Event Farm

JUNE 19, 2017

As part of our Q+A series with the INBOUND team, we talked with Doug Stone, HubSpot's Sponsorship Manager for the event, about how he builds and manages relationships with brand partners, and how he ensures that they adhere to the high standards INBOUND has set for its content and in-event experience.

Sponsorships 141

Sponsorships Management Speakers Marketing 141

Endless Events

APRIL 14, 2020

Today we’re talking about sponsorships for virtual events! Because sponsorships and exhibitions are a huge source of revenue in the industry. Overall, is it even possible to create such a thing as sponsorships for virtual events? Overall, is it even possible to create such a thing as sponsorships for virtual events?

Sponsorships 111

Sponsorships Events Negotiating Fashion 111

Event Marketer

OCTOBER 31, 2023

Here, we explore the four key facets of the brand’s sponsorship program. From the US Open Archives: How evian Cruised into the US Open with a Floating Tennis Court Sports Sponsorship Q&A: How American Express Keeps it Fresh at the US Open Fan Engagement: Five Brands That Aced the US Open 1.

Sponsorships 110

Sponsorships Food and Beverage 2023 Sports 110

Event Marketer

APRIL 17, 2024

A multipronged sponsorship spanning almost a decade has led the luxury sports fashion brand to bank some annual traditions while bringing forward new experiences this year for tennis fanatics under its Le Club Lacoste membership program. team to make sure that we have as much communication visibility as possible.” Agency: Factory 360.

Sponsorships 102

Sponsorships Apparel Retail Fashion 102

Eventmobi

FEBRUARY 23, 2022

However, the uncertainty surrounding the raw nature of the content threatens event planners’ potential to incorporate and monetize live stream content in post-event media, sponsorship packages, or other video opportunities. Recommended Read: Event Live Streaming 101: The Ultimate Guide for Beginners.

Wireless 448

Wireless Events Social Media Venues 448

GEVME

MAY 21, 2018

Think about the ways to minimize expenses through sponsorships ; price negotiations; and partnerships with suppliers, vendors, or venue hosts. Although some event planners see a big risk in using volunteers as event staff, this strategy will definitely help you save a lot of money. Benefit from sponsorship packages.

Corporate Events 214

Corporate Events Sponsorships Negotiating Social Media 214

Endless Events

JULY 11, 2018

With that being said, in order to build conference sponsorship, you have to first look at your brand’s purpose and the values of your company. The key to building conference sponsorship is to create a strong sponsorship pitch that sells your event. Sponsorship vs. Donations. The Evolution of Conference Sponsorship.

Sponsorships 75

Sponsorships Conference Marketing Technology 75

GEVME

JULY 23, 2018

Not only is it a powerful marketing booster , an effective sponsorship can also help turn your shelved event idea into reality. While many event planners view sponsorships only as money coming in, there is so much more to it than that. In this case, a powerful sponsorship package is something that can really set you apart.

Sponsorships 174

Sponsorships Event Ideas Contracts Events 174

Attendease

APRIL 5, 2021

Most live TV programs, for instance, are part face-to-face and part virtual: they may have an in-person audience and most definitely they have a remote audience watching through their screens. . You can have sponsorship packages that leverage both virtual and in-person components. For instance: You can reach a larger audience.

Sponsorships 273

Sponsorships Management Contracts Events 273

Endless Events

JUNE 15, 2018

We all know the stress of creating event sponsorship packages for each event we plan. For any type of registration though, speed and ease of registration is a definite plus. Expert Tips to Get Sponsorship Right. These days, sponsorships go beyond companies getting a logo and mention in your event. Click To Tweet.

Sponsorships 103

Sponsorships Marketing Events Event Marketing 103

Event Marketer

OCTOBER 2, 2023

So just natural [brand] integration… We made sure Coke was integrated throughout, but definitely still wanted their brand voices to be heard.” With DoorDash, we did a program through the app where people at home watching the MLS All-Star Game could order from their favorite food location with a promo if they bought a Coke with it.

Sports 117

Sports Sponsorships Retail 2023 117

Eventmobi

SEPTEMBER 4, 2024

Saibara says she understands the hesitation, but says it’s definitely doable, especially if event apps are part of your strategy. “I Saibara admits there are plenty of potential areas of growth—among them, adding more sponsorships through the EventMobi platform, which she says has room to evolve as the hybrid strategy matures.

