Speaker coaching for virtual engagement.
But I’m a consultant who has long subscribed to Jerry Weinberg’s Seventh Law of Marketing : “Give away your best ideas” and Credit Rule : “You’ll never accomplish anything if you care who gets the credit”, from his invaluable book The Secrets of Consulting. Stop the presses.
If you had told me forty years ago, a freshly minted high-energy particle physics postdoc, that I’d go on to have four additional careers (owner of a solar manufacturing business, computer science professor, independent IT consultant, and meeting designer/facilitator) I wouldn’t have believed you. Consulting.
We were on a shoestring budget for our first conference back in 2015,” says Melinda Epler, the CEO of Change Catalyst, a consulting firm that helps tech companies build inclusive ecosystems. Even when it’s your company’s driving force, being inclusive is not always easy. “We
We are extremely excited to welcome David Beckett, Vice President, Business Model & Performance to the Velvet Chainsaw Consulting team! To me, this is kind of like getting the band back together! I had the privilege to hire and work closely with David at Experient as well as when I was on the board of Eventcore.
We outline how to conduct a risk assessment in Eventbrite’s COVID-19 Safety Playbook for Events, which you should consult before deciding whether to stage your event. Before hosting an in-person event, it’s important to understand the risks of COVID-19 transmission at your event.
Consultations are a powerful small group activity. Set aside time, if available, for a few group consults on individual challenges. They will receive support, and their small group of impromptu consultants will feel good about helping. • 13:05 Preparing for individual consulting. Ask for volunteers.
Sarah Michel, VP, Professional Connexity, Velvet Chainsaw Consulting. Debra Rosencrance, CMP, CAE, Vice President Meetings & Exhibits, American Academy of Ophthalmology. Facilitator. Cost: FREE. When: Tuesday June 23, 12 pm EDT. Register Now. The post If You Build It, Will They Come?
Gig workers come in many flavors including solopreneurs, independent contractors, project specialists, and even consultants like me. What it means for you: Gig workers can be extremely influential (especially those damn consultants). According to Forbes, by 2020, 50 percent of the U.S. Impact of HUMALOGY®.
While many have been focused this winter on who is going to land free agents like Bryce Harper or Manny Machado, Lisa Block inked a deal to join the Velvet Chainsaw Consulting team! We’ve known each other for over 20 years and have successfully worked together on several consulting gigs and industry presentations.
For well over a year, we’ve consulted with dozens of associations on their go/no-go event strategies. Facilities and event suppliers will need to adopt and implement new safety protocols and consult their customers on how to meet safely and will have to carry the burden for most of these expenses.
Game designer and author Ian Bogost makes the same point, somewhat more forcefully: “…gamification is marketing b t, invented by consultants as a means to capture the wild, coveted beast that is videogames and to domesticate it for use in the grey, hopeless wasteland of big business, where b t already reigns anyway. Amy Bruckman.
They Are Organized and Consultative: Strong project managers understand the importance of organization and documentation. There should be no surprises, and you shouldn’t have to chase down answers! After each check-in call, they recap the discussion and next steps.
Conference Care was formed by two ex-hotel operations managers, Andrew Deakin and Chris Peacock. They had a big dream, lots of drive, and the ambition to make a difference. In 1995, they founded Conference Care Ltd (back then Conference Care UK) to provide two key things: 1. A high-quality service to event planners – Andrew […]
AV companies are joining the ranks of event tech suppliers supporting the pivot to virtual with studio and production venues that enhance virtual engagement through higher production value and consulting support.
When Velvet Chainsaw Consulting conducted speaker research with 120 associations with research and consulting company Tagoras Inc. in 2013, we found that nearly 77 percent use a call for speakers/sessions process. Associations value member input.
But as a consultant, I can call ‘em as I see ‘em. During some consulting gigs we hear references to “Dr. One of the sacred cows for associations and their annual conference is attributing notoriety to the office of the president, board chair or annual conference committee chair.
