Fri.May 24, 2024

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Attendee Preferences in Incentive Travel: 2024 Insights

EventMB

Skift Take: Discover the latest incentive travel trends and preferences for 2024, revealing what destinations and experiences truly motivate employees in 2024.

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Smart Moves in Orlando, Anaheim and More

Smart Meetings

Davis Meyer and Sean Smith Davis Meyer (left) and Sean Smith (right), Visit Greater Palm Springs Visit Greater Palm Springs makes two new appointments to support its government relations and economic development initiatives. Meyer is promoted to the role of vice president of government and industry relations. She has been with Visit Greater Palm Springs in 2017, most recently holding the position of senior director of community engagement.

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Meet the Inspiring Leaders Speaking at Skift Meetings Forum 2024

EventMB

Skift Take: Industry leaders heading up IMEX, Cvent, PCMA & CEMA, TED Conferences will deliver valuable insights at Skift Meetings’ flagship event in September.

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Aloft Birmingham Eastside and Eastside Rooms celebrate marketing manager Tanita Gill’s global recognition

Event Industry News

Aloft Birmingham Eastside and The Eastside Rooms are celebrating the announcement that their Marketing Manager, Tanita Gill, has been awarded the Marriott Global ELITE Property Marketing Leader of the Year.

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Beyond the Buzz: How to Turn Marketing Trends into Revenue-Driving Strategies

Speaker: Alexa Acosta, B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

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Unlock the power of personalization: How data can supercharge your event customer journey

Planning Pod

In today’s competitive market, event businesses like yours need every advantage to attract and convert leads. One powerful (and oft-misunderstood) tool at your disposal? Data. By leveraging data-driven insights, you can personalize your communication and tailor the customer journey for each lead, resulting in stronger relationships, higher engagement, and ultimately, more event bookings and business growth.

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Superhero Suppliers – GlobalMeet Crisis Management

Event Industry News

Today, event technology is an integral part of a company’s digital capabilities. In the digital age, enterprises are recognizing the significant advantages of implementing communications technology into their tech stack to better accommodate the remote world and workforce.

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Eventtia vs. Splash: What’s the difference?

Eventtia

With a magnitude of options to choose, it’s easy to get lost in all of the different event technology out there. You’ve got new products like HopIn, older products like Cvent and Bizzobo, event ticketing platforms like Eventbrite , and more marketing-oriented platforms like Splash. We could talk about all of them but today we’re going to be talking about the latter, Splash.

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Industry News for May 24, 2024

Special Events

Special Events industry news

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How to Promote a Community Event Successfully

Event Smart

If you are hosting a community event, admit it, it’s way more complex than it seems. From coordinating logistics to engaging the community, the process can be overwhelming. The question most event planners ask is: How to promote a community event successfully?

Events 52
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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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12 awesome WEC Louisville photos

MPI

A dozen favorite pictures from WEC Louisville networking celebrations.

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Tips for Marketing New Events for Associations

StraussCA

Curating a new association event and seeing it come to fruition is exciting. Yes, logistically a new event can be a lot of work but the pay off is so worth it! There’s nothing more exciting then creating a new event that excites members and illuminates the value of the association’s membership; while creating a bit of #FOMO (Fear of Missing Out!) to potential new members.

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How to Tackle Pre-Event Catering Tastings for Your Clients: A Guide for Caterers

Caterease

For caterers, pre-event tastings are an essential part of the planning process. They offer you the opportunity to showcase your culinary skills, establish trust with your clients, and iron out any details before the big day. This blog post will guide you through the best practices for handling pre-event catering tastings, including what to offer and how to make the most of this crucial meeting.

Events 52
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How to host a screening event

Skiddle

The world of film can open our minds to new perspectives and fresh ideas, making us think about issues differently. It can also be an entertaining evening. Sport, on the other hand, has the potential to bring people together and create a communal experience based on a shared interest. You can make these events a reality by hosting a screening event.

Sports 52
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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

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The Planner’s Choice for Professional Meetings & Conferences

Unique Venues

In the heart of Columbus, Ohio, The Ohio State University stands as a beacon of excellence, earning the prestigious Planner’s Choice Award for Professional Meetings & Conferences. Since its grand opening in 2010, The Ohio Union at OSU has solidified its position as the premiere venue on campus and a sought-after destination in Central Ohio for large conferences, professional meetings, and events.