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The Best Event Planning Books Ever Written

Guidebook

Effectively the bible of special events, Joe Jeff Goldblatt takes readers through every aspect of producing an event. The Event Marketing Handbook : Beyond Logistics and Planning by Allison Saget. If you’re going to use an event to make money, you need to read this book.

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Return on Events: New Metrics for Now — and Into the Future

PCMA Convene

Assembled by PCMA, Marriott International, the Long Beach Convention & Visitors Bureau, and the Corporate Event Marketing Association (CEMA), and led by the innovation strategy consultancy Fruition Co., DOWNLOAD the Report: Beyond ROI to ROE (Return on Events): Measuring the Impact of Business Events.

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Hubilo’s Monthly Event Industry Blog Roundup: February

Hubilo Blog

February was a month full of international annual events attended by almost all the event professionals from across the globe. Events like International Confex, Mobile World Congress took place in February. This can be leveraged by the organizers to enhance the next event experience of the attendees accordingly.

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The Top 10 Books Every Event Manager Should Read

Capterra Event Management

No one wants to be just another number on a spreadsheet, yet to many people that is what marketing boils down to, even in event marketing. Brains on Fire puts a human spin on marketing by focusing on relationships, interests, and desires in order to build effective word of mouth campaigns. Author: Robbin Phillips.

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19 Event Trends That Will Shake Up Meetings & Group Business in 2019

Social Tables

Here, we cover the top 19 trends which promise to shake up event planning and hospitality in 2019 and beyond. Industry Performance Trends Attendee Experience Trends Meeting Destination Trends Event Technology Trends Meeting Design Trends. Meetings will become music festivals. Meeting Design Trends.

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The Top Event Technology Trends for 2019 — According to 27 Event Experts

Event Industry News

“Slowly but surely, the meeting industry is learning that the old lecture-saturated conference model is increasingly inferior to meeting designs that incorporate the active learning, connections, engagement, and outcomes that attendees actually want and need.”

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Guest Blog: The top event technology trends for 2019 — According to 27 event experts

Event Industry News

“Slowly but surely, the meeting industry is learning that the old lecture-saturated conference model is increasingly inferior to meeting designs that incorporate the active learning, connections, engagement, and outcomes that attendees actually want and need.”