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The new partnership gives EDPA members expanded access to the experiential marketing industrys top buyers and provides EventMarketer an elevated position from which to serve EDPA members with content and data. The partnership includes: EDPA @ Experiential Marketing Summit. EDPA + EventMarketer Content.
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EventMarketer, the leading information resource on face-to-face marketing, announced today it would be extending its media partnership with the industrys leading authority on event measurement and analytics, the Experiential Marketing Measurement Coalition. As the official U.S.
The corporateeventmarketing world is ready to take the Las Vegas Sphere and reimagine the general session experience for the industry in the process. and Hewlett Packard Enterprise (HPE) announced that Sphere will host its first keynote for a corporateevent on June 18 as part of the HPE Discover conference.
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The corporateevent landscape is saturated and companies face a challenge: ensuring their gatherings stand out and be memorable. While content, speakers and networking opportunities are vital, an often-underestimated element can set an event apart—decor. Entire Productions is a 4x honoree of the Inc.
The corporateevent landscape is saturated and companies face a challenge: ensuring their gatherings stand out and be memorable. While content, speakers and networking opportunities are vital, an often-underestimated element can set an event apart—decor. Entire Productions is a 4x honoree of the Inc.
There are many dynamic event planning jobs that can be both stress-free and interesting if you embrace the right attitude. In this blog post, we focus on corporateevent planning as a career that can make your ambitious event-planning dreams a reality. Who is a corporateevent planner?
Ensuring the sustainability of events has risen to become the key challenge corporate organisers are looking to tackle between now and 2024, according to this year’s ICE Annual Benchmarking Research Report, sponsored by Cvent. Over half of respondents say this is an issue they are hoping to tackle in the next few years.
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Experiential Marketing Measurement Coalition Better event measurement builds credibility for your events. EventMarketer has a new media partnership with the industry’s leading authority on event measurement and analytics, the Experiential Marketing Measurement Coalition. We can help.
A growing Atherstone based corporateevent agency won the prestigious award for Excellence in Hospitality, Retail and Events, at the Greater Birmingham Chamber of Commerce Awards last month, impressively beating stiff competition from renowned brands such as Selfridges!
Planning a corporateevent? The secret ingredient to an engaging and memorable event is…drumroll please… the theme ! A creative theme brings cohesion to all the moving parts of your event — from décor, activities, catering, and more. But coming up with a corporateevent theme idea is easier said than done.
Corporateevents serve an important purpose — they boost brand visibility, drive revenue, and strengthen relationships with customers and employees. However, executing successful events takes more than ordering catering and sending invites. How does this event align with our overall corporate strategy and goals for the year?
LEO Events has formed a strategic partnership with the University of Tennessee, Knoxville, launching a new corporateevent strategy, promotion and production minor offered jointly through the College of Communication and Information (CCI) and the College of Education, Health and Human Sciences. Reach out to the editors.
EDPA members are invited to bring their corporate end-user clients with them to EMSso your clients can experience the Experiential Marketing Summit for themselves at no additional charge. The EDPA has always had a great relationship with EventMarketer, says president Chris Griffin. The rules: RULE 1.
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In it, we will provide an ultimate guide on how to become a corporateevent planner. We will cover topics such as educational requirements, job duties, and essential skills. What Is a CorporateEvent Planner? Corporateevent planners must have excellent organizational skills and be able to work well under pressure.
Spencer is appointed as senior vice president of sales & marketing, luxury, lifestyle & Hawaii. He brings over 30 years of experience in sales, marketing and hospitality to his new role, in which he will oversee an integrated sales, marketing and communications strategy for Highgate’s Hawaii portfolio.
Cultural & Heritage Marketing Council. The summit will be dedicated to discussing how to actively improve on these issues in a post-pandemic world and the strategies for change in the future through Corporate Social Responsibility (CSR) and collaborative effort between travel, tourism and communities.
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Continuing Education “In my early career,” Murakami says, “I found mentors and role models that ‘looked like me’ to be limited. In addition to the CMP, he holds the GTP, GLP, CMM and DES designations. Many of these connections have remained throughout the years.” Where is He Now?
Collaborating with Black-owned businesses for catering, event services, and collaboration not only supports local enterprises but also reinforces our commitment to economic inclusion. Click here for event ideas If you are thinking of hosting a corporateevent to celebrate Black History Month, do not hesitate to reach us to talk about it.
He is co-author of the Event Management textbook, the fourth edition of which is to be published in 2023 and is currently pursuing a PhD to explore the potential use of quality costing as a management tool for the events industry.
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This virtual panel discussion was brought to you by Innovate Marketing Group. Kevin Iwamoto Kevin Iwamoto is a multi-award winning, highly recognized and in demand speaker, industry influencer, author, educator, and subject matter expert consultant in business travel, GDPR, SMM, meetings/events marketplace and personal branding.
, the reality is that you need great marketing to stand out from other event planners and attract new clients. That’s where this post on event planner marketing comes in. Discover 5 event planner marketing strategies you need to know: 1. This is the starting point for all of your marketing efforts. .
9 Things Attendees Expect from Your Events Your attendees expect the best, and you aim to give it to them! Here are 9 things your attendees expect from your corporateevents program: 1. LEARN MORE: Post-Event Survey Questions to Ask (+ Email Best Practices) 3. Let’s dive in!
9 Things Attendees Expect from Your Events Your attendees expect the best, and you aim to give it to them! Here are 9 things your attendees expect from your corporateevents program: 1. LEARN MORE: Post-Event Survey Questions to Ask (+ Email Best Practices) 3. Let’s dive in!
Today we are diving into MPI’s World Education Congress. The World Education Congress (WEC) is a gathering where both MPI members and non-members alike come to gain education, network and more. The event has grown to about 2500 attendees and each year MPI is working to raise the bar. World Education Congress 2019.
Architecting Choice Marriott, PCMA, CEMA, and Storycraft Lab recently released a report, “ Six Truths for Innovative Event Strategies ,” that is primarily influenced by corporateeventmarketers but can be applied to association annual conferences. Limit to no more than three attendee segments.
Events are one of the most powerful marketing tools because they center around an intentionally designed experience. According to Eventbrite’s research , 77% of millennials say some of their best memories are from an event or live experience they attended. It’s one of the most powerful forms of marketing.
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Wine, digital events and the hospitality industry – normally not a mixture you would find but as it turns out, it is a true recipe for success. Maria Dempsey , CMM, DES, CSW, Wine Educator and Director of Hospitality and Events for Gen7 Wines recently completed the Digital Events Strategist course , offered by PCMA.
Jordan Kaye is the founder and CEO of Los Angeles–based Analog Events , an experiential marketing agency that has demonstrated its commitment to sustainability by going through the rigorous process of measuring its entire social and environmental impact to become a B Corp–certified company. Leverage influencers.
Participants are better able to absorb and retain the information presented, which increases the educational value of the event. Positive Image of the Event It demonstrates a commitment to the health and well-being of attendees, which can significantly improve your brand perception and foster long-term loyalty.
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