This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is eventmarketing really doing for my brand? In this post, Ill break eventmarketing down into simple steps so you can plan successful events that get great results.
The Art of Strategic Event Planning You know the saying, “Failing to plan is planning to fail.” ” Well, in the world of corporateevent planning , it’s gospel. Imagine this – you’ve got a room full of execs expecting an event that’s as polished as your quarterly reports.
So, in true EventSource fashion, we reached out to a handful of caterers with delivery menus to find out! It’s a delicious (and very popular) option for any dietary preference and a guaranteed crowd pleaser for any social or corporateevent! ” – Ma-Ro Catering Daniel et Daniel Catering & Events ( 1 ) EventSource.ca
Infusing events with hands-on experiences. It’s easy to fill in a site with digital panels and robots, but don’t forget that the use of the latest event technology trends just for the sake of fashion is ornamental only and unjustifiable from a financial point of view. Corporate & social responsibility.
Evolution of CorporateEvents is a wide topic of discussion which is why it was perfect for twitter chat. With our monthly twitter chat bringing this topic up with the event industry professionals, was a great way to know their insights and opinions. People nowadays are investing a lot of time and energy into corporateevents.
Another question is, “What does this mean for corporateevent planning?”—if MH is releasing its first set of physical NFTs at the fourth annual NFT.NYC event , which began yesterday, June 20, and ends June 23—and it’s also a sponsor of—in the form of rings, as opposed to digital key cards, it’s most common form. “We
Getting corporateevent planners to notice your venue can mean a huge boost in revenue which is why spreading the word about your venue should be one of your main business priorities. Highlight offerings for corporateevents on your website. You want to make it easy for prospects to visualize their event in your space.
ICE (In-house CorporateEvents), ‘the’ community of corporate meeting and event planners, has today unveiled the group’s decision to partner with leading event PR and marketing agency, EIGHT PR & Marketing (EIGHT), as part of their commitment to broaden communications within the corporateevents industry.
With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers.
Inspire your marketing strategy with this list of 25 creative offline marketing examples. In the 1990s, online marketing—the practice of driving actions on the internet—exploded. While online marketing isn’t going anywhere soon, offline marketing—formerly known as just “marketing”—has had a recent resurgence.
Let’s take a look at the nine critical steps of event management strategy that will put you on the path to event success. As former marketing boss once told me, “If your product claims to be everything to everybody, then it’s really nothing to nobody.”. The same can be said for event planning.
You’ll also discover how to market your services as a luxury event planner to high-end clients and companies alike. Additionally, you’ll know how to network with wedding planners in other countries and market yourself as an expert in planning destination weddings. CorporateEvent Planning.
For example, planning a high-energy fashion show will look very different from planning a small product launch or community networking event. Promotion and Logistics Management : Promote your event, track registrations and payments, and manage logistics like catering and schedules. Tease the event on social media.
Origin only holds a maximum of six people, and will be used for client brainstorms, and as entertainment for meetings; however, its primary use will be to demonstrate the full capabilities of event relevant technologies to event agencies, experience marketers and corporateevent departments.
This is a great time to enter the industry, as the demand for event planners continues to grow (especially post-pandemic). However, one of the biggest challenges new companies face is finding a niche market to focus on. What Is The Target Market for Event Planning? It allows you to focus your efforts.
Event management is more than just planning events; it’s about creating memorable, engaging experiences that align with an organization’s goals. CorporateEvents : Conferences, seminars, and team-building events. B2B Events: Events for professionals meaning to meet other professionals, network and make business.
Sure, you can get all your event and meeting planning information from the internet like most of us do these days. (We We gathered all of the web’s best event planning blogs.) But what about good, old-fashioned books? The EventMarketing Handbook : Beyond Logistics and Planning by Allison Saget.
Now, it’s important to mention that there are plenty of amazing event names that don’t follow all of these rules, like Content Marketing World or The Golden Raspberry Awards. Still trying to figure out what title your next event deserves? Beam Me Up ”, an event focused on the future of B2B marketing.
Say goodbye to old-fashioned guest lists and use a mobile app dedicated for check-in/out. Email marketing. When we talk about events we are talking about any type of meeting, from big conferences and expos but also internal meetings, training courses, product launches, and incentives. Onsite Check-In/Out App. 1-2-1 Meetings.
My university degree was in Business Management and I had diplomas in Marketing. At the time, there were only a few event courses being offered by our national hospitality school. So, I attended those but mostly, I learned about events on-the-job and through experience.
Topics: Event Budgeting. Event Logistics. Green” Events. EventMarketing. Event Terminology. Universal Class: Event Planning 101. Networking Events. CorporateEvents. How to Start Your Own Event Planning Service. Is Event Planning Right for You? Marketing plan.
Three extraordinary examples of how to use experiential marketing to cut through the clutter and connect directly with the end user. Best Experiential MarketingEvent – Mandell Entertainment, Toronto, ON for Roots Northern Lights. Car shows in the 1920s became a popular way to market automobiles to consumers.
Event Technology. CorporateEvent Interactive. I put CorporateEvent Interactive at number four not for their following, but for their pins and boards. CorporateEvent Interactive is different. Corporate Feud. Cloud 9 Event Management. Unique boards to check out: Theme Team Challenges.