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A number of our consulting clients have made social responsibility a cornerstone of their conference strategy — with the desire “to leave the host city better because we were there.” In particular, COVID-19 has brought the issues of diversity, equity, and inclusion, social responsibility, and wellness to the fore.
After studying and consulting on several successful association women’s conferences, I can confidently say – they need to be very different than other conferences in your portfolio. The timing was right before the lockdown and a couple months before the 2020 social justice movement eclipsed. Corporate Social Responsibility.
The event team and publications are consulted. Membership, marketing, and publications are consulted and provide input for successful implementation. Membership may own the creative design, while marketing is responsible for the creative design. Top-Down or Bottom-Up?
Consultant or Supplier Tracks — Don’t do them. Consultants and suppliers attend because their clients or potential clients are attending. Spotlight Sessions — Leadership development is a pressing priority for most CEOs. Consider programming an advanced track to help your participants improve their soft skills.
Here’s an example of an agreement developed by Jeff Hurt, DES, executive vice president of education and engagement at Velvet Chainsaw Consulting. Opening and getting buy-in with a presenter/attendee agreement can help establish expectations and ground rules for designing a safe space.
Thanks to my mentors, I: Set my professional fees at the right level when I began consulting in 1982. Given my years of independent consulting and running a business, decades of serving on nonprofit boards, and a deep background in technology, people come to me for advice on their lives, careers, and top-of-the-mind problems.
hosted by Velvet Chainsaw Consulting. “You have way more value, power and a bigger footprint than you think you have,” she added at the all-day event on Strategic Sponsorship to an invitation-only crowd of association convention executives in Washington, D.C., You are selling a drop in the bucket if you are only selling those five days.”.
At a recent conference consultation with a client, a millennial made me think that I wasn’t keeping up with the times. We were discussing their marketing and communication strategies for their event. I voiced my strong opinion that conference organizers should embrace inbound marketing (pull) over traditional outbound marketing (push).
Our guest for this episode is Mathijs Vleeming, Online Community Evangelist & Strategy Consultant at Open Social. Our conversation focuses on community building for associations.
Arnett, CEO and COO, Wicked Bionic Andrea Hoffer, CEO, AHA! Recruiting Experts Robin Richter, President, Wearable Imaging Alicia Falango, Founder, California Events Coalition Christine Vartanian, Founder, jade. for all seasons COLLECTIVE Inc.
Event-specific promo codes, exclusive downloads and free consultations are all popular options. If you want to keep the gifting digital, you can offer feel-good items like local business gift cards or charitable donations. Sponsors and partners can get in on the action, too, by offering attendees virtual goodies as a thank you.
The McCann Health network encompasses various international practices, including advertising and promotion, strategic consulting, healthcare professional marketing, medical communications, consumer health and wellness, global health, and specialized areas such as pharmacy, payer, and patient engagement.
There’s never been a better time to experiment with new meeting elements or to say goodbye to some time-worn ones, Dave Lutz, managing director of Velvet Chainsaw Consulting, said in this recent VCC post. Dave will talk about his forecasts for future trends for association events at a virtual education session on July 15 at 10 a.m.
Consultants and service providers should be included as a category. Each company type should represent 5 percent or more of the total responses. For categories yielding less than 5 percent, group with another company type or allow as a write-in. A second data point to consider here is the size of the organization.
From onboarding to watching a few how-to videos or consult a knowledge base or FAQ page when you try out a feature for the first time, you will need to dedicate some time to learn the new system. When you’re thinking about the hidden cost of maintaining the status quo, think about it like renting an apartment vs. buying a house.
Facilitator: Sarah Michel , VP, Velvet Chainsaw Consulting. Conference Architects and Speakers: Colleen Creighton , CEO, AAS. Jonathan Singer , PhD, AAS Board President and 2020 Program Chair. Register Now.
Kevin Iwamoto Kevin Iwamoto is a multi-award winning, highly recognized and in demand speaker, industry influencer, author, educator, and subject matter expert consultant in business travel, GDPR, SMM, meetings/events marketplace and personal branding. Kevin is passionate about strategic industry advancements and best practice development.
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