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6 Undefeated eCommerce Website Practices That Boost Conversions

Eventtia

If you’re looking to boost the conversion rate on your ecommerce website, you need to take a customer-centric approach in this day-and-age.

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The Power of Experiential Marketing: Leveraging Events to Engage and Inspire

Eventmobi

For example, a company providing eCommerce optimization services can conduct a workshop on optimizing Magento 2 page speed. Not only are you posting throughout your experiential event marketing, but you can keep these posts as content for future campaigns, branding, meetings, and other purposes.

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4 Examples of Event Marketing to Inspire You

Boomset

Image via rawpixel on Unsplash Event marketing is a hugely effective marketing strategy, employed by a wide range of businesses. It’s an effective and rewarding marketing strategy that lets brands get really creative. When it comes to event marketing, there are plenty of approaches you can adopt.

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12 Imaginative Event Marketing Examples from Adobe

Bizzabo

The examples of their imaginative event marketing that you’ll find below demonstrate how the thought leader weaves together technology and passion in everything they do. As you’ll see in this article, part of their success can be credited to their advanced marketing strategy. Adobe EchoSign Event. Source: AdobeMax.

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A ‘Transformers’ Street Mural Activation Packs a Commercial Punch for Hasbro and Amazon

Event Marketer

“As we looked to build a consumer experience on Amazon for the movie, we were tasked with thinking creatively about ways to reach the Amazon consumer, but do it in a way that we were off-platform driving to platform, and that’s where this idea came to mind,” says Sue Perez-Jackson, head of global ecommerce at Hasbro Licensed Consumer Products.

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Google Analytics For The Events Industry: An Honest Guide

Tito Blog | An Event Blog for Organisers

As a former event marketer , I can’t say I miss grappling with attribution, multi-channel conversion tracking, and ecommerce reports. Event marketing is hard ! Part of this is down to digital marketing being challenging generally, but much of it is due to the nature of conferences and events specifically.

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5 Ways to Get Better Event Marketing ROI

Event Geek

Offer content related to the event and ask for emails in exchange. Co-brand with the event if possible, using the event logos prominently in creative, and create a dedicated landing page. When GETONIC, an ecommerce startup, tried this strategy, they reached thousands of event attendees.