Sean Wargo, AVIXA’S senior director of market intelligence, says of events: “We need to move away from this idea that there’s this calendared moment … it doesn’t make any sense. It should just exist as content that has long tail.” So all that’s accelerated and amplified. Is it augmented?
The room is now open to event professionals, and will be used for brainstorms, client entertainment and as a show room for Crucial FX and its customers; however, its primary use will be to demonstrate the many uses of events relevant technologies to event agencies, experience marketers and corporateevent departments.
We are thrilled to announce the finalists for the 2023 Canadian Event Awards! The Canadian Event Awards honours and celebrates the best in over 50 categories, from event design and production to marketing and sponsorship. Saputo OneWest Event Design Calgary, AB, for Big Ball, Big Impact Event Strategy Partners, (ESP) Inc.,
As the department college student council president; Jhoanna had an opportunity to conduct student engagement events such as Seminars, Training, University pageant, and school Marketing trade events with sponsors. Q What is your favourite event related memory? A I most enjoy planning and executing fashionevents.
Once you’ve established the trendsetters whether it be within your industry or from the pages of fashion magazines use them as a guideline to model and market yourself. Tip One – The first step to assembling that just right professional wardrobe is to look at those at the top of your industry, office and company.
Choosing a unique event venue that has synergy with the brand is what will set you apart from the competition. It can even attract people outside your usual market – which is only a good thing for brand awareness. Mansion for a brand breaking into the luxury market. Is there a synergy between the two?unique
Guests felt like they were transported to the streets of Paris, where they received beautiful floral bouquets, custom perfume bottles, and fashion illustrations from a professional artist. Pink brick-patterned vinyl was applied to the walls, and a striking black and white floor design further set the mood. All I can say is brilliant.
Consider the value of a deep dive into topics like profitability, labor best practices, or local marketing to multiple generations. That gives eventmarketing a powerful message to share. It also means you can keep the promise of an event that really reflects your audience’s needs and priorities.
And who doesn’t love some good, old-fashioned (and friendly) competition? There are a number of organizations and corporations that plan event-wide and city-wide scavenger hunts, designed specially to bring your attendees together in a way that promotes teamwork. The opportunities are endless. Specializes in SEO.
What started in 1997 as a convenient video rental alternative quickly turned into a powerhouse company that (as of this writing) has a larger market cap than Disney. Part of the Netflix content strategy includes numerous live, in-person event types and marketing activations. Netflix is a Joke Fest. October 5, 2016.
In addition to Convening Leaders, Holsinger said that the company is in the midst of a pilot of Quant at trade shows and conventions that cover a wide range of verticals — medical, manufacturing, IT, and corporateevents. For the first few years, we’ll have a combination of human and machine learning. Holsinger said.
Event planners are able to manage their time and their events in a very organized fashion. They have to be good listeners, in order to respect their clients wishes, and carry out the dreams that they have in mind for their events. There are two basic types of event managers, Corporate and Social.
With that in mind, take a virtual cruise through these top event venues in Austin, just waiting to welcome us back with open arms when it’s time to get together again. Fair Market. This eastside events hub hosts everything from community popup markets and creative weddings to nonprofit galas and corporateevents.
With that in mind, take a virtual cruise through these top event venues in Austin, just waiting to welcome us back with open arms when it’s time to get together again. Fair Market. This eastside events hub hosts everything from community popup markets and creative weddings to nonprofit galas and corporateevents.
With that in mind, take a virtual cruise through these top event venues in Austin, just waiting to welcome us back with open arms when it’s time to get together again. Fair Market. This eastside events hub hosts everything from community popup markets and creative weddings to nonprofit galas and corporateevents.
ESPA Live is geared to head event managers with a focus on best organizational practices, new technological developments, and what managers should expect in the coming years for event management. Experiential Marketing Summit. IMEX America isn’t a general event management exhibition. The Special Event. Date: TBD.
Looking for an event or experiential marketing agency? We've compiled the most comprehensive list of UK event agencies on the internet for 2019. From experiential to eventmarketing to event production to event planning, this agency list will have everything you're looking for. AOK Events.
CORT Events broke down barriers in seminar space design to answer this question. CORT Events assisted in the inspiration and execution of the CorporateEventMarketing Association (CEMA)’s annual conference, CEMA Summit 2018. This section was full of classic notetakers who have their schedule on their phones.
Since she can’t hug it out anymore, Cheryl has taken to writing cards and letters and putting them in the mail, the old-fashioned way. Bright asked how they conquered COVID disruptions and positioned themselves to thrive in the future. “It’s It’s been very difficult dealing with that disconnect.”.
Event managers organize staff, decide on event management software , act as idea marketers, and bring guests together in a miraculous fashion. It is virtually impossible for any event manager to know everything about these responsibilities, therefore outside help is always welcome. Isn’t Facebook creepy that way?
With new brands and unique distillations emerging, the zero-proof market is evolving into a full-fledged industry. Three’s Company Mocktails | Photo Credit: Delixir According to Adam Sammut, Lead Mixologist at DELIXIR in Toronto, spirit-forward classics like the Negroni and Old Fashioned can now be enjoyed without the hangover.
We organize all of the trending information in your field so you don't have to. Join 42,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content