Tue.May 21, 2024

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5 Ways to Plan Life Sciences Events for the Tech-Driven Age

EventMB

Skift Take: Life sciences events are more important than ever as face-to-face meetings return in force. Here’s how event planners can keep pace with rapid change in the industry, take advantage of accelerating tech innovation, and support the professionals tackling the top health challenges of the day.

Tech 202
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6 Easy Ways to Facilitate Networking At Your Next Healthcare Event

Attendease

For many healthcare professionals, the real value of a conference lies in networking. Healthcare conferences and seminars provide opportunities to reconnect with existing colleagues. They also provide valuable ways to meet new partners, clients, and friends. Some people may not attend a healthcare event expressly to network, but almost everyone will agree that networking is beneficial.

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“Meeting Room of the Future” Report: 4 Takeaways for Planners

MeetingsNet

The latest look at how operators of residential and non-residential conference venues are adapting to groups’ changing needs. According to the 2024 "Meeting Room of the Future" report from the International Association of Conference Centers, enhancing the attendee experience is top of mind for conference-center operators, especially in ways that cater to the younger generations who are becoming more of the audience.

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Handling Your "If Only I Had Known" Moments

Special Events

Wedding pros share what they regret not doing in their first five years of business

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Beyond the Buzz: How to Turn Marketing Trends into Revenue-Driving Strategies

Speaker: Alexa Acosta, B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

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Experts Explain: How To Level Up Your Trade Show ROI with Data

Event Age by Swapcard

The digital revolution in the events industry has been slow and fragmented, often hindered by budget constraints and a lack of expertise. Despite these challenges, a shift towards data-centric solutions is emerging, with the adoption of