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People’s Choice: Our Top 10 Most-read Stories of 2024

Event Marketer

Googles Inclusive Event Design Guide Provides a Blueprint for Accessible Experiences Fourteen years in the making, Google released its Inclusive Event Design Guide to support event professionals in creating in-person, virtual and hybrid programs that are inclusive and accessible for all attendees.

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Building a Winning Corporate Events Program: 7 Critical Success Factors

Attendease

Corporate events serve an important purpose — they boost brand visibility, drive revenue, and strengthen relationships with customers and employees. However, executing successful events takes more than ordering catering and sending invites. Schedule planning meetings at least monthly leading up to the event.

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Corporate event organisers struggle to prioritise sustainability finds ICE Annual Benchmarking Report

Event Industry News

The latest ICE Annual Benchmarking Research Report, produced in collaboration with Cvent, has revealed concerning trends amongst corporate event professionals regarding the adoption of sustainable event practices. The report, based on survey responses from event planners in the UK, Germany, and the […]

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The Importance of Going Hybrid in Live Events:

Event Industry News

3 Unexpected Reasons to Include Your Online Audience In the post-lockdown world, corporations, event organisers, and sponsors are eager to bring staff and audiences back to in-person events.

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Industry Voices: How to Harness ‘Quiet Luxury’ in Event Marketing

Event Marketer

But in event marketing, the aesthetic has broader implications for an industry eager to get back to basics. ” For the launch of an Andy Warhol-inspired bottle collection, Dom Pérignon hosted 200 attendees for a dinner event designed to “recreate the vibe” of the artist’s legendary Factory studio.

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Corporate Event Planning Ideas: Amazing Social Spaces, Be Family-Friendly, and More

Endless Events

Corporate event planning can be a daunting task, especially if it’s on top of your already jam-packed schedule. That said, it’s can also be a fun endeavor where you can try out new food, discover exciting venues and even exercise your designing skills a bit. B2B Event Marketing Reloaded. Click To Tweet.

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Configurable Conference Journeys

Velvet Chainsaw

Architecting Choice Marriott, PCMA, CEMA, and Storycraft Lab recently released a report, “ Six Truths for Innovative Event Strategies ,” that is primarily influenced by corporate event marketers but can be applied to association annual conferences. Publish these itineraries on the website about a month before the event.