This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
While many event planners focus on cost cutting only, the key to success is using as many diverse revenue streams as possible, with sponsorships being one of them. Luckily, the transformation of an event production landscape also brings many changes to the ways eventsponsorships are built.
For many eventmanagers, sponsors are a major source of income. They either make your event profitable or allow you to invest more in it. Searching for and finding sponsors for your event is the most important part of what we do. Why is eventsponsorship crucial? Creating a sponsorship proposal.
For small events, using a spreadsheet might be enough, while large-scale events with complicated budgets will require you to choose a budgeting software. Think about the ways to minimize expenses through sponsorships ; price negotiations; and partnerships with suppliers, vendors, or venue hosts. Always identify possible savings.
Hybrid events are not new – if you think about it, you have likely participated in many hybrid events in the past. Most live TV programs, for instance, are part face-to-face and part virtual: they may have an in-person audience and most definitely they have a remote audience watching through their screens. .
Today on Event Tech Podcast, we’re talking about eventmanagement tools. As you know, this is the number one podcast to go for ideas on everything event tech. And we simply couldn’t resist dedicating an episode to eventmanagement through the lenses of tech and tools. Introducing Event Hub.
Not only is it a powerful marketing booster , an effective sponsorship can also help turn your shelved event idea into reality. To make this work for your event, you should learn how to do the “golden swap”, creating value for a sponsor in exchange for event support. Reasons to attract sponsors for your event.
As the tourism industry shakes off the ashes and begins to spread its wings again, so must the corporate responsibility partnerships that aid the host cities and event activities. One of the non-profit organizations K&N supports is Invisible Cities.
The events industry is a fascinating thing. From spectacular awards shows to high-tech conferences, sponsors have a large choice of events that they can invest in, so setting your sponsorship proposal apart from the others is a key to success. Eventsponsorship proposal: Visual requirements.
Yulitza Sosa graduated from Florida International University (FIU) in Miami with a bachelor’s degree in hospitality management and then went on to work as an event coordinator for a catering company. Tisch Center of Hospitality and the Department of Integrated Marketing and Communications.
Event email marketing is one of the most powerful online strategies you can use to promote events. By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. Let’s begin!
Whether you just Googled this exact question or were emailed this article as part of our blog newsletter , event organizers are asking this question more and more. In the old days, a typical event planner could employ more than seven different tools to run a single event. 5 Criteria for Exceptional EventManagement Software: 1.
An essential skill for an eventmanager is to have a keen eye for design. I’ve listed my favourite design sites for eventmanagers. There’s no job quite like the job of an eventmanager. Or if we do it ourselves, what eventmanager has the time to spend to edit and upload a complicated video?
Sponsorships remain one of the best ways to fund an event, but let’s admit it, getting sponsorships for your event is often very challenging, especially if you don’t know where to look. So, how do you find the right sponsors for your event?
Heineken, one of the key players of the brewing industry, placed a bet on event marketing and implemented a master plan of beer sponsorship at Coachella Festival. Let’s analyze Heineken’s case – their excellent use of event marketing. How to master beer sponsorship for events – Heineken + Coachella example.
A working eventsponsorship is always based on a fair, profit-driven swap. For many event professionals, securing an effective event sponsor means gaining an extra revenue stream. While this is true for the most part, eventsponsorships are not only about the numbers. Build your perfect sponsor list.
With the right plan in place, you can: Recruit new members Retain current members Attract sponsorships Increase brand awareness Drive non dues revenue But how can you come up with an effective strategy that encompasses all these different marketing channels? This is also a great way to promote your association’s events and initiatives.
When you want to stand out from the crowd as a brand you need a constant stream of sponsorship ideas that are creative, fun and ahead of the game. Event planners need to step up their game from previous sponsorship success so here are 15 more creative sponsorship ideas to see you through. Stair or Escalator Clings.
The block of event revenue streams or income streams includes the material profit that the company receives from each consumer segment. Event revenue definition. The followin g event revenue definition is fairly simple. Event revenue means revenue generated in connection with events.
To understand the profits that an event delivers as well as learn how to upgrade your budget capabilities , you should make sure that ROI tracking is on your checklist – in bold. What is event ROI? This is due to the fact that the concepts of event value and cost are very subjective and can be modified depending on the context.
With the right eventmanagement software tools and a dash of innovation, you can work wonders for your event marketing. Work out clear sponsorship packages that can be conveyed easily, but also be ready to be flexible. Defining Event Marketing Success. How do event marketers define success? Direct Revenue.
As companies from every industry, eventmanagement companies to need to be profitable in order to survive. In my experience, money is not the main reason for which somebody starts a business in this industry, but even event planners have bills and salaries to pay. A great experience will bring people back to your next event(s).
While planning an event can indeed be exciting and highly rewarding, it’s no secret that it can be very challenging with all the different variables and moving parts: booking the venue, securing sponsorships, coordinating the event team, and so on, and so forth. How Technology Can Help Different Aspects of EventManagement.
Truly memorable events have the power to last a lifetime in the hearts and minds of attendees fortunate enough to have experienced them. But organizing the event? We’ll also include tips and tricks you can use to simplify the journey and throw a special event that will amaze your attendees and sponsors alike. Download now.
