Eventmobi

AUGUST 5, 2022

The event provides over 600 marketers with professional development and education related to paid search and advertising, and networking opportunities with the biggest and brightest in the industry. Hanapin Marketing. Hanapin Marketing is a leading US-based advertising agency. Event Goals. ” — Audrey Brown.

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Gallus Events

JANUARY 3, 2019

(This post and the slides are taken from my session at the UK Association Congress which took place in London in December and covered event technology. I’ve amended it to make it more general and this post relates to every type of events business). Can you believe that the world of technology moves so quickly?

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Endless Events

JUNE 13, 2022

Today’s episode of the Event Tech Podcast was inspired by a recent Event Leadership Institute summit where Brandt and Will did a fast rundown on ten event technology trends. Most of the trends have gotten their own standalone Event Tech Podcast episode already. No one wants to download another event app.”

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Eventmobi

APRIL 24, 2018

Behind every meeting, conference, and incentive trip, there are event organizers making an impact on businesses, economies, and communities. As a Customer Success Manager for the Latin American market, every day I have the honor of helping clients execute incredible event experiences that are shaping the world we live in.

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Planning Pod

OCTOBER 4, 2023

With event attendee expectations shifting, event organizers are on the lookout for fresh ways to create memorable experiences—and that’s where event technology can be a game-changer. Here’s everything you need to know about event technology solutions to leave a lasting impression on your attendees.

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SpotMe Blog

JUNE 29, 2023

Pharma marketing is complex. Have you considered adding digital-first events to your pharmaceutical marketing strategy? We’ve spent 750+ hours analyzing how our life science customers are using digital-first events as a powerful channel in their pharmaceutical marketing strategy. What is pharma marketing?

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Event Industry News

NOVEMBER 6, 2018

We also see that the market for start-ups hasn’t slowed down, with innovation and inspiration at the heart of many of this year’s entries. Click here to download your free copy! The post Event Technology Buyer’s Guide appeared first on Event Industry News.

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Attendease

NOVEMBER 1, 2022

Whether some events may have gone completely virtual or are fully back to in-person, the common trend is that the event portfolio as whole is more diverse now with some meetings and events being hosted virtually, in-person, or hybrid – depending on the objectives in mind. How to get started.

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Stova

APRIL 25, 2024

It’s no secret that some marketers believe that email marketing has lost its effectiveness. Email marketing is just as effective as it’s always been, offering an incredible ROI of $36 for every $1 spent. What is Email Marketing? Email marketing is simply using emails to market what you sell.

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Stova

SEPTEMBER 24, 2019

Our recent whitepaper developed following a survey of meeting planners, Tech-Savvy Planner Secrets , digs into some of the common challenges planners face when using event technology. One major insight is that 40 percent of survey respondents thought their attendees don’t understand why downloading an event app is worthwhile.

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SpotMe Blog

SEPTEMBER 30, 2022

Because without e-marketing and omnichannel strategies, pharma is missing a golden opportunity to enhance HCP experiences across all channels at every stage of the marketing funnel. One of the main challenges was how to attract HCPs to events and how to keep them engaged once they get there. How can pharma do this? websites).”.

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GEVME

MARCH 28, 2019

Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Setting SMART goals.

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GEVME

MARCH 24, 2022

That said, there’s more to the role of the metaverse in the events industry than to elevate the audience’s experience. From event marketing to sponsorships, the metaverse is likely to set the future of events. But first, let’s understand why the metaverse matters to event marketers.

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Stova

MAY 4, 2023

This article explains how to make the most of event technology in 2023. Read on for top tools and techniques to enhance events for attendees and stakeholders and maximize return on investment. What Is Event Technology? Without event planning and management technology, processes are time-consuming.

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EventMB

AUGUST 22, 2024

Meanwhile, the Freeman Trends 2024 Report states that easy access to educational content is the most valuable aspect of online events. International audiences are hardly a new phenomenon at business events, but expectations have risen due to advancements in event technology.

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Eventinterface

MARCH 13, 2017

Selecting event technology can be a daunting experience. The wrong decision can cause a lot of headaches during the planning and execution process of your conference or event. In this post we are sharing our top 5 tips to keep in mind when researching and choosing your event technology platform. KNOW YOUR GOAL.

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Eventmobi

FEBRUARY 21, 2024

With so many marketing channels available to your event sponsors, you can no longer assume they will return year after year to exhibit at your event. Download the free Sponsorship Strategy Guide to learn how! Download Now 1. In this video, Carlee Toms, Sr.

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Event Industry News

SEPTEMBER 14, 2018

Since then the business has rapidly grown to become the European market-leading platform. Their technology is used by major venues and festivals to gather GDPR compliant attendee data, which can be used to monetise attendees through its white-label venue apps. It’s been a rapid ascent for London-based tech company LiveStyled.

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Eventtia

JULY 20, 2023

According to The Future of Retail Report by Ernst & Young, published in 2023, “[…] intimacy has become more integral to developing the value propositions of mainstream retailers, especially as both technology and consumer expectations drive new forms of engagement and personalization.”

