Event Marketer

MARCH 14, 2025

Beyond the sampling, there were live cooking demos with foodie influencer and longtime Gortons partner Shay Spence, 16 live music performances, a merch wheel, interactive moments and photo ops, all geared toward creating a community-centric experience. Agency: George P.

2025 278

2025 Airlines Food and Beverage Sports 278

Event Marketer

OCTOBER 18, 2024

It was a lesson in messaging—dynamic overheads, lots of digital signage, and a wall-sized interactive screen to facilitate the service offerings demos—set against clean and modern restaurant-style backdrops. More so, it was a masterclass in efficient and safe cooking at scale and managing lines of hungry attendees.

2024 312

2024 Retail Trade Shows Fashion 312

Attendease

NOVEMBER 8, 2019

We are pleased to announce that Attendease has been nominated for two categories under the Event Tech Awards 2019: Best Event Management Platform , and Best Attendee Management Technology, and we are taking a trophy home! Contact our team to book a demo! Want to learn more about Attendease?

Attendee Management 265

Attendee Management Tech Management 2016 265

Smart Meetings

JUNE 2, 2023

6 steps to finding the right event tech vendors and product Finding the right event tech can be a long, tedious process. Understand Your Goals Having a firm grasp on your vision grounds planning and simplifies the prioritization of must-have tech necessities. Ease of use: Is the event tech software intuitive?

Event Tech 246

Event Tech Tech Meetings Negotiating 246

Event Marketer

DECEMBER 14, 2023

Intel orchestrated unexpected moments of joy while showcasing the company’s deep tech expertise by tapping into the power of music and AI image animation in its booth at AWS re:Invent, Nov. The post Exhibit Design: Intel Wows a Tech Crowd at AWS by Merging AI and Live Music appeared first on Event Marketer. 1 in Las Vegas.

Tech 290

Tech Trade Shows Sustainability 2023 290

EventMB

APRIL 25, 2022

Time-squeezed meeting planners are pleading with tech companies to stop requiring buyers to sit through lengthy online demos before getting an idea of whether or not […]. The post The Need for Pricing Transparency From Event Tech Companies by Maria Lenhart appeared first on [link].

Event Tech 209

Event Tech Tech Events Meetings 209

Attendease

DECEMBER 3, 2024

READ MORE : How to Conduct a Needs Assessment to Find the Best Event Planning Software How event tech saves money in the long run Say goodbye to paying fees for multiple third-party tools and platforms. First, frame event tech as an investment, not a cost. Schedule a demo today to experience the EventUp Planner difference!

Corporate Events 195

Corporate Events Event Management Tech Management 195

Event Marketer

SEPTEMBER 22, 2023

Likewise, HubSpot’s own massive HQ footprint adjacent to Main Stage offered demos and training on new products unveiled during the show and referenced by speakers on stage, such as its new HubSpot AI feature. The post Take a Tour of INBOUND 2023: Wearable Tech, Accessibility and Communities appeared first on Event Marketer.

2023 298

2023 Tech Education Entertainment 298

Event Marketer

MARCH 5, 2025

Inside the exhibit, sleek product displays and interactive demo stations highlighted brand partners Este Lauder, Le Creuset and ON. The faade was inspired by Adyens Amsterdam-based headquarters, which features a street-level store where select merchant partners are invited to showcase their wares.

Retail 205

Retail 2025 Apparel Trade Shows 205

Velvet Chainsaw

FEBRUARY 16, 2022

High-tech user conferences like Dreamforce and Microsoft Ignite have been designing innovative hub spaces to engage and nurture their top customers for years. Another popular addition is to incorporate demo kiosks where tech providers can share their solutions and grow connections.

Conference 487

Conference 2022 Sponsorships Tech 487

Event Marketer

FEBRUARY 23, 2024

Trade show attendees want to make the most of in-person learning with hands-on demos and activities, something that they can’t get from pre-recorded video demos and online learning materials, according to a Freeman Trends Report Q1 2024. How does this translate to demos on the show floor? Is sharable still a thing?

Trade Shows 147

Trade Shows 2024 2023 Technology 147

Event Farm

MARCH 2, 2023

Event tech plays a significant role in shaping how events are planned and executed. Fortunately, during Crafting the Event Experience Part 6, Ryan Costello, Event Farm co-founder, and Chief Strategy Officer at MemberSuite discussed the world of event tech including what event planners need to consider and pay attention to.

