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Navigating the Top Challenges of Corporate Event Marketing

Attendease

Corporate event marketing has become a critical component of customer acquisition. Corporate events facilitate in-person relationship-building, boost employee satisfaction, and foster a sense of community amongst the attendees. Despite the unique advantages of corporate events, marketing them can be challenging.

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Building a Winning Corporate Events Program: 7 Critical Success Factors

Attendease

Corporate events serve an important purpose — they boost brand visibility, drive revenue, and strengthen relationships with customers and employees. However, executing successful events takes more than ordering catering and sending invites. How does this event align with our overall corporate strategy and goals for the year?

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HPE Will Hold the Industry’s First Corporate Event Keynote at the Las Vegas Sphere

Event Marketer

The corporate event marketing world is ready to take the Las Vegas Sphere and reimagine the general session experience for the industry in the process. and Hewlett Packard Enterprise (HPE) announced that Sphere will host its first keynote for a corporate event on June 18 as part of the HPE Discover conference.

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Registration is Open for EXHIBITOR Education Week, July 15-19 in Las Vegas

Exhibitor Magazine

Exhibitor Group, the award-winning leader in trade show and corporate event marketing education, publisher of EXHIBITOR magazine, and. ROCHESTER MN.

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Event Marketer Joins Forces with the Experiential Marketing Measurement Coalition

Event Marketer

Experiential Marketing Measurement Coalition Better event measurement builds credibility for your events. Event Marketer has a new media partnership with the industry’s leading authority on event measurement and analytics, the Experiential Marketing Measurement Coalition. We can help.

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EXHIBITOR Forms Educational Partnership with EDPA

Exhibitor Magazine

Exhibitor Group, the award-winning leader in trade show and corporate event marketing education, publisher of EXHIBITOR magazine, and. ROCHESTER, MN.

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Q&A: A Driving Force for Event Marketers

SmartMeetings

Why was Corporate Event Marketing Association (CEMA) created? We have more than 675 active members, who are a unique combination of senior-level event marketers, CMOs, VPs of events, experiential marketers and the suppliers that support them. We don’t do high-volume “speed-dating” events.