Event Marketer

JUNE 13, 2024

“This was more than just an event; this was a movement.” –Patrick O’Keefe, VP-Integrated Marketing Communications, e.l.f. Cosmetics e.l.f. sponsored Indy 500 driver Katherine Legge, the only woman who competed in this year’s race. When e.l.f. Cosmetics cruised into this year’s Indianapolis 500 as the first-ever beauty brand to serve as a primary sponsor of a driver, it didn’t just offer a “Lip Oil Change.

Sponsorships 133

Sponsorships Sports Education Marketing 133

Smart Meetings

JUNE 13, 2024

When you bring people together for a meeting or event, there is always a reason. You may want to educate, create raving fans, increase sales or network with colleagues and clients. Often, it’s a combination of these goals. For over 8,000 years wine has played a central role in fostering connection, business and culture. It can enhance almost any event, contributing to depth, delight and significance that are fundamental to almost every program we curate.

Food and Beverage 105

Food and Beverage Hotels Sustainability Hospitality 105

Planning Pod

JUNE 13, 2024

In today’s competitive landscape, differentiating your event or venue business is crucial. Everywhere we look, there are new venues and event services sprouting like dandelions. While exceptional service and stunning spaces continue to be essential to setting your business apart, there’s one often-overlooked factor that can give you a significant edge: event insurance.

Insurance 88

Insurance Marketing Risk Management Financial 88

Smart Meetings

JUNE 13, 2024

Growing up, Allyson Gee, CMP Fellow , told everyone she would be an artist one day. “Then,” she says, “I realized traditional art, like drawing or painting, wasn’t my gift.” Her gift, she would later discover, lay elsewhere. Fast forward to the present day, and you’ll find her working as event venue manager at Hines@Airbnb. “I may not have grown up to be a professional artist in a traditional sense,” Gee says, “but I can confidently say events are now my canvas and the details have the greatest

Education 97

Education Hotels Hospitality Conference 97

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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

Events

Expo Pass

JUNE 13, 2024

Picture this: Someone sees a captivating ad for your event and feels they need to go! But then, they hit the registration process. This crucial step can make or break your attendance numbers. If it’s overly complicated, tedious, or confusing, that hard-won excitement can turn to annoyance, killing your conversion. Don’t let a lousy registration process ruin your event!

Social Media 78

Social Media Travel Fashion Speakers 78

Ins'Tent

JUNE 13, 2024

If you are looking for a unique way to enhance your next event, a customized cafe umbrella can elevate your guest’s experience. Table umbrellas come in various sizes, colors, and shapes and there are professional grade custom umbrellas that can be printed with your branding and logo for promotion. Anyone who has had to brave a rainy walk to the store knows how practical umbrellas are as a tool for deflecting rain and snow.

Trade Shows 52

Trade Shows Marketing Corporate Events Speakers 52

Eventscase Blog

JUNE 13, 2024

In the digital age, gathering feedback and engaging with your audience is easier than ever, thanks to a plethora of survey and poll apps. Whether you’re a business aiming to gauge customer satisfaction, a teacher seeking student input, or an event organiser wanting live interaction, the right survey app can make all the difference. In this comprehensive guide, we’ll explore what to look for in the best survey apps , helping you make an informed decision that suits your needs.

Event Apps 52

Event Apps Social Media Education Venues 52

StraussCA

JUNE 13, 2024

Sustainability is more than just a buzzword these days—it’s something everyone should be paying attention to, including the events industry. As associations look to align with environmental and social goals, making an event more sustainable is no longer just a nice idea; it’s essential. Plus, attendees love it when they see associations putting effort into being eco-friendly.

Sustainability 52

Sustainability Event Planning Transportation Venues 52

Skiddle

JUNE 13, 2024

Ibiza season is finally here. Over the coming months, partygoers will be making the pilgrimage, filling the dance floors of some of the world’s best clubs. Here at Skiddle, Ibiza means a lot to us. We’ve had some of our best clubbing experiences on the island, with at least one or two of the staff taking a holiday there every year, returning to the office with stories of knockout DJ sets and unforgettable musical moments.

2024 52

2024 Events Social Media 52

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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

Event Marketing

PCMA Convene

JUNE 13, 2024

Toward the end of the first episode of the recent PBS series “A Brief History of the Future,” futurist Ari Wallach says that when he first started the documentary — intended to be a journey to seek the individuals and ideas that can shape a better, more sustainable future that each generation can build upon — he thought that the storyline would revolve around technology.

Meetings 52

Meetings Trade Shows Tourism Hospitality 52

Skiddle

JUNE 13, 2024

Events can be once in a lifetime experiences. Light shows that dazzle the eye, unique stage design that captures the imagination, all brought together by amazing music played by some of the world’s best artists. It’s entertainment at its highest, something that a video can’t do justice. For some, they’re a gateway into a lifelong passion.

Entertainment 52

Entertainment Events Management 52

EventSource

JUNE 13, 2024

In a picturesque setting nestled along the serene shores of Stony Lake, Stefanie and Alex’s dream wedding weekend unfolded in a symphony of rustic yet elegant settings. The sprawling grounds, kissed by the gentle caress of nature, offered a perfect canvas where their love story could unfurl amidst natural grandeur. Wedding coordinator Julia Weird ensured every aspect of their special day was infused with personalized charm and seamless beauty.

Venues 98

Venues Events 98

Event Marketer

JUNE 13, 2024

The exhibit features nine artists working on new pieces that draw from their previous work, but will now be AI-powered and interactive. Investing in cutting-edge tech can be daunting, and the traditional store setting often involves cut-and-dried conversations. As part of a year-long campaign surrounding the launch of the Intel Core Ultra mobile processors for first-gen AI PCs, Intel is inviting emerging new media artists to showcase the product’s power in a living art gallery where each p

Retail 104

Retail Tech Marketing Event Marketing 104

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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

Speakers

Special Events

JUNE 13, 2024

Part 5 in our 2024 Gala Award Feature Series

2024 59

2024 59

Stova

JUNE 13, 2024

Ensuring an inclusive event has become paramount in recent years, but even well-intentioned event organizers can miss the mark. Anticipating and accommodating a range of needs is essential for networking experiences that don’t leave anyone feeling marginalized or unable to participate. Event professionals are charged with creating events that have a real impact on businesses, but also to create experiences that resonate, inspire, and connect.

Consulting 52

Consulting Events Marketing Event Technology 52