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Beyond the sampling, there were live cooking demos with foodie influencer and longtime Gortons partner Shay Spence, 16 live music performances, a merch wheel, interactive moments and photo ops, all geared toward creating a community-centric experience. Middleman, as informational pamphlets were handed out to bystanders. Agency: George P.
Increased third-party fees Beyond that productivity loss, paying for multiple third-party tools like socialmedia and email marketing services, event website builders , and other one-off platforms can really add up. First, frame event tech as an investment, not a cost. Those fees really cut into your event’s budget.
Knowing how to best use and keep up with socialmedia to amplify the reach of your event can be daunting for even the most experienced socialmedia managers or event marketers. SocialMedia Dashboard. How to Plan, Execute, and Measure Your SocialMedia Campaign.
Platforms including Photier and Premagic use AI facial recognition to snap and send photos at events without the pesky data collect experience, effectively making it easier and more fun to capture that socialmedia image and share the brand love. The real power play was the games ability to drive results for exhibitors at the show.
Read More : Tech Tips From the Top: Breaking Barriers and Defining Hybrid. Consider that virtual photo booths may not be new to the scene, but they’re still a good way to engage event attendees by allowing them to take pics, add backgrounds and overlays, and post them to socialmedia. Preparation matters.
Commonly referred to as “Zoomers,” these tech-savvy digital natives grew up with mobile phones and socialmedia apps and, therefore, learn, think, and communicate differently from older generations who did not grow up with mobile technology. Socialmedia is their preferred form of entertainment.
Lastly, you’ll need to build out your tech stack to ensure seamless execution. Even with the best equipment, it’s always important to test your tech before the event day to avoid issues! Leverage various channels such as email marketing, socialmedia, and partnerships to increase visibility of your webinar and attract attendees.
A simple mail mentioning a detail like ‘7 days left for you to register for the best tech event of 2020’ can influence potential attendees to check out the event website. Create an event hashtag and encourage target attendees to post about the event on socialmedia websites using the hashtag. Book a demo to learn more.
Request a demo Learn more about EFX 2) Renewed Focus on Sustainability. By relying more on digital channels like emails, socialmedia campaigns, or onsite electronic content delivery, event organizers can reduce the amount of paper needed for posters, brochures, etc. . 3) Elevating In-Person Events with Tech.
While convenience is important, there’s more room now to get creative with tech offerings that will leave lasting impressions and engage audiences. As long as your meeting and event tech is approachable and intuitive, you’ll be able to excite any audience, no matter their technical know-how.
Tech entrepreneur Gina Pell coined the term perennial. Socialmedia has helped remove some barriers of ageism. Marketing and advertising have shifted from spending ad dollars on a single demo group to going after a cultural zeitgeist, says Margaret Johnson, the chief creative officer at Goodby and friend of Pell.
Integration with other platforms, like Google Analytics, socialmedia tracking pixels, and CRM systems, can help to paint the entire picture and give you all the data you need to successfully manage the performance of your events. Such newfound visibility will draw even more event tech solutions into the market.
Start promoting the event through email, socialmedia, and more. . Make sure you make good use of your socialmedia channels. Provide a media kit prior to the event and allow the media to interview your product team to gain effective, efficient on-brand coverage. . Product Demos.
Record prep call – use those recorded snippets for socialmedia marketing for live event! Demoed by Scott Kirsner during our session. Have the panelist give us a tour, give a demo, go get an object (from a trip you have been on).???? Mostly because my panelists are tech people and not always the best speakers????.
And your tech stack is one area where you can easily get overwhelmed as you juggle many platforms (and try to get them to play nice with each other). Leverage SocialMedia & Organic Marketing Create promotional posts that you share on platforms like Instagram, LinkedIn, Facebook, TikTok and Twitter. Follow these steps: 1.
Leverage the following marketing channels to showcase your amazing speakers and pump up your promotion efforts: Paid advertising Press releases Industry mailers Socialmedia posts Company blog posts Email blasts Remember to collect the socialmedia handles of your speakers during the planning process so you can tag them in your posts.
Leverage the following marketing channels to showcase your amazing speakers and pump up your promotion efforts: Paid advertising Press releases Industry mailers Socialmedia posts Company blog posts Email blasts Remember to collect the socialmedia handles of your speakers during the planning process so you can tag them in your posts.
When it comes to corporate events, there’s always a specific tech environment you can utilise to simplify the process of organisation. Integrated platforms for event management have functional website building, email marketing, and socialmedia promotion modules. Some event tech providers seem to have it all.
Want the lowdown on all things event tech? Finally, we take an in-depth look into some of the key questions you need to be asking tech vendors when evaluating different platforms for your virtual events. Related reading: The Event Planner’s Guide to Free SocialMedia Live Streaming Tools. In your inbox, every week. .
Corporate event trend #9 Intuitive event tech & no-code solutions are increasing. Another corporate event trend for 2023 is that event tech will become more intuitive and less code-heavy. Event tech companies are working on making their products easier to use in 2023.
Set up live video streams and demos so attendees can engage with your product in real time. For example, when Adobe launched its Creative Cloud software suite, it hosted a virtual launch event featuring product demos and opportunities for attendees to interact with Adobe team members. This works especially well for tech products.
Finally, well dive into proven strategies, like creating registration pages that actually work, sending emails that people want to read, using event apps to stay organized, and leveraging socialmedia to reach your audience. Keep the buzz going online with socialmedia. Create experiences that people enjoy and remember.
