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Corporateevents serve an important purpose — they boost brand visibility, drive revenue, and strengthen relationships with customers and employees. However, executing successful events takes more than ordering catering and sending invites. It also enables you to say no to ideas that don’t align with the established vision.
Are you ready for a vast array of unique corporateevent ideas ? In this guide you'll find 25 unforgettable themes for your next corporateevent. In this article you’ll find tried-and-true themes, enterprise level events, and never-thought-of-before corporateevents. Corporate Themes and Concepts.
Plus visitors and speakers want a different way to engage with the event.”. He also shared a new definition of “Leads as a Service,” evolving from Software as a Service (SAAS). Read More : Survey: Many EventMarketers Say Orgs Not Effective at Virtual Events.
But in eventmarketing, the aesthetic has broader implications for an industry eager to get back to basics. Photo credit: iStock/ NutthasethVanchaichana The post Industry Voices: How to Harness ‘Quiet Luxury’ in EventMarketing appeared first on EventMarketer.
While organizations are taking environmental considerations to heart in their decisions, missions and events, there may still be a disconnect and some tentativeness as they navigate today’s—as well as tomorrow’s—sustainability space. “By Marley Finnegan, founder of Purpose Sustainability Strategy and Purpose Net Zero.
And with the proliferation of trackable devices, stepping up the measurement game might be more reasonably priced than expected and definitely worth a conversation with the exhibit partner about, Sondrup said. Get the data over two or three years and see how it’s evolving.” Giveaways are not a given. Have a story idea?
With an event management platform , all of these disconnected workflows are consolidated into a centralized, easy-to-use solution. Chef’s kiss* Read more : 5 Ways to Streamline Your CorporateEvent Planning What are the Benefits of Using Event Scheduling Software? Definitely! No more disjointed data silos!
Why was CorporateEventMarketing Association (CEMA) created? We have more than 675 active members, who are a unique combination of senior-level eventmarketers, CMOs, VPs of events, experiential marketers and the suppliers that support them. It has definitely expanded our reach.
We particularly like this LinkedIn post highlighting an interview with Jonathan Steffert discussing storytelling event strategies. EventMarketer – @EventMarketer We can’t get enough of the photos EventMarketer posts on their social media platforms.
Eventmarketing demands a fair share of planning and preparation if you want to make everything function flawlessly. But it’s definitely worth your time as more than 40% of marketers claim events are the single-most effective marketing channel. However, corporateevents can be a costly experience.
We would like to ask a similar question in the context of internal corporateevent evaluation. Do you guess or know that your event was valuable for employees and the whole company? Why are corporateevents organized? What are event goals ? Internal events are becoming more and more popular.
Propelled by these possibilities, the global eventsmarket is expected to surpass $2 trillion by 2028, according to Verified Market Research. Today, there are three types of events that can be planned: In-person events: Traditional face-to-face gatherings, such as a trade show, conference, or corporateevent.
What is a corporateevent? A corporateevent, though it has many definitions, is most often thought of to be a private event put on by a business for staff and stakeholders. These events can range from appreciation events to holiday parties, from incentive trips to conferences. Charity Events.
The increasing desire for authentic experiences and immersion in local cultures is becoming more prevalent in social and corporateevents, and I love it! She was confiding in me that she wasn’t sure it was a fit for her long-term, when really all she’d ever known was 1% of what makes up events.
Choosing a venue for an event is also one of the first negotiation points as well. If you’re lucky, the eventmarket will offer a variety of good venues. Your task is to examine the pitfalls, consider the pros and cons, and choose the best venue for your event that fits with your set criteria and budget.
The Experiential Marketing Summit in Las Vegas centers around showcasing out-of-the-box eventmarketing and branding. If you’re searching for new inspiration in your own business or brand, you definitely won’t want to miss this one. You’ll be totally surrounded by fresh new ideas and THE experts on brand experience.
Assembled by PCMA, Marriott International, the Long Beach Convention & Visitors Bureau, and the CorporateEventMarketing Association (CEMA), and led by the innovation strategy consultancy Fruition Co., Events Have a New Definition. Definitely.”. Blackman asks. But is it necessary to measure them?
And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology. As such, they’re the dominant audience at corporateevents and conferences. Event technology solves many common event planning pain points.
Photo by Daria Nepriakhina on Unsplash Not all events are created equal, and that goes especially for corporateevents. Organizing a satisfactory corporateevent depends on a combination of many factors. However, three particularly important elements can seriously determine the success or failure of any event.
Event gamification is not a means to an end, though. Today, we’ll explore the definition of gamification, why you should add it to your event strategy, and how to best implement it based on various event goals. What Is Event Gamification? How To Gamify Events? Event Gamification: Let The Fun Begin!
By any definition of the word, the Microsoft brand is an innovator. If you’re looking to be inspired by their imaginative eventmarketing, check out these great examples, complete with actionable takeaways for your next planned live experience. 12 Microsoft EventMarketing Examples. Microsoft Ignite. 20 March 2019.
Here are our predictions for event-tech trends in 2019 : 1. Facial recognition is definitely an aspect of event-tech that is on its way up. This is indeed a trend that is definitely here to stay. . Event experience, eventmarketing, user-generated content and attendee engagement. Event Data.
