Event Marketer

FEBRUARY 8, 2024

But the autonomous driving and driver-assistance tech brand, which branched off from Intel last year, has steadily evolved its booth experience at the massive trade show to stimulate excitement and intrigue. White structures served as canvases for bright “Mobileye blue” moving graphics and demos within the 7,000-square-foot booth.

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Event Marketer

SEPTEMBER 12, 2023

–Sean Smith, Show Director, Outdoor Retailer OR’s 2024 format will include a Hosted Buyer program, Design + Innovation Show and Outdoor Adventure X festival. The 40-year-old b-to-b outdoor sports trade show will introduce an updated format for its shows, developed through feedback gathered from exhibitors and retailers.

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Attendease

FEBRUARY 13, 2020

Industry Trade show. Launch your product at an industry trade show and piggyback on someone else's event. To maximize opportunities, consider sponsoring the trade show to guarantee a speaking opportunity and to generate larger brand exposure. Product Demo.

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Event Marketer

JULY 15, 2024

A wave of particles whisking you along, favorite characters close enough to touch, precious artifacts and soothing waves…tunnels and other types of staged liminal space may be an established element in trade show exhibits but new LEDs and evolving tech are offering new storytelling opportunities, and brands are going all in.

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Smart Meetings

DECEMBER 19, 2023

Trade shows have been a crucial aspect of the business world for centuries. In the context of trade shows, this means designing the event in a way that minimizes waste and promotes sustainability. Read More : Ditching the Dump Implementing circularity in trade shows is important for several reasons.

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Attendease

AUGUST 26, 2024

Trade shows and exhibitions These large-scale industry gatherings allow companies to showcase products or services, connect with prospects, meet with partners/vendors, and assess competitors. Get started by asking yourself questions like: What types of events do I plan (conferences, trade shows, meetings, etc.)?

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PCMA Convene

FEBRUARY 1, 2021

Trade shows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. The exhibitions industry watched as the Consumer Technology Association (CTA), which hosts CES, the largest annual trade show in the U.S. Illustration by SHOUT). It’s nonsense. It does not exist.

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Trade Shows 2020 2021 Education 96

Techsytalk

APRIL 18, 2017

A trade show is an opportunity to boost your brand awareness, capture leads, and even launch a new product to a receptive and targeted audience. The goals you set before the show will help you streamline your efforts and maximize your ROI on the money you spend to get there and exhibit. Boost Brand Awareness. Market Research.

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Trade Shows Transportation Travel Education 95

Eventmobi

JULY 31, 2024

That’s especially true once you hit the trade show floor.) To find out how EventMobi can help you create more engaging meetings and events throughout the year, sign up for a free demo ! Book a Demo The post From Sprint To Marathon: 6 Reasons Associations Should Rethink Annual Meetings appeared first on EventMobi.

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CadmiumCD

DECEMBER 29, 2020

We put a page together that makes it easy to review all the pieces of your event puzzle for your 2021 conferences and trade shows. In 2020, conferences and trade shows that used eventScribe for their events got creative with making money and delivering ROI to sponsors. Get a Demo. Get Ready for Hybrid Events.

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Eventmobi

APRIL 10, 2024

In other words, you need to make the most of your company’s presence at every event–which is something planner Alistair Fernandes has quite the knack for, honed over 16 years at events including IMEX America , BCTECHSummit , and DiscoveryX Conference and Trade Show. This thoughtful touch will resonate with your audience.

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Trade Shows B2B Sponsorships B2C 221

Attendease

FEBRUARY 7, 2022

Industry Trade Show. If your brand is up-and-coming, or your industry has a history of running pillar events, consider launching your product at a trade show to capitalize on the larger buzz and media reach available to you. . Regardless of your industry, plenty of opportunities exist at trade shows.

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Trade Shows Social Media Automotive Fashion 363

Velvet Chainsaw

MARCH 2, 2018

In-booth education, white papers, and solution-based demos will be valued greater than a chance to win Alexa. If you have a conference with an expo that is in decline, consider shifting from an expo/trade show/marketplace to a solutions center, aimed at solving business problems that are pain points for your attendees.

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B2B Food and Beverage Trade Shows Education 244

Techsytalk

APRIL 11, 2017

Planning to attend a trade show can be overwhelming; having a clearly defined set of goals and a timeline can help you spread things out and ensure you have a successful show. From the initial strategizing and planning to the actual day of the event, here’s how to prepare for a successful show. 6 Months Before the Show.

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SmartMeetings

FEBRUARY 13, 2017

Here are key takeaways that could impact the travel, trade show and hospitality industries. Trade shows to grow 3 percent through 2019. According to the 2016 Center for Exhibition Industry Research Index Report, trade shows will sustain a yearly 3 percent growth for the next few years.

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Trade Shows 2017 Hotels Travel 80

Ins'Tent

DECEMBER 10, 2024

When skies are blue and the weather is mild, trade show marketing can still be difficult to pull off perfectly. Plan ahead for a successful trade show, regardless of rain, snow, or shine with these 10 essential tips! Plan ahead for a successful trade show, regardless of rain, snow, or shine with these 10 essential tips!

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Eventtia

MAY 24, 2024

Virtual trade shows are a fantastic forum to bring people together to discuss business, create new connections, and generate business. Swapping the show floor for a virtual space doesn’t need to be a headache, nor should it hinder your attendees’ expectations of a trade show, which is where this article comes in.

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Event Marketer

JANUARY 23, 2025

They call NRF Retails Big Show for a reason. For one, the sheer amount of market innovation and engineering presented at the New York City-based trade show is vast. The item wasnt useful or unique enough to hold value for this personand it may be a sentiment that many seasoned trade show attendees share.