In a virtual format, your event tech will take center stage. SocialMedia Dashboard • Monitor socialmedia posts and track social account data • Identify and understand the impact of event influencers • Embed a live socialmedia wall in your event marketing website and virtual event space EventMobi Virtual Event Space and GoLive!
Exhibitions and product demos are also regular occurrences. These aim to educate attendees on tech ideas and products while also encouraging networking. of people expect in-person conferences to use modern tech. Talk about the planning process on socialmedia and explain why your followers should attend.
How are you using event tech at your events? Think NFC for checking into talks, virtual reality for product demos, and augmented reality for networking sessions. Think NFC for checking into talks, virtual reality for product demos, and augmented reality for networking sessions. Are You Falling Behind on the Newest Tech?
And from March 11-20 after a three-year hiatus—the Texas-based event was canceled in 2020 and went all-digital in 2021—professionals from the tech, film, music and media industries gathered in person for the tentpole Q1 affair. Check Out Our SXSW Archives: Big Bets in Experiential at SXSW 2019, from Netflix to Sony to Lululemon.
Through your event app , socialmedia pages, or email list, ask attendees: What are they looking forward to? You can also use live polls to gamify elements of your event, like the folks who run JNF Tech Shuk in Toronto. Get started by booking your personalized demo of EventMobi today! What programming do they want to see?
For instance, if you’re organizing a tech conference, knowing that your audience values hands-on workshops over lectures is crucial.) No matter the type of event, be sure to keep an eye on socialmedia likes, comments, and shares throughout—socials are great for getting a real-time pulse on your event.
Create interactive demo stations and let clients experience the product firsthand. Augmented and Virtual Reality (AR/VR): Use VR for product demos or AR for interactive scavenger hunts. By leveraging tools like these, you can reduce planning stress and focus on delivering a memorable, tech-enhanced event.
Let your community members connect with each other on an exclusive professional network that includes: Virtual social events for remote teams. A socialmedia wall that collects posts related to event hashtags. Including product demos and sizzle reels in your on-demand content library. Book your personalized demo now!
Leverage Social Proof Testimonials, reviews, and endorsements can boost your event’s reputation. Connect Your Website to Your Event Tech Integrate your event tech stack into your website. Collision Collision is one of the world’s biggest tech conferences, attracting attendees from across the globe.
Rather than relying solely on conventional promotion methods like socialmedia posts and email blasts, consider incorporating some fresh, creative strategies into your event promotion mix. Learn more : SocialMedia Event Promotion: The Top 10 Strategies NFT Ticketing Non-fungible tokens (NFTs) have exploded in popularity recently.
Promote your event on socialmediaSocialmedia is a fantastic way to get your event out there and reach a larger audience. The key is concentrating on the two or three socialmedia platforms your target attendees use most. ” Need help streamlining your socialmedia promotion?
An event tech stack Whether you’re hosting an in-person, virtual, or hybrid conference, tech’s going to play a crucial role. Choose the right event tech tools to help you streamline different aspects of planning and executing your conference, like registration, check-in, networking, panel discussion, and more.
Some job titles to look out for include: PR contact Socialmedia manager Media/press team Influencer manager Collaborations Talent and brand agent You could look into the company’s website to see if there’s any contact information there. Often, you want to reach out to someone from the marketing department.
Audience engagement In person events offer unique audience engagement opportunities, including: Interactive presentations Live product demos and demonstrations Q&As with special guests Networking sessions Experiential activations Give your attendees plenty of opportunities to try something new—curiosity is a great motivator for engagement!
Bonus: a list of tech tools to support your next event! Event marketing metrics are the leading indicators on ROI, and can include: Socialmedia conversion rate (eg. Socialmedia shout-outs and post-event surveys are invaluable. Or: how much did you spend advertising a specific speaker or session on socialmedia?
Socialmedia engagement: How much buzz did your event generate online? Tease the event on socialmedia. Do they have the tech you needsound systems or projectors? Technologic support : For streaming sessions or on-site tech issues. Have a tech-savvy person in charge of it. Now, lets get specific.
Welcome to another episode of #EventIcons, and this time around we’re talking 2020 event tech trends! If you know Endless, you know we love talking about event tech. So now it’s time for the 2020 event tech trends to shine! So that tech consolidation, not over by any means. Starting Off With The Big Questions.
Do this by checking reviews, reading testimonials, viewing case studies, and scheduling demos with the provider. Socialmedia. Promote your event through socialmedia platforms such as Facebook, Instagram, and LinkedIn to maximize your outreach.
As a socialmedia specialist, Candace is very familiar with different socialmedia platforms. She’ll be on major social channels the majority of the day. Using paid social ads and creating a socialmedia campaign on a platform relevant to late-millennials (E.G.
Socialmedia With the right socialmedia analytics , you can track live tweets, Instagram stories, or Facebook check-ins to collect valuable, organic insights into virtual engagement, offering a peek into attendee experiences and sentiment. RFID bands High-tech and highly efficient. experience.
Talk events, products, services or anything under the sun that needs marketing, socialmedia has become the indispensable name that first comes up! Socialmedia has actually proved to be one of the most successful tools for event marketing. Socialmedia event marketing is a complex and multi-layered process.
Exhibitors get a chance to stand out, reel in prospects, and give hands-on demos that make an impact. Hosted by the Consumer Technology Association, this event has become a globally recognized launchpad for the latest tech innovations. And let’s not forget attendees !
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