Events 345

Events Conference Education Sponsorships 345

GEVME

AUGUST 9, 2018

From spectacular awards shows to high-tech conferences, sponsors have a large choice of events that they can invest in, so setting your sponsorship proposal apart from the others is a key to success. In this blog post, we are going to help you understand what an impactful sponsorship proposal should look like and what data it should include.

Sponsorships 153

Sponsorships Negotiating Events Technology 153

Eventmobi

JULY 31, 2024

I think that the traditional event sponsorship package can transcend now into a different offering using technology,” he says. So I definitely think now it’s much easier to bring the event strategy and the association membership strategy into one linear conversation.”

Meetings 296

Meetings Education Trade Shows Conference 296

Attendease

APRIL 14, 2023

By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. For example, let’s say you’re trying to secure sponsorships for your upcoming event and want to send targeted messages to a variety of companies. Let’s begin!

Marketing 195

Marketing Sponsorships Speakers Events 195

Eventory

FEBRUARY 12, 2019

Heineken, one of the key players of the brewing industry, placed a bet on event marketing and implemented a master plan of beer sponsorship at Coachella Festival. Why alcohol sponsorship for events like Coachella is the perfect fit for marketing to a wide Millennial audience. How did it go? Why did it work so well? Let’s find out.

Sponsorships 79

Sponsorships Advertising Social Media Marketing 79

Eventmobi

JULY 26, 2022

I would definitely like to continue to use the gamification feature and see how else we can get attendees to interact with each other and vendors.” CSAE will also be exploring app features that will enhance their sponsorship package offerings, including adding increased brand awareness and lead generation opportunities.

Event Apps 323

Event Apps Trade Shows Speakers Conference 323

TicketBud

JANUARY 30, 2014

Finalize sponsorship and partners. The post The Definitive Event Planning Checklist appeared first on Ticketbud Blog. Push event to event listing websites. Supplement marketing efforts through promotional discounts. 1-2 Months Before Event Date. Send invitations to contact list. Verify status for all speakers and entertainment.

Event Planning 60

Event Planning Entertainment Speakers Social Media 60

Eventtia

MAY 27, 2024

Sponsorships remain one of the best ways to fund an event, but let’s admit it, getting sponsorships for your event is often very challenging, especially if you don’t know where to look. Without further ado, let us begin by learning the best practices of selling more sponsorships.

Sponsorships 62

Sponsorships Social Media Events Negotiating 62

GEVME

AUGUST 1, 2018

A working event sponsorship is always based on a fair, profit-driven swap. While this is true for the most part, event sponsorships are not only about the numbers. From product promotion to a mission showcase, there’s so much more that a strong sponsorship package might include. Build your perfect sponsor list. Pick the winners.

Sponsorships 120

Sponsorships Social Media Events Entertainment 120

Eventmobi

OCTOBER 6, 2022

By definition, most events are temporary. Thinking about redesigning your sponsorship model to include event technology? How to Design an Event Sponsorship Package. When they are well executed, pop-up events can create excitement and have a high impact in a short time period. What are pop-up events?

Food and Beverage 195

Food and Beverage Retail Social Media Sponsorships 195

Event Marketer

NOVEMBER 30, 2022

What we try to do across all media is look at how do we take owned, earned, paid, and then things like our sponsorships, put that all together and say, where do we want to be? Not even reflective of this time, our team has always been cognizant of getting the most ROI out of any partnership or sponsorship or event we have.

2023 115

2023 Sponsorships 2024 2019 115

Eventtia

MAY 13, 2022

Just when you thought you’d cracked sponsorship for your events, the pandemic comes and suddenly, it’s time to rethink how to move this over to a virtual setting. While the venue, kiosks, and other promotional goodies might be on hold for the time being, many traditional sponsorship offerings remain. Let’s get to it!

Sponsorships 62

Sponsorships B2B Events Speakers 62

Meeting Application

FEBRUARY 17, 2017

When you want to stand out from the crowd as a brand you need a constant stream of sponsorship ideas that are creative, fun and ahead of the game. Event planners need to step up their game from previous sponsorship success so here are 15 more creative sponsorship ideas to see you through. Stair or Escalator Clings.

Sponsorships 59

Sponsorships Social Media Trade Shows Event Apps 59

Eventmobi

JULY 5, 2023

With the right plan in place, you can: Recruit new members Retain current members Attract sponsorships Increase brand awareness Drive non dues revenue But how can you come up with an effective strategy that encompasses all these different marketing channels? When should you use digital marketing and when should you go traditional?

