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Marketing and Sales. Online events are fast becoming a key element in the marketing strategy for many product and eventmarketers, especially for reaching a broad audience to promote an idea or product (like product launches) or as a content marketing tactic. Event Registration Form.
Use these creative team-building events as inspiration for your own engaging and fun company eventideas. Team-building events are an essential part of a company’s overall health. They can also be a staple to any company’s event strategy. But what, exactly, is a team-building event? Have a field day.
When you’re an event planner, it isn’t always easy to come up with new, creative ways to maximize attendee engagement. It’s even harder to generate hybrid eventideas that engage both in-person and virtual participants. After all, 91% of event professionals agree that engagement is the biggest measure of success.
Welcome videos or behind-the-scenes photos uploaded to the app will give attendees an idea of what to expect, while also keeping the details under wraps enough to raise their curiosity. You can also spread this content via social media channels, or other promotion methods as suits your eventmarketing plan.
The greatest value of event planning tools are the ways they save time, help you target the right guests and collaborators, and, in turn, help you boost your event ROI. Want to suggest some new marketingideas at your next event planning meeting? When and Why You Need Event Management Software.
A good virtual eventidea can make a world of difference when it comes to attendee engagement, but it’s not always easy to think of creative ideas that will keep your attendees entertained and engaged. The truth is that there’s almost no limit to the types of events that can be hosted virtually. Download the guide.
Nurture leads, generate pipeline and close deals with these sales acceleration eventideas. Featuring examples from leading brands like SAP, Radius, Slack, Content Marketing Institute and more. No matter what your goals are, here are some inspirational corporate eventideas for your next sales acceleration.
The world took notice as events across the globe were postponed , canceled , or moved to a virtual platform at the beginning of 2020. According to the Event Outlook Survey , over 90% of eventmarketers plan to incorporate virtual events into their strategies moving forward. How Virtual Events Differ from Webinars.
Finding event sponsorships is one of the top challenges among eventmarketers. Our Evolution of Events Report revealed that 37% of eventmarketers agree providing value to sponsors is a challenging aspect of planning virtual events. Detail Your Virtual Event and Brand.
Now were sharing those insights to help you streamline your planning and have events that really stand out. Download the Event Planning Checklist as an Excel file to customize and share with your team. Think of it as your go-to guide for stress-free events. Want to see how this event checklist works?
How to reimagine successful in-person events Discover how the American Med Spa Association paved the way for a new era of in-person events that prioritizes safety, engagement, and immersive brand experiences. Download the case study In-person events Many people prefer to attend a trade show, conference, seminar, or workshop in person.
Most often, hybrid events will have live attendees with virtual speakers or performances, or vice versa. How MAD//Fest became a hybrid event trailblazer Download now. Examples of popular in-person and virtual events.
A good eventmarketing software helps, but it’s only one piece of a larger pie. Read on for eight powerful tips and tools for boosting attendance, engagement, and return visits with your next event. Pick a phrase that’s catchy and easy to remember and share it widely in advance of your event.
Knowing this, Netflix planned a creative eventmarketing activation to celebrate and promote the release of the Gilmore Girls reunion season. Netflix hosts quarterly review events for its shareholders to keep them updated on organizational happenings. Main Takeaways: How to Host an Event Like Netflix. October 5, 2016.
Download today. If your conference serves a business-minded audience, you could gift them with a sales or marketing class from a popular marketplace like Udemy. eBook that teaches readers why live events are so valuable and includes insights from industry leaders at IBM, Forbes, and Adobe. You know what else boosts event ROI?
Like Google, Baidu's offerings include a popular search engine, a mapping service, mobile apps, translation services, and a stellar eventmarketing strategy. In this article, we'll explore 11 different events and experiential marketing activations that Baidu uses to promote its services and products all while serving its customers.
For a virtual event to be successful, you can’t simply take a “lift and shift” approach; what worked in person won’t necessarily translate to your digital audience. Your virtual eventideas should reflect the nature of the medium through which they’re being delivered. Extend your virtual event timeline.
Keep reading to learn how The Journal produces such highly anticipated conferences and other event types for its audience, as well as how it handles event branding and B2B eventmarketing. Marketing brilliance! Key Takeaway: The power of experiential marketing can't be understated. WSJ Tech Live.
Document your event planning process, from initial idea to full-fledged conference and let your audience come along for the ride. They'll appreciate the backstage pass and you'll get plenty of content to help with eventmarketing. The New York Times Travel Show is the largest event of its kind. Source: TravelPulse.
Marketers suddenly found themselves in race to optimize and outcompete with banner ads, search engine optimization, social media, retargeting and a slew of other digital marketing channels. While online marketing isn’t going anywhere soon, offline marketing—formerly known as just “marketing”—has had a recent resurgence.
The event's content is totally up to you. The benefit of this eventmarketing tactic is a potential boost in event ROI because you have the opportunity to charge attendees an additional fee for access. Key Takeaway: If you're in need of corporate eventideas , an invite-only conference might be worth considering.
It is not only an opportunity that serves to personalize an individual's event experience, but now more than ever, networking events have become crucial to professional success - for attendees and organizers alike. Looking for more eventideas and examples? Download the ebook below!
Many green meeting and event planners also organize charitable causes into their work, supporting drives or donations whose proceeds go back into bettering the community. While exact stages and operations will vary, green event planning tenets cover: Transportation. Eventmarketing and promotion. Meeting and event venues.
Whether it’s a cocktail party or a client dinner, we’ve created this A-list of top event locations in Silicon Valley to host your next holiday party. Download our Top Locations to Deck the Halls in Silicon Valley ebook to get the secret weapon to sleighing (see what I did there?) your event planning strategy!
NOTE: Even though this article is written for getting executives to sign off on your eventidea, I have also used the 11 steps outlined below to successfully pitch event sponsorships or marketing partnerships to executives. And what specifically do you say that will get C-level sign-off on your eventidea?
Data can be a gold mine for eventmarketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.
NOTE: Even though this article is written for getting executives or top management to sign off on your eventidea, I have also used the 11 steps outlined below to successfully pitch event sponsorships or marketing partnerships to executives, so feel free to adapt this list to pitching events in general.
Such an event is a perfect, creative activity which integrates and relaxes the whole team. Download our e-book and learn other ways to strengthen employees’ bond with the employer. Grab your copy of 10 event essentials to boost your Employer Branding ! #4 Also, employees can have a real impact on their everyday workspace.
From showcasing their products to making major announcements and connecting with developers, technologists, and B2B customers, it’s clear that virtual events are high value across the board. Here are 10 well-executed virtual eventideas from tech companies and what you can learn from them. Source: Qualtrics.com. 2020 HMG Live!
In order to slay the virtual event game, organizers will need to have a thorough understanding of virtual events, including common formats and event types, successful event examples, and how other eventmarketers are thinking about virtual events. 10 Must-Know Virtual Event Stats.
From showcasing their products to making major announcements and connecting with developers, technologists, and B2B customers, it’s clear that virtual events are high value across the board. Here are 10 well-executed virtual eventideas from tech companies and what you can learn from them. Source: Qualtrics.com. 2020 HMG Live!
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