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Event Marketer

MARCH 18, 2024

Along our journey through the trade show floor, we spotted some big brand names with tech-driven exhibits and some smaller booth footprints with noteworthy, original ideas. The flashing cups are always such a hit that the Service Express team brings them to every trade show.

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Event Marketer

FEBRUARY 23, 2024

Trade show attendees want to make the most of in-person learning with hands-on demos and activities, something that they can’t get from pre-recorded video demos and online learning materials, according to a Freeman Trends Report Q1 2024. How does this translate to demos on the show floor?

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Trade Shows 2024 2023 Technology 59

GEVME

NOVEMBER 25, 2021

Online Trade Shows and Exhibitions – The equivalent of traditional trade shows that can incorporate webinars, virtual demos and virtual booths etc. They can also be used to host live demos, tours and discussions. They’re best with fewer attendees to allow greater interaction.

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Social Media Trade Shows Event Ideas Entertainment 284

Event Marketer

DECEMBER 12, 2023

and in Europe, and is responsible for determining which trade shows the brand should participate in annually based on show demographics and how they match up against key corporate objectives. Event Marketer: Let’s start with a trade show industry trend that has your attention.

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Attendease

SEPTEMBER 19, 2024

They are a great option for various types of events, from conferences and trade shows to networking sessions and webinars. Live streaming can be a great way to capitalize on a physical event – such as a product launch, a sales expo, or a trade show session – and let a wider audience get in on the action.

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Meeting Tomorrow

JULY 8, 2019

Exhibiting at trade shows is a fantastic way to connect with potential customers, try out new products, and network with industry leaders. Below are 7 trade show technology booth ideas you can use to draw traffic to your booth and interact with your audience. Create a Game Show in Your Booth.

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Event Smart

JUNE 7, 2024

Virtual trade shows are transforming how businesses connect and collaborate in today’s digital age. Imagine navigating through virtual exhibitor booths, attending live presentations, and engaging in product demos—all from the comfort of your desk. Whether […]

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Trade Shows Travel Events Event Planning 52

Stova

APRIL 6, 2023

That’s why focusing on trade show ROI is incredibly important. Here’s how to maximize the impact of a trade show booth and improve your trade show ROI. What Is a Trade Show? Think through your pre-show strategy.

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Event Marketer

NOVEMBER 14, 2023

Revving engines, tire smoke, meticulously restored classics, and futuristic concepts were all part of the action at the 2023 Specialty Equipment Market Association (SEMA) Show, a trade show for the automotive aftermarket industry that brought about 2,200 exhibitors and 160,000 attendees to the Las Vegas Convention Center from Oct.

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2023 Trade Shows Automotive Entertainment 123

Event Marketer

MAY 16, 2024

For MODEX 2024, the premier supply chain trade show that took place in Atlanta in March, Dematic, a company that designs, builds and supports intelligent automated solutions, looked to find a showstopping way to present the company’s innovative solutions that help supply chain companies solve their business challenges.

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Event Marketer

JANUARY 24, 2025

The largest and longest-running promotional products trade show, its a great barometer of the industry as the tide shifts towards more personalization, transparency, and experiential gifting. Surprise Cake, which debuted on Shark Tank, arguably stole the show at PPAI, with attendees requesting the demo again and again.

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2025 Trade Shows Apparel Retail 115

Event Marketer

JANUARY 27, 2025

A few other interesting notes: Several exhibitors noted that they added meeting space for this CES, sometimes at the expense of the demo areas. And for all our coverage from the show this year, click here. Additional reporting by Anna Huddleston, EM trade shows editor.) Experiences that fulfilled the promise of CES.

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2025 Automotive Trade Shows Transportation 101

Eventmobi

JULY 5, 2023

Trade Show Sponsorship Ideas Trade shows provide valuable opportunities for businesses to showcase their products and services. Take a look at these two event sponsorship ideas for trade shows: Trade show session sponsorship Allow sponsors to present educational sessions or workshops.

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Ins'Tent

JULY 20, 2023

Trade shows are an excellent opportunity for businesses to showcase their products or services, network with other professionals, and attract potential clients. However, with so many exhibitors vying for attendees’ attention, it can be challenging to have your trade show booth stand out. Product demos.

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Trade Shows 2023 Conference Marketing 52

SpotMe Blog

JULY 25, 2021

Consider these hybrid event examples, both with different focuses, but still blended experiences: A large trade show that’s principally an in-person event with exclusive online content and an event app. Trade shows. Request a free demo to get started today. Training seminars. Marketing and sales events.

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Socio Events

APRIL 10, 2023

A trade show booth serves as a first impression of your brand, and a successful design gets people to stop to learn more. Start the 2023 trade show season off on the right foot with these trade show booth ideas. Good branding Finally, every exceptional trade show booth has good branding.

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Trade Shows 2023 Entertainment Retail 52

Eventmobi

APRIL 14, 2020

To help you understand how you can adapt your meeting, conference or trade show to an online format, we’ve outlined the most common event types we’re helping to go virtual, and listed the tools and professional services being used to create an engaging virtual event experiences. Virtual Event Type: Public Conference. You’re planning….

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Event Rebels

APRIL 21, 2021

Tied to our ERVirtual Trade Show virtual tote bag feature, participants can fill up their tote bag with scavenger list items and become eligible for prizes. However, in a virtual booth, exhibitors are not limited to printed items and the typical trade show swag. Live meetings, demos. For example… Link to: Videos.

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Event Industry News

FEBRUARY 19, 2020

Head to stand J07C4 between February 25-26 to see how the EventsCase platform is breathing new life into conferences, exhibitions, private meetings, trade shows and more. Better still – you can see it in action at International Confex 2020.

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2020 Trade Shows Technology Marketing 72