Tech 243

Tech Event Tech Airlines 2023 243

Smart Meetings

APRIL 15, 2022

When is a user conference more than an outsized demo? The post Cvent Connect Lays Out Event Tech Roadmap to Meet Growing Hybrid Demand appeared first on Smart Meetings. That is exactly what happened when Cvent CEO and founder Reggie Aggarwal took the stage at CAESARS FORUM on Tuesday. “If

Event Tech 264

Event Tech Tech Meetings Insurance 264

Event Marketer

OCTOBER 30, 2024

The experience included live cooking demos with influencer Rie McClenny, and a curated selection of vendors offering experimental “Honda-inspired” dishes. community show, bringing the program’s tech commentary to the gaming community IRL. Intel’s tech was also on display across a range of activations within the Night Market.

Marketing 289

Marketing Entertainment 2024 Sponsorships 289

Smart Meetings

AUGUST 14, 2024

Augmented reality, 3D Visualization and AI add branding, logistics and meaning to programs Could event tech end up being a meeting professional’s best friend after all? Read More : Can Event Tech Save the World? ” A logo or picture could be the gateway to slide presentations, PDF resources or product demos. .

Event Tech 200

Event Tech Tech Trade Shows Technology 200

IMG

OCTOBER 30, 2023

In recent years, the Tech industry is turning to influencer events to connect brands to culture. During the event, the influencers had the chance to trial four of the best apps available on Daydream in our immersive demo area.

Tech 195

Tech Retail Education Events 195

Event Marketer

MARCH 28, 2025

Were here to get you prepped and primed for this three-day industry huddle guided by the worlds most prolific practitioners, and supported by wide range of opportunities to demo new products and services, network, participate in pitch competitions, and yes, stop for puppy breaks when you need a moment of Zen.

2025 165

2025 Trade Shows Sponsorships Marketing 165

Smart Meetings

NOVEMBER 2, 2018

Event Tech Tribe –group marketing of cloud-based event tech products, including an appointment management system and a venue sourcing site. New technology is always on display at the annual IBTM World conference, but this year the show is putting extra emphasis on the latest in tech, from virtual reality to 3D-printed food.

Tech 185

Tech Management 2018 2015 185

Event Marketer

MAY 16, 2024

On a show floor traditionally full of robots and heavy equipment, Dematic’s all-black, 35-foot by 70-foot booth became a digitally-driven experience with anamorphic 3D projections, extensive LED video walls and LED video bars, as well as cutting-edge virtual reality demos—and it all brought on surprising results. “We

2024 312

2024 Trade Shows Wireless Hospitality 312

Event Marketer

DECEMBER 21, 2023

Hosted at the former Williamsburg Bank building in Brooklyn, NY, the two-part launch catered to tech media by day, and consumers and influencers by night. Both experiences entailed an audiovisual entry tunnel moment, artistic displays and a hero product moment: a comprehensive demo that placed attendees inside a replica recording studio.

Fashion 312

Fashion Banking Tech Technology 312

Eventmobi

MAY 1, 2024

The Importance of the Right Event Tech Delivering an exceptional attendee experience is vital. 16 Key Questions to Ask Event Tech Vendors In the planning phase, it is important to take a close look at your event’s objectives and understand what different stakeholders hope to gain from their involvement. Get the Guide 1.

Event Technology 342

Event Technology Technology Event Tech Tech 342

Event Marketer

OCTOBER 30, 2023

“We brought our first-ever AI Studio into the conference this year, and that was a great opportunity for us to introduce attendees to diving deeper into the topic, the demos and interactive experiences. Taking the reins this year were three new tech journalists, who replaced veteran Code Conference host Kara Swisher.

Conference 312

Conference Tech 2024 2023 312

Attendease

NOVEMBER 13, 2024

For virtual components, consider adding extra transition time for tech setup. Book a demo and discover how EventUp Planner can streamline your planning process! Perfect your timing Keep sessions to 45-60 minutes maximum — anything longer and you’ll lose attendees’ focus and engagement.

Management 195

Management Speakers Events Event Management 195

Event Marketer

MARCH 18, 2024

Along our journey through the trade show floor, we spotted some big brand names with tech-driven exhibits and some smaller booth footprints with noteworthy, original ideas. Opentext created a Demo Prize Passport with five circles that needed to be marked off to enter a drawing for high-end prizes. Read on for our take on HIMSS24.

Trade Shows 328

Trade Shows Tech Speakers Consulting 328

Event Marketer

JANUARY 21, 2024

And while you didn’t walk away knowing exactly how SK is at the center of all this green tech, SK Wonderland left a big enough impression to want to research it all later, which certainly kept the brand top of mind in the days that followed. Partner: SM Culture & Contents) The dramatic entrance to SK’s booth.