Marketing 195

Marketing Social Media Sponsorships Advertising 195

Eventmobi

MARCH 22, 2019

Generates additional event revenue through digital sponsorship opportunities (e.g. In this example, the focus is on incremental revenue coming from new sponsorship opportunities. Current Sponsorship Revenue. The table above is an example of what your current nancial modelling may look like with your existing sponsorship program.

Event Apps 150

Event Apps Sponsorships Education Events 150

Eventmobi

MARCH 21, 2019

Generates additional event revenue through digital sponsorship opportunities (e.g. In this example, the focus is on incremental revenue coming from new sponsorship opportunities. Current Sponsorship Revenue. The table above is an example of what your current nancial modelling may look like with your existing sponsorship program.

Event Apps 30

Event Apps Sponsorships Education Events 30

SmartMeetings

MAY 11, 2020

This person assembles the necessary team to address any and all issues connected to the event: venue, F&B, content, speakers, entertainment, AV, registration, marketing, sponsorship and exhibiting, just to name a few. Create your own templates that include definitions and tasks for each role. What Are the Physical Requirements?

Sponsorships 130

Sponsorships Speakers Tech Conference 130

Gallus Events

SEPTEMBER 3, 2018

One moment you are signing off a five figure sponsorship agreement, the next you are guiding a Government Minster on to the stage. I highlighted this as one of the “essential skills for event professionals” last year and it has definitely secured its place as an essential skill in 2018. And so much more. Adobe Spark.

Social Media 140

Social Media Sponsorships Government Event Management 140

Event Marketer

MAY 23, 2024

As the Official Travel Partner of the 2024 New Orleans Jazz Fest, Expedia anchored its sponsorship of the event’s Cultural Exchange Pavilion with a larger-than-life yellow parasol art installation. That’s something we definitely want to carry on in year two, as we gear up for that now.”

Sponsorships 112

Sponsorships Travel 2024 2023 112

Cvent: Event Marketing

MARCH 26, 2019

Work out clear sponsorship packages that can be conveyed easily, but also be ready to be flexible. Examples include ticket sales, sponsorship dollars, registration fees, onsite product sales and advertising revenue. Use discounts and sponsorships to increase attendance. Almost any sponsor is a good sponsor! Direct Revenue.

Event Marketing 55

Event Marketing Marketing 2019 Social Media 55

GEVME

SEPTEMBER 24, 2019

Event revenue definition. The followin g event revenue definition is fairly simple. Sponsorship packages. It’s pretty common to think of a sponsorship package as one of the revenue generation strategies established between an event organiser and a sponsor. How can you find some new revenue streams? . Event revenue types.

Advertising 120

Advertising Food and Beverage Sponsorships Hospitality 120

Endless Events

JULY 31, 2020

Virtual components definitely have their time and place and can be super beneficial in the events community, but we can never disregard the importance of humans meetings together in-person. Throughout the 70 pages, you’ll be able to find information on engagement, sponsorships, entertainment, budgeting, and more.

Sponsorships 127

Sponsorships Event Tech Tech Events 127

Socio Events

MAY 21, 2020

The virtual landscape can potentially offer your sponsors MORE value, a better revenue model, and the potential to grow your long-term sponsorship offerings. Virtual Event Sponsorship: Pre-event. Here are a few pre-event sponsorship ideas we’ve seen that will set your event apart. Virtual Event Sponsorship: During the Event.

Sponsorships 52

Sponsorships Social Media Event Apps Speakers 52

Event Farm

JANUARY 3, 2017

A use case for this report might be evaluating ROI from a field marketing event, conference sponsorship, or micro-event (like a cocktail party) around a conference. All opportunities influenced by an event Next we’ll dive into a specific campaign (i.e., an event) and look at all of the opportunities it influenced.

Marketing 196

Marketing Conference Sponsorships Tech 196

Event Marketer

SEPTEMBER 27, 2021

For Grey Goose, the cocktail serves as an anchor for sponsorship activations and hospitality experiences each year at the Billie Jean King National Tennis Center. To find out more about the evolution of Grey Goose’s US Open sponsorship strategy, we tapped Aleco Azqueta, vp-marketing at Grey Goose, North America, for his insights.

Sponsorships 107

Sponsorships Food and Beverage Sports 2021 107

GEVME

SEPTEMBER 19, 2018

Sophisticated definitions aside, event ROI (return on investment) is basically the monetary value that you get from an event for the cost you’ve invested into the production of this event. Creating the most lucrative sponsorship packages: Sponsors love data. What is event ROI? Tactics for measuring event ROI.

Social Media 120

Social Media Sponsorships Events Marketing 120