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First-time CES exhibitor Scout Motors made its announcements under the theme, The right balance of touch, tech and connection brings people together. Attendees could explore the chips, radars and other tech inside buildings before seeing some of them in action in the autonomous vehicles. If youre standing still, youre going backward.
A few other interesting notes: Several exhibitors noted that they added meeting space for this CES, sometimes at the expense of the demo areas. And for all our coverage from the show this year, click here. Additional reporting by Anna Huddleston, EM tradeshows editor.) Experiences that fulfilled the promise of CES.
As vp of startup programming and investments, she oversees the AgeTech Collaborative from AARP tradeshow and events program, among other aspects. We wanted to find a different approach than kiosk-style exhibits and focus on purely demo for the participating startups. Were seeing hologram tech gaining ground.
The 2025 HIMSS Global Conference & Exhibition brought more than 28,000 healthcare and tech leaders from around the world to the Venetian Convention & Expo Center in Las Vegas, March 3-6, to explore the latest in healthcare innovation and the future of digital health. Nostalgia definitely met whats next in tech here.
It was a lesson in messaging—dynamic overheads, lots of digital signage, and a wall-sized interactive screen to facilitate the service offerings demos—set against clean and modern restaurant-style backdrops. At the conclusion of the NACS Show, exhibitors donated thousands of pounds of food to Three Square, a Las Vegas-based food bank.
But the autonomous driving and driver-assistance tech brand, which branched off from Intel last year, has steadily evolved its booth experience at the massive tradeshow to stimulate excitement and intrigue. Buzz minivan, equipped with Mobileye self-driving tech, which is arriving at dealers in 2024. market in 2024). “The
Here, we explore trending sustainability news and ideas for corporate tradeshow marketers: Sustainability Driving Campaigns This year’s CES theme explored stories about green innovations, which led to companies dedicating substantial square footage to their own sustainability stories, green products and partnerships. 30 to Feb.
A wave of particles whisking you along, favorite characters close enough to touch, precious artifacts and soothing waves…tunnels and other types of staged liminal space may be an established element in tradeshow exhibits but new LEDs and evolving tech are offering new storytelling opportunities, and brands are going all in.
Inside the exhibit, sleek product displays and interactive demo stations highlighted brand partners Este Lauder, Le Creuset and ON. Looking ahead, Adyen will take the same unified brand messaging and design motif to tradeshows including the Merchant Risk Council, Shoptalk, NRF Europe and Money20/20, according to Uhlman.
Tradeshows are a golden opportunity for companies to shine. For hosts, a knockout tradeshow is an A+ marketing move. Exhibitors get a chance to stand out, reel in prospects, and give hands-on demos that make an impact. And let’s not forget attendees ! Let’s dive in!
Tradeshows are a golden opportunity for companies to shine. For hosts, a knockout tradeshow is an A+ marketing move. Exhibitors get a chance to stand out, reel in prospects, and give hands-on demos that make an impact. And let’s not forget attendees ! Let’s dive in!
Intel orchestrated unexpected moments of joy while showcasing the company’s deep tech expertise by tapping into the power of music and AI image animation in its booth at AWS re:Invent, Nov. The post Exhibit Design: Intel Wows a Tech Crowd at AWS by Merging AI and Live Music appeared first on Event Marketer. 1 in Las Vegas.
Were here to get you prepped and primed for this three-day industry huddle guided by the worlds most prolific practitioners, and supported by wide range of opportunities to demo new products and services, network, participate in pitch competitions, and yes, stop for puppy breaks when you need a moment of Zen.
Along our journey through the tradeshow floor, we spotted some big brand names with tech-driven exhibits and some smaller booth footprints with noteworthy, original ideas. The flashing cups are always such a hit that the Service Express team brings them to every tradeshow. Enter: Café Cisco.
and in Europe, and is responsible for determining which tradeshows the brand should participate in annually based on show demographics and how they match up against key corporate objectives. Event Marketer: Let’s start with a tradeshow industry trend that has your attention.
For MODEX 2024, the premier supply chain tradeshow that took place in Atlanta in March, Dematic, a company that designs, builds and supports intelligent automated solutions, looked to find a showstopping way to present the company’s innovative solutions that help supply chain companies solve their business challenges.
In this extensive guide to tradeshow booths, we provide ten creative examples in each of the following categories: 1 Tradeshow booth ideas for small budgets. Tradeshow booth ideas that attract visitors. Creative tradeshow booth ideas. Tradeshow booth ideas: 10×10.
Tradeshow attendees want to make the most of in-person learning with hands-on demos and activities, something that they can’t get from pre-recorded video demos and online learning materials, according to a Freeman Trends Report Q1 2024. How does this translate to demos on the show floor?
Augmented reality, 3D Visualization and AI add branding, logistics and meaning to programs Could event tech end up being a meeting professional’s best friend after all? Read More : Can Event Tech Save the World? ” A logo or picture could be the gateway to slide presentations, PDF resources or product demos. .
Dubbed the “marketplace at the crossroads of pet culture and business,” the tradeshow was a launchpad for over 800 products, with some of the busiest categories on the show floor including natural, fashion, growing, and small animal and aquatic. Here’s what caught our attention. This approach paid off every time.
In the end, the global tradeshow, which according to organizers was cut a day short as “an additional safety measure,” drew 40,000 attendees. It was a far cry from the 171,000 who showed up in 2020, making it a disappointing turn of events for a show that tends to serve as an industry health-check. Agency: Impact XM ).
Tradeshows and exhibitions These large-scale industry gatherings allow companies to showcase products or services, connect with prospects, meet with partners/vendors, and assess competitors. Tech troubles can arise around platform selection, audio/visual quality, and attendee engagement. Book a call with our team today!
