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Ideas from Fashion Trade Shows: Five Exhibit Style Touches

Event Marketer

When Informa Market’s MAGIC , Project and Sourcing at MAGIC apparel trade shows come to Las Vegas, it’s all senses, all the time. The fact that business is done, and the shows were buzzing, is almost surprising. Here’s what we saw, and did, on the show floor. fill the air.

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Trending: Five Coffee Bar Strategies for Trade Show Exhibits

Event Marketer

A staple of European trade shows, coffee bars have made strong inroads onto U.S. show floors, much to the delight of the attendees needing that afternoon “hit.” First, the partnership would bring in authenticity and a local connection to the space, and second, it just might be cheaper than contracting from the official provider.

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What Risk Factors Are Top of Mind for Association Event Organizers?

Velvet Chainsaw

Contract concerns. In an effort to reduce and manage risks, venues and planners are adopting new contract clauses. No question, negotiating contracts is going to get more complicated as the industry rebounds. We still haven’t heard of any examples of successful online trade shows. Transparent communication.

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14 Must-Know Trade Show Booth Ideas That Will Help You Drive More Foot Traffic

Eventmobi

If you’re an exhibitor at an upcoming trade show, congratulations! In this article, we provide 14 trade show booth ideas and tips for everything from selecting the perfect booth location and decorating your booth to attracting a crowd and building goodwill for your brand. What Are the Benefits of a Trade Show Booth?

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Conference Go/No-Go Decisions in a Pandemic

Velvet Chainsaw

Summertime V-shape – deeper contraction, bigger recovery. Fall Recovery – Extended contraction. In the beginning of this crisis, organizers of major conferences and trade shows were canceling with very little lead time. We like using an outside resource to set the scenario goal post. Identify expenses that can be cut.

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Trade Show Booths: 100 Best Ideas for 2022

EventMB

In this extensive guide to trade show booths, we provide ten creative examples in each of the following categories: 1 Trade show booth ideas for small budgets. Trade show booth ideas that attract visitors. Creative trade show booth ideas. Trade show booth ideas: 10×10.

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Q&A: 10 Minutes with Erin Taylor of Oatly

Event Marketer

The busy showfloor can be exhausting, but at the same time gives her so much energy, Taylor says, serving samples and making sure that every aspect of the brand’s largest annual trade show activation runs smoothly. EM caught up with Taylor at Expo West over espresso martini soft serve for trade show insight and life-on-the-road tips.