2024 304

2024 Sustainability Tech Retail 304

Attendease

AUGUST 15, 2023

Lastly, you’ll need to build out your tech stack to ensure seamless execution. Even with the best equipment, it’s always important to test your tech before the event day to avoid issues! Make sure your tech is on-point. Nothing is more distracting and disruptive than tech issues in the middle of your webinar.

Tech 364

Tech Education Social Media Management 364

Event Marketer

AUGUST 18, 2024

Live Action Demos At a show with a high-profile grooming competition component, it’s only fitting that top exhibiting brands would invite celebrity groomers to conduct live demos in their booths. Here’s what caught our attention. This approach paid off every time.

2024 286

2024 Trade Shows Fashion Retail 286

Event Marketer

FEBRUARY 24, 2025

Early results were showing about a 20-percent increase in engagementin discussion, into exhibitors, into demo booths, into meetingsjust by leveraging AI to help drive behaviors with the audience, says Brian Gates, svp-industry strategy at event management platform RainFocus, a Salesforce partner.

2025 147

2025 Social Media Event Marketing Event Apps 147

Event Marketer

JANUARY 16, 2024

Move over, traditional product demos. This theme park-style activation “flew” attendees along the entire high-tech supply chain, through farms with strawberries you could smell to next-gen distribution centers all the way to the produce section of the store to be delivered by a drone just in time for a birthday celebration.

2024 325

2024 Retail Tech Travel 325

Event Industry News

OCTOBER 28, 2024

vFairs is an all-in-one event technology platform that helps organizations worldwide host amazing events that their audiences will love. The flexible event technology offers powerful custom features you can use to build epic event experiences including conferences, trade shows, hiring events, internal meetings, and more.

Event Tech 59

Event Tech Trade Shows Tech Event Technology 59

Velvet Chainsaw

JUNE 15, 2022

Thought-leadership inventory items — like sponsored sessions, tech demos, general sessions, and VIP experiences — are usually prime candidates for value-based pricing. The holy grail of pricing is to make it value-based, or what the market will bear. Some of the indicators for using this model: A) They’re in high demand.

Sponsorships 370

Sponsorships Conference 2022 2019 370

Event Marketer

MAY 20, 2024

The gold cabinetry hardware, wood floors and thoughtful accents brought elegance and sophistication to an otherwise high-tech atmosphere. Partner: Derse) Photo: Derse Rubrik Rubrik brought their A game with a clean build full of big-screen action and expert-led demos.

2024 306

2024 2020 Sustainability Conference 306

Event Marketer

JANUARY 18, 2022

Some 2,300 companies arrived at CES 2022 in person to showcase the latest in digital health, food tech, automotive, NFTs, gaming, smart homes and more. It was a far cry from the 171,000 who showed up in 2020, making it a disappointing turn of events for a show that tends to serve as an industry health-check. But it wasn’t all doom and gloom.

Wireless 334

Wireless Trade Shows Automotive 2030 334

Event Marketer

NOVEMBER 28, 2023

Once attendees exited the tunnel, they could dive deeper into the topics most relevant to them at the five aisle-facing demo stations. Mastercard’s tech-powered booth experience was designed to demonstrate how the brand drives innovation—and business. Agency: Art Guild, Inc.

2023 321

2023 Education Tech Marketing 321

Stova

NOVEMBER 14, 2024

Are you attending Event Tech Live (ETL) in London next week? What the Event Offers Event Tech Live has been the industry’s primary source of education and innovation in all things event technology for over 8 years, and with over 100 exhibitors and 100 sessions, this iteration promises to be one of its best.

Event Tech 52

Event Tech Tech Sustainability Ecommerce 52

Conferences that Work

AUGUST 3, 2020

This is a great opportunity to experience a new platform — which uses the same underlying tech as Gatherly and Yotribe , but quite a different interface — while catching up with old friends and making new ones. The first few minutes will include a brief demo of how to use Rally (it’s easy!),

Tech 276

Tech Conference Events 276

Event Marketer

MARCH 7, 2024

The experience brought together the bold colors of CAFÉ, luxurious art galleries by Monogram, the futuristic tech of GE Profile, the timeless heritage of GE, and the urban living vibes of Hotpoint and Haier in an experience that felt like a playground of design inspiration. “We Partner: WBE Exhibits Delta Faucets Co.

2024 312

2024 Trade Shows 2009 Banking 312