Dubbed the largest annual light construction tradeshow in the world, IBS grew 12 percent this year, with attendance at the highest level since 2009, according to the National Association of Home Builders (NAHB), which owns the show. Amber golds and moss greens brought a sense of sanctuary to a busy showfloor.
Read More : Tech Tips From the Top: Breaking Barriers and Defining Hybrid. Just because you’re hosting a tradeshow in an exciting new hybrid format doesn’t mean you can’t rely on traditional virtual event elements. Have stakeholders demo the technology and practice dry runs. Pick the low-hanging fruit.
The flexible event technology offers powerful custom features you can use to build epic event experiences including conferences, tradeshows, hiring events, internal meetings, and more. vFairs is an all-in-one event technology platform that helps organizations worldwide host amazing events that their audiences will love.
Among insights, Aaron Conk, senior merchandising and tradeshow manager at Delta Faucet, explained why marketers need to hone in on the handful of KPIs that make sense for their particular exhibit strategy. weighed in on Gen Z and how they’re working to engage the elusive demographic. The result?
The demand has since softened in some sectors, leading to excess inventories, and the OR organizers saw this as an opportunity to evolve several aspects of the show and open up new avenues to deliver value. 4—but the real draw was the scent of live cooking demos by outdoor bloggers Ali and Lincoln of @ribbitandco.
The annual customer gathering and user conference for the largest event tech company on the planet, Cvent Connect, is moving to Henry B. Check out the largest tradeshow with over 300 exhibitors. Browse the tradeshow floor all day for demos and deals. Spend the day meeting vendors and attending sessions.
That’s especially true once you hit the tradeshow floor.) Ultimately, though, the ground around event tech is shifting—just like our mindset of what makes a good annual meeting. To find out how EventMobi can help you create more engaging meetings and events throughout the year, sign up for a free demo !
Team Hubilo is more than elated to announce their entry in the Event Tech Awards 2020 got shortlisted. Hubilo today, is a universal customizable platform for events of all types, including conferences, seminars, exhibitions, virtual tradeshows and corporate off-sites. For a free demo and more, visit [link].
Tradeshows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. The exhibitions industry watched as the Consumer Technology Association (CTA), which hosts CES, the largest annual tradeshow in the U.S. Illustration by SHOUT). It’s nonsense. It does not exist.
Brands are clearly seeing the value of being off the show floor, having the full attention of their audience and enjoying way above-average dwell times. ” Aaron Miller, VP, Group Creative Director, Hargrove from Encore Back in Business, but not Business as Usual “The show felt nearly back to its former self. .”
And while you didn’t walk away knowing exactly how SK is at the center of all this green tech, SK Wonderland left a big enough impression to want to research it all later, which certainly kept the brand top of mind in the days that followed. Partner: SM Culture & Contents) The dramatic entrance to SK’s booth.
Move over, traditional product demos. This theme park-style activation “flew” attendees along the entire high-tech supply chain, through farms with strawberries you could smell to next-gen distribution centers all the way to the produce section of the store to be delivered by a drone just in time for a birthday celebration.
The most authoritative 2019 tech conferences directory on the web. This carefully curated conference directory features over 200 (and growing) 2019 tech conferences across multiple industries. This carefully curated conference directory features over 200 (and growing) 2019 tech conferences across multiple industries. Start Date.
The gold cabinetry hardware, wood floors and thoughtful accents brought elegance and sophistication to an otherwise high-tech atmosphere. Partner: Derse) Photo: Derse Rubrik Rubrik brought their A game with a clean build full of big-screen action and expert-led demos.
TRADESHOW TRENDS: Tech Trends from CES 2023: Metaverse Showrooms, Robots and Simulators CES 2023 Recap: 18 Brand Experiences from Across the Show Floor For family-owned Kohler, which owns a five-diamond resort, Destination Kohler, in its hometown of Kohler, Wisconsin, hospitality is a differentiator. smart toilet.
We put a page together that makes it easy to review all the pieces of your event puzzle for your 2021 conferences and tradeshows. Brush Up On Your Tech Skills. In 2020, conferences and tradeshows that used eventScribe for their events got creative with making money and delivering ROI to sponsors. Get a Demo.
Once attendees exited the tunnel, they could dive deeper into the topics most relevant to them at the five aisle-facing demo stations. Mastercard’s tech-powered booth experience was designed to demonstrate how the brand drives innovation—and business. Agency: Art Guild, Inc.
Industry TradeShow. If your brand is up-and-coming, or your industry has a history of running pillar events, consider launching your product at a tradeshow to capitalize on the larger buzz and media reach available to you. . Regardless of your industry, plenty of opportunities exist at tradeshows.
Exhibiting at tradeshows is a fantastic way to connect with potential customers, try out new products, and network with industry leaders. Below are 7 tradeshow technology booth ideas you can use to draw traffic to your booth and interact with your audience. Create a Game Show in Your Booth.
and in Europe, and is responsible for determining which tradeshows the brand should participate in annually based on show demographics and how they match up against key corporate objectives. Event Marketer: Let’s start with a tradeshow industry trend that has your attention.
They are a great option for various types of events, from conferences and tradeshows to networking sessions and webinars. Luckily, there are some innovative tech ideas that you can incorporate into your next virtual event to ensure your audience remains attentive, interacts with the speaker, and leaves inspired.
ePlannerPro is a B2B cloud-based meeting scheduling management platform that has been designed to help companies and third-party event agencies manage their tradeshow and conference presence more effectively and efficiently.
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