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FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover underwater vending machines, CouchCams and screaming booths. NEW YORKERS ARE SCREAMING THEIR YASSOS OFF Tell us this stat isn’t relatable: According to a recent Yasso survey, 71 percent of Americans say sometimes they just want to let out a scream. In response, as tensions are predicted to run high this summer, the “Ridiculously Better” frozen snack brand teamed up with “ridiculously positive” produ
The other day, Liz Lathan told me about a version she invented of my core peer conference process The Three Questions. She uses it to solve problems together at Community Factory ‘s Spontaneous Think Tanks and Club Ichi , her community for B2B event marketers. The classic version of The Three Questions , described in detail in all my books , invites open responses.
IACC , the association which represents the top one per cent of global meeting and conference venues, has released the findings from its eagerly awaited 2024 Meeting Room of the Future Report. The report, which combines research and insights from 170 meeting venue operators worldwide, and is delivered in conjunction with strategic research partner, Development Counsellors International (DCI ), offers a comprehensive analysis of the industry and forecasts future trends on everything from the adop
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Keith Prowse, the UK’s award-winning hospitality industry leader, has launched fresh insights into how lifestyle trends and generational dynamics are reframing premium experiences at UK sport and entertainment events. The research paper – BEYOND THE GAME – analysed corporate and private clients to understand their motivations in attending a premium experience at sport, entertainment, and lifestyle occasions.
Event Tech Live (ETL) London, the premier exhibition for the event technology industry, is thrilled to announce the opening of its Call for Papers. Se.
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Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Event Tech Live (ETL) London, the premier exhibition for the event technology industry, is thrilled to announce the opening of its Call for Papers. Se.
Arena Racing Group (ARC), the UK’s largest racecourse group, boasting 21 venues and 16 premier racecourses nationwide, has launched a line-up of innovative Christmas party nights, race days, and team-building activities for the 2024 festive period. ARC’s venues will be offering a range of shared party nights with themed rooms, a three-course Yuletide menu with cocktails, and entertainment from a selection of impressive performers, including the electrifying Fusion Girls, a dynamic DJ, Sax,
Sponsorships remain one of the best ways to fund an event, but let’s admit it, getting sponsorships for your event is often very challenging, especially if you don’t know where to look. So, how do you find the right sponsors for your event? Instead of blindly targeting everyone and anyone who could be potential sponsors, it’s important to focus your time and resources well by targeting only those with a high likelihood of sponsoring the types of events you are currently doing.
BMA House, a leading venue in the heart of Bloomsbury, has revealed its enhanced 2024 summer party offering, coinciding with significant refurbishments to the Garden Room, which have been undertaken in partnership with the venue’s catering partner, Company of Cooks. These upgrades are designed to elevate every event, ensuring an unforgettable summer celebration in central London.
What’s crucial in conducting these surveys is to create event survey questions people will enjoy answering, and in this guide, we will discuss how. For event planners and organizers, evaluating how an event performs is crucial to ensure you can run even better events by learning from your mistakes and building on what worked well. With that being said, running event surveys remain one of the go-to methods for objectively finding out what your attendees think about your event, whether your sponso
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Brief2Event and First Choice Conference & Events, two highly successful and well-established agencies, have merged, with First Choice Conference & Events becoming a brand within Brief2Event. Penny Banyard, Founder, Owner and Managing Director of First Choice Conference & Events has joined the board at Brief2Event. Speaking about the deal, Penny Banyard said “Together we are creating the ultimate venue finding and accommodation booking agency offering unbeatable customer service to ne
Planning an event can be one of the most exhilarating yet daunting tasks you’ll ever undertake. Whether it’s a corporate conference, a wedding, or a birthday bash, the devil is in the details, and the details are everywhere! Let me tell you a little story about how I found my way through the maze of event planning and ended up creating something truly special to help others avoid the same pitfalls.
Disclaimer: This Cvent competitors analysis was conducted considering the leading event management platforms based on the information available on their websites, as well as on Capterra and G2 score. We encourage you to conduct your own extensive research before choosing the best event management software. Whether you possess extensive experience in event management or are a professional without a background in event planning, this in-depth exploration provides insights to navigate the diverse
Below, we cover eleven of the best training management software system choices that we’ve heard about or our customers have used. But before that, we take a look at a few important factors to consider when you’re choosing a training management system. Why is this important? From our experience, training organizations seeking a platform that supports various aspects of their business frequently have questions.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Below, we cover eleven of the best training management systems that we’ve heard about or our customers have used. But before that, we take a look at a few important factors to consider when you’re choosing a training management system. Why is this important? From our experience, training organizations seeking a platform that supports various aspects of their business frequently have questions.
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