Delivering an event without a hitch and to the highest of standards, all the while ensuring event goers have a flawless experience, can prove to be a stressful ordeal. But only if you let the tight deadlines, floor plans, sponsorships, bump ins and bump outs (need I go further?) What’s in your DNA as an event organiser?
Looking to invest in eventmanagement software? Hosting an event is a complex process. Fortunately, with the help of eventmanagement software, nailing the details is much, much easier. Fortunately, with the help of eventmanagement software, nailing the details is much, much easier. Source: Bizzabo.
Since there are many virtual event platforms out there, it is natural to be confused as to which one best suits your event. The following guidelines must help you know what to consider when investing in virtual event software. . Virtual EventManagement Software – The Basics. Eco-friendly: .
Since there are many virtual event platforms out there, it is natural to be confused as to which one best suits your event. The following guidelines must help you know what to consider when investing in virtual event software. . Virtual EventManagement Software – The Basics. Eco-friendly: .
We’ve talked about exhibitors at virtual events and virtual eventsponsorship ideas. In his many years in the events industry, Nick has seen and done it all. Nick prefaces today’s topic by emphasizing that he knows the events industry inside and out. However, I have a lot of hats to put on.
Maybe not a village, but it definitely takes a whole group of specialists to run an event online. And to give our audience an experience to remember, we need experts from the eventsmanagement companies and the tech industry. A Digital Manager: Digital Managers are the ringmasters of the virtual event world.
Maybe not a village, but it definitely takes a whole group of specialists to run an event online. And to give our audience an experience to remember, we need experts from the eventsmanagement companies and the tech industry. A Digital Manager: Digital Managers are the ringmasters of the virtual event world.
Revenue, in turn, is directly proportional to the success of your event, assuming all else goes well. This simply means platforms such as offline eventmanagement and online channels like an event planning app , need to cater to making a fantastic eventsponsorship package. The A La Carte Sponsorship Model.
Unlike ROI for a portfolio or real estate investment, event ROI is a bit more complicated as there are many intangible assets that you may want to take into consideration. We all know that you have put a lot of effort into your events. It measures and evaluates the efficiency of an investment (in this case, an event).
But do keep in mind the definition of Virtual Conference we are using here. However, If you’re a seasoned Event Planner, feel free to jump to the platform reviews. Do you want to understand virtual event platforms in general? Let’s explore the current definition of a virtual conference. 100 reviews). #3
From the most fundamental components to the hallmarks of success, we’ll cover everything you need to take event planning to the next level. Your complete guide to hybrid event success Discover how to successfully connect virtual and in-person audiences Download now. What is the definition of a hybrid event?
Event planners have to keep a check on certain important factors as they begin to execute their event plan. Selecting the right vendors, getting good speakers on board and looking for sponsorship are just a few of these event essentials. Must Attend Events in 2018 for Event Professionals. Event Security.
Attending physical events consumes a lot of time as opposed to online events which can take you in with a click of a button on the system. This audience base of ‘busy attendees’ is what most live events miss out on. Hybrid events are an excellent opportunity to win over and retain them. . Hybrid vs Virtual Events.
Video is a media of communication that is unavoidable for eventmanagers. Gamification : Dreamforce and Dreamfest are two of the most successful and spectacular events worldwide. Event personas : Numbers, data and facts about the target audience are important. A branded guitar pick will definitely become a collectable.
The pandemic changed business as we knew it and forced eventmanagers to pivot their in-person gatherings to virtual venues—or else forgo events for the foreseeable future. As municipalities shut down, eventmanagers struggled to reimagine their in-person events as digital experiences. and it did.
New Portal Delivers a Unified Experience for Event Professionals, Exhibitors & Sponsors New York, NY, September 19, 2024 Stova, a leading eventmanagement technology platform, today announced the launch of its powerful and scalable Exhibitor Resource Center (ERC). For more information visit www.stova.io.
An event, as we know, can involve many different moving parts, so by planning early, you’ll get more options for different elements of the event: venue options, speakers/talents options, sponsorship options, marketing options, and so on. Securing Sponsorships Build a list of target sponsors you’d want to support your event.
Additional research from the Post COVID-19 Event Outlook Report shows that this trends holds for both virtual and in-person events. With so many moving parts and various stakeholders involved in the event planning and eventmanagement process , how can you make sure that you are measuring and proving your event success?
A brand activation, especially a physical one like inviting attendees to write associated words about the event on a large board, can get your attendees to actively connect. You can also have your sponsors hold brand activations at your event. End of day raffle Want to keep people around through to the end of an event?
In recent years, eventmanagement software has revolutionized the way event planners and businesses plan, manage, organize, and execute events of different types and of all sizes: from simple virtual meetings to in-person trade shows and conferences to stadium concerts.
The Complete Guide to EventSponsorship Many event professionals understand the importance of putting on an event with sponsorships but still struggle with developing a strategic approach to securing sponsors. Introduction For an organization, good events are good culture and good business.
We organize all of the trending information in your field so you don't have to. Join 42,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content