This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Event marketers are more conscious than ever about excessive waste, and that has led to all-new thinking, and engagement strategies, around a quintessential event and tradeshow activity: the giveaway. Twilios digital scavenger hunt at the show started with registration via a QR code to learn about its customer engagement platform.
Here, we explore trending sustainability news and ideas for corporate tradeshow marketers: Sustainability Driving Campaigns This year’s CES theme explored stories about green innovations, which led to companies dedicating substantial square footage to their own sustainability stories, green products and partnerships. 30 to Feb.
Tradeshows have been a crucial aspect of the business world for centuries. In the context of tradeshows, this means designing the event in a way that minimizes waste and promotes sustainability. Read More : Ditching the Dump Implementing circularity in tradeshows is important for several reasons.
Tradeshows are a golden opportunity for companies to shine. For hosts, a knockout tradeshow is an A+ marketing move. Exhibitors get a chance to stand out, reel in prospects, and give hands-on demos that make an impact. And let’s not forget attendees ! Let’s dive in!
Tradeshows are a golden opportunity for companies to shine. For hosts, a knockout tradeshow is an A+ marketing move. Exhibitors get a chance to stand out, reel in prospects, and give hands-on demos that make an impact. And let’s not forget attendees ! Let’s dive in!
Along our journey through the tradeshow floor, we spotted some big brand names with tech-driven exhibits and some smaller booth footprints with noteworthy, original ideas. The flashing cups are always such a hit that the Service Express team brings them to every tradeshow. Palo Alto Networks hosted live trivia at 3 p.m.
Just because you’re hosting a tradeshow in an exciting new hybrid format doesn’t mean you can’t rely on traditional virtual event elements. Have stakeholders demo the technology and practice dry runs. One of the big benefits of hosting a hybrid or virtual tradeshow is that it’s easy to increase accessibility.
Industry Tradeshow. Launch your product at an industry tradeshow and piggyback on someone else's event. To maximize opportunities, consider sponsoring the tradeshow to guarantee a speaking opportunity and to generate larger brand exposure. Product Demo. Build your event website.
Think back: what do you remember about the event speakers from your most recent event? Getting the right speakers for your event can make or break the success of your conference, tradeshow, or seminar. But finding the perfect speakers can sometimes feel like searching for a needle in a haystack! Entertainers.
Tradeshows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. The exhibitions industry watched as the Consumer Technology Association (CTA), which hosts CES, the largest annual tradeshow in the U.S. Illustration by SHOUT). It’s nonsense. It does not exist.
Industry TradeShow. If your brand is up-and-coming, or your industry has a history of running pillar events, consider launching your product at a tradeshow to capitalize on the larger buzz and media reach available to you. . Regardless of your industry, plenty of opportunities exist at tradeshows.
Online TradeShows and Exhibitions – The equivalent of traditional tradeshows that can incorporate webinars, virtual demos and virtual booths etc. They can also be used to host live demos, tours and discussions. They’re best with fewer attendees to allow greater interaction.
. “Our platform allows event organizers to seamlessly integrate interactive elements into every aspect of their event, from signage and presentations to tradeshow booths and even everyday objects like cups and napkins.” ” A logo or picture could be the gateway to slide presentations, PDF resources or product demos.
Your event flow and interaction between attendees, speakers, and sponsors will be dictated by the capabilities of the virtual event platform you choose. In an in-person format, technology is often peripheral to the hustle and bustle of the on-site activities. In a virtual format, your event tech will take center stage. You’re planning….
Those attending in person can go to workshops, engage with each other, interact with speakers, and ask questions. Consider these hybrid event examples, both with different focuses, but still blended experiences: A large tradeshow that’s principally an in-person event with exclusive online content and an event app. Tradeshows.
They are a great option for various types of events, from conferences and tradeshows to networking sessions and webinars. Luckily, there are some innovative tech ideas that you can incorporate into your next virtual event to ensure your audience remains attentive, interacts with the speaker, and leaves inspired.
Maybe it’s venue rental, marketing expenses, speaker fees, technology requirements, accessibility support, or catering costs. Session introductions Boost their brand exposure by allowing sponsors to introduce speakers or sessions. Keynote sponsorship Work with your sponsors to support keynote speakers!
Share the important updates instantly.Mix pre-recorded videos from speakers with user-generated content. From video, to polling, Q&A, and on-demand videos, increase show-up rates by being irresistibly simple, precise and interactive. Nurture the relationship between the event speakers and the audience. Engagement tools.
They don’t walk around memorizing the ins and outs of technical demos. They barely keep in mind a figure or two a speaker mentioned, usually right and at the start or the end of a presentation. But it’s not the most powerful way to make sure an audience will take away a lasting memory from a conference or a tradeshow.
Next, build a realistic event budget—factor in venue, food and beverage, A/V, staffing, speakers, promotion, etc. For physicians, highlight CME credit opportunities, renowned speakers, and insights into emerging treatment. Motion graphics, clean aesthetics, product demos, and modern lighting enhance your presence.
Planning on attending an upcoming tradeshow? We’ve come up with a eight-step checklist ensuring you are fully prepared before attending your next tradeshow. The tradeshow has withstood the test of time as an effective marketing tactic. But, tradeshows require extensive preparation.