Choosing a venue for an event is also one of the first negotiation points as well. If you’re lucky, the eventmarket will offer a variety of good venues. Your task is to examine the pitfalls, consider the pros and cons, and choose the best venue for your event that fits with your set criteria and budget.
12 event planning problems and solutions for 2025 You dont have a back-up plan for your event Be prepared for everything. You overstep your event budget One of the most common event planning problems (and solutions!) Cash is always an important consideration when planning an event. million dollars on trade shows.
Photo by Lilly Rum on Unsplash When you want more people to attend an event, you’re clearly focused on the eventmarketing. What about the good old event announcement letter? You can trigger the interest of your audience with the uniqueness and importance of your event. You’ll blog about it.
Event promotion isn’t just limited to pre-event promotion strategies, nowadays, pre-event, during event and post-event promotion; requires an event organiser’s attention. There are many useful eventmarketing strategies that prove worth applying post-event. Networking event –.
If you’re facing these tough questions, this blog/article is for you that could potentially answer all your questions about the best possible online event management consultants, companies you may want to partner with. What are virtual event management companies (now)? Contact Showcase Events. Get in touch with TCJ Events.
Now, it is your choice to choose which would be the most suitable and seamless to incorporate in your events. At e2m, we endeavor our clients a virtual exhibition to convey their stories in corporateevents using mobility to enhance learning, deliver productivity, and increase engagement.
Corporateevents are among the best ways to efficiently present not only the focused product but your business as a whole. Creative ideas for an event or at least small novelties you prepare beforehand can give you some good, cost-efficient yet long-standing promotion.
The EVENTive Entrepreneurs Podcast Looking for a podcast that can help you grow your business, build your community, and make an impact? Then you should definitely check out EVENTive Entrepreneurs – Event & Sponsorship Podcast hosted by Sarah Brush.
Miranda Ji, CMP, Director of Sales Victoria Conference Centre & Business Events Victoria with Paul Bugge, Director of Sales, Destination St. John’s, and Candace Schierling, Director of National Conventions & EventMarketing, Tourism Saskatoon. Next year, we definitely will be there in person.
Knowing this, Netflix planned a creative eventmarketing activation to celebrate and promote the release of the Gilmore Girls reunion season. Almost every corporateevent management strategy includes investor meetings and/or calls. Your employees will definitely appreciate the recognition, we guarantee it.
Power of influencers if used correctly, can be embraced by many event organizers to get the relevant audience for their event this generating relevant lead for their business! To discuss how influencer eventmarketing can be used in corporateevents, we came up with the idea of Twitter Chat.
Keep reading to learn the secrets behind Twitter's most successful events and experiential marketing activations as well as how you can use them to supercharge your own eventmarketing efforts. This goes for both B2C and B2B eventmarketing strategies. Source: EventMarketer. Cannes Lions.
Event planners are definitely abreast with the trend, stepping into the world of smart solutions themselves with a handy tool called a mobile event app. The most used technologies by event planners are photobooths (45%), event apps (44%) and live streaming tools (44%). – Engaging Events.
They also happen to have a killer event strategy , which we'll analyze and explore in this article. Keep reading to learn how PTC hosts such amazing events and the key takeaways you can use to supercharge your own eventmarketing efforts. If you're looking for new corporateevent ideas , try hosting a user conference.
But Oracle is more than software, it's also an incredible event host. In this article, we'll look at 12 of its best conferences, virtual gatherings, and corporateevent ideas and tease out the things that make them so great. That way you can use the information to improve your company's events. Not bad, not bad at all!
Now, event planners have numerous event technology tools and event management software at their disposal to automate their tasks. With the inception of event technology in the sector and apt usage of this technology will definitely yield up good results. Let’s see how!
And for those involved in B2B eventmarketing , they are a force to be reckoned with. When the Qualcomm team isn't designing new tech, they can be found brainstorming new corporateevent ideas and/or hosting a noteworthy conference. Cause An Effect" Event. Source: EventMarketer.
Experiential marketing is getting wide exposure in the events industry as it depends on the type of experiences consumers and clients get in the events. The Forbes article has precisely laid down 3 definite reasons to embrace the experiential marketing. Read here – [link]. Read here — [link].
Or maybe you primarily organize corporateevents, in which case LinkedIn could be the perfect B2B avenue. NOTE: It’s important to remember that in any case, Google Ads offers the ability for you to reach users searching for specific events, event business types, or other keywords related to the services you provide.
This information can then be used to improve event details in the future. As you can see, hybrid events can be incredibly valuable when used correctly. Take a look at these corporateevent ideas and examples from leading brands that will help you effectively host your own digital gathering. Hybrid Event Ideas.
It could turn out to be a relatively affordable, easy and effective move for eventmarketers who can use the platform to get the word out about their event. The process is still in progress as the tools have been marketed to select businesses and is yet to be mainstreamed. Well then, this article is definitely for you.
Cisco is also a leader in the events space. The company hosts many highly regarded conferences, trainings, and experiential marketingevents each year. In this article, we'll look at 12 of them and analyze the corporateevent management tactics that make them so successful. The event's content is totally up to you.
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