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UK Events Report 2024 published: UK events industry generates £61.653 billion annually, demonstrating post-pandemic resilience

Prestige Events Magazine

Covering a wide range of events, including corporate, public, and charity sectors, the UK events industry has proven itself to be a vital economic driver, contributing not just financially but also culturally and socially.

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Building a Winning Corporate Events Program: 7 Critical Success Factors

Attendease

Corporate events serve an important purpose — they boost brand visibility, drive revenue, and strengthen relationships with customers and employees. However, executing successful events takes more than ordering catering and sending invites. Effective project management is crucial for seamless execution—AKA your sanity.

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Clearing the Air: Expert Insights on the SEC Climate Rule and Attendees’ Evolving Perceptions

Event Marketer

A GRI Certified Sustainability Professional and Certified Sustainable Event Professional by the Events Industry Council, Finnegan consults with corporate events teams and vendors on how to best tackle sustainability at scale within their events and operations. “I

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Maximizing ROI: A Guide for Hotel Sales Directors

Smart Meetings

This article explores proven strategies for hotel sales directors to enhance their meeting and event marketing ROI. Sign up for the monthly Behind the Bookings newsletter here The Importance of Data in Event Marketing When you track ROI, you can see which marketing efforts are working and which ones aren’t.

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What are hybrid events and why are they the future of event marketing?

SpotMe Blog

Reduced rates mean you might be able to recruit more sponsors than a live event would. . And when you use the right type of platform for the virtual part of your event, you can collect metrics about your virtual audience and use them to make more informed, financially-sound decisions about any future events.

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How to convince your CMO to invest in the corporate event management software?

Eventory

More and more companies choose to invest in corporate event management software. The Chief Marketing Officer is the one who usually decides about the allocation of marketing budgets for particular tools. Will the CMO be willing to invest in corporate event marketing software?

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What is Event Planning: Steps, Tips, and Checklist

Eventtia

Event planning is important because it ensures everything runs smoothly and helps prevent problems before they arise. Effective budget management is crucial in this process, as it helps track and manage financial resources, ensuring the event stays within financial limits while achieving its objectives.