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EventBank Insights

JUNE 24, 2019

There's FinTech for Finance, Med Tech for Medicine, Martech for Marketing. So Clearly if there's events, well, there's Eventtech. Types of Event Technology Venue Marketplaces Registration & Check-in Tools Event Marketing Tools Event Website Builders Surveys and Polls Networking Platform Event Analytics.

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Eventmobi

MAY 19, 2021

The biggest demands tend to be a need for customization of event sponsorship package features, establishing connections with attendees, integration with the various event technology used throughout the event for maximum brand exposure, and of course, ROI. Marketing Communications. Post-Event. Venue Design.

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CadmiumCD

MAY 27, 2020

You also (now) have a guide that will tell you exactly what you need to do before, during, and after your launch to make your event website a big success. Download the Event Website Launch Checklist to know exactly what to do before, during, and after your event website launch.

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Social Tables

JUNE 17, 2021

, the reality is that you need great marketing to stand out from other event planners and attract new clients. That’s where this post on event planner marketing comes in. Discover 5 event planner marketing strategies you need to know: 1. This is the starting point for all of your marketing efforts. .

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Eventmobi

MARCH 23, 2023

With so many marketing channels available to your sponsor companies, you can no longer assume they will return year after year to exhibit at your event. This slows down post-event follow-up, and human error can compromise the integrity of the data. EventMobi’s Lead Capture app is a cost-effective option for event planners.

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Velvet Chainsaw

APRIL 24, 2019

Your guidepost for event-technology decisions should be to put your customer’s experience before your staff efficiency. As the event-tech space continues to evolve with a number of mergers and acquisitions, I see four changes coming for larger annual conferences. #1. Which of these event tech predictions surprises you?

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Core-apps

JULY 24, 2017

From ARS to chatbots, beacons, and heat maps, the event industry has a distinctive language of its own – especially when it comes to digital and event technology. Bookmark this page as your go-to guide for the most common event technology terms. What event technology term did we miss and leaves you puzzled?

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Attendease

FEBRUARY 8, 2024

Using event technology to its full potential allows associations to provide enriching, personalized experiences to members. The right tools can track and consolidate event data, adapt to members’ needs and preferences, and use automation to eliminate administrative tasks.

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Hubilo Blog

JULY 6, 2021

Hybrid events may be gaining popularity among event professionals and CMOs just recently. Events should be too. . Many corporations have used a hybrid event strategy for years to successfully scale their marketing efforts. Use features of the hybrid event app as well as the event platform to do this.

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Eventmobi

OCTOBER 6, 2022

Pop-up events can be: Face-to-face. In this post, we’ll explore the keys to a successful pop-up event: The Right Venue. Event Technology. Strong Marketing to Create Buzz. In fact, the right venue, decor, event technology, and the element of surprise can create excitement for any product category.

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Eventtia

JULY 20, 2023

According to The Future of Retail Report by Ernst & Young, published in 2023, “[…] intimacy has become more integral to developing the value propositions of mainstream retailers, especially as both technology and consumer expectations drive new forms of engagement and personalization.”

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Eventtia

JULY 24, 2023

Event technology has become critical for big retail companies looking to drive growth, engage customers, and strengthen brand presence. Gone are the days when event planning was limited to Excel and Google Forms. A future-proof platform ensures that their events strategy remains relevant and competitive in the long run.

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Hubilo Blog

FEBRUARY 14, 2019

Events Industry has undergone a vast amount of changes for the betterment of attendees and also improved upon them, raising the standards and adapting to the latest event technology as well. There are several reasons why an individual or a company delegate would like to attend a business event. Let’s see how!

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Stova

JUNE 8, 2023

Historically, trade shows and other in-person events have taken up the biggest piece of the B2B marketing budget. However, according to research by Forrester, only 18% of event technology providers say their clients can measure their return on investment (ROI). The good news: Technology is available to lend a hand.

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Marketo Events

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. Attaching Metrics to Event Goals. Setting marketing goals is nothing new. Media coverage.

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Hubilo Blog

SEPTEMBER 4, 2018

“With the overwhelming number of conferences, panels and happy hours taking place in a given event cycle, the personalization factor is a marketing must. Understanding attendees’ personal interests is critical to standing out and marketing to all of these individuals.” – Adweek. lies in two words; event technology.

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Event Industry News

MARCH 12, 2020

It allows everyone to be fully immersed with what is on offer, and a marketers dream, if executed correctly. Event Apps. They have become integral to our lives professionally and socially, so it would be wise for event organisers to develop apps for attendees to download prior to their visit for them to use during it.

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Event Industry News

JANUARY 20, 2017

The Arena App, which provides visitors with a rich, digital experience, has now been downloaded 50,000 times with conversion rates of […]. The post The SSE Arena Belfast, receives 50,000 downloads with Best in Class venue marketing appeared first on Event Industry News.

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