For example, a tradeshow is a B2B event. Speakers can break up a larger audience into breakout rooms and then call everyone back together at the end of the session. It may include the event agenda and information about the speakers and sponsors, for example. Consumer show. Event planning terms: B. Breakout rooms.
There’s constant communication between attendees, speakers, and you—the organizers. Reduce print costs Event agenda, speaker information, booth information, venue map, feedback surveys, or signage… All this information can be provided with the right mobile event app. Does the company add app features based on customer requests?
The full experience offers attendees three days of discovery and 50+ hours of content, with executive keynotes, speakers from prominent software companies, workshops, entertainment, and lots of opportunities to network in between. Book your personalized demo of EventMobi’s Event Management Software platform today!
You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? Good speakers, entertaining visuals, or games keep people interested. TradeShows and Fairs Tradeshows and fairs bring together multiple brands and industry players in one place.
Tradeshows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a tradeshow marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.
EMS is an industry-leading event planning conference, and it describes itself as “the event industry’s mega-show,” which “brings together b2b and b2c brand-side marketers, executives from leading event agencies, meeting planners, tradeshow organizers, event strategists, experience designers, event technology gurus and more.”
The eventScribe App works for your educational meetings, tradeshows, and conferences. It also comes with the power of the Conference Harvester speaker and exhibitor management system built-in. Get a demo of eventScribe, submit an RFP , or take a look at all the features to bring your events together today. Guestboard.
Whether you need an all-in-one solution or a tool for specific event needs, you can use event software for any aspect of managing your next conference, tradeshow, association meeting, workshop, or fundraising event. The best event management software will act as your partner throughout the event management process.
The global tradeshow revenue market stands at $50.6 Billion , which means hundreds of businesses rely on tradeshows to generate leads. To make it more effective, you can use tradeshow lead capture apps instead of using pen and paper and toiling for hours. Takes your tradeshow ROI to the next level.
Despite lively faux convention-center environments, virtual solutions don’t quite meet the standards or ROI of in-person tradeshows. 3D-like virtual solutions — complete with avatars and faux convention-center environments — are probably the closest we can get to replicating the physical trade-show environment.
To identify your company’s specific needs, ask yourself key questions like: What types of events do I typically organize (corporate meetings, conferences, tradeshows, etc.)? Scheduling and speaker management. Book a demo today to get started! Setting these goals from the start provides a roadmap for your search.
Whether you’re organizing consumer events, corporate events, virtual conferences, or hybrid networking events and tradeshows, effective event management can lead to brand visibility, meaningful connections, and lasting impressions. TradeShows and Expos : Bringing together industry leaders and customers.
Audience engagement In person events offer unique audience engagement opportunities, including: Interactive presentations Live product demos and demonstrations Q&As with special guests Networking sessions Experiential activations Give your attendees plenty of opportunities to try something new—curiosity is a great motivator for engagement!
Download the case study In-person events Many people prefer to attend a tradeshow, conference, seminar, or workshop in person. TradeshowsTradeshow, trade fair, exhibition—all of these are synonyms for the same type of event.
Business meetings, conferences, conventions, incentive travel, tradeshows and exhibitions have the ability to evolve and enable the way people, business, and communities work together to make a greater impact. The event app also helped their speakers engage with their audience through products such as polling and Q&A.
From venue maps to speaker session schedules, your attendees can access everything they need instantaneously, without the clutter of physical event materials. The best conference apps allow event planners to easily communicate with different stakeholders, including attendees, speakers, and sponsors. Book demos.
Will you need demos of products? Make sure your virtual event covers everything they were coming to experience such as continuing education classes, the speakers they were looking forward to, networking opportunities, and product demos. This is going to look a lot different than your traditional tradeshow hall.
The two-day virtual show will also feature a panel chaired by president of International Trade Information Stephanie Selesnick, tackling the question Do Exhibitions Truly Have A Hybrid Future? Like so much of the show It’s a product of engagement and I thank all of those companies/those individuals very much too.”.
It usually means that live events – such as conferences, tradeshows, and workshops – also have an online or virtual component. Most often, hybrid events will have live attendees with virtual speakers or performances, or vice versa. Request a demo today The post Live vs. virtual events: Which one is best?
Together, we have already learned a lot about adapting tradeshows and conferences to virtual or hybrid events. At Rockwell Automation, we are preparing to welcome more than 20,000 customers, partners and other industry experts to our largest annual event to learn, engage and demo the latest in automation. Reconfigure Your KPIs.
Our cutting-edge software is trusted by 100 brands worldwide for corporate events, conferences, tradeshows, internal/external meetings & more. Speaker information management 6. To set up a demo or contact webMOBI for additional information click on the link below [link] or send email to ? Demo: [link].
Event tech suppliers are certainly optimistic, as are those managing tradeshows, conferences and exhibitions. Even before covid, event planners were never short of information; websites, webinars, eBooks, demos, peer reviews, case studies, testimonials. Click here to get in touch or why not request a demo ?
We organize all of the trending information in your field so you don't have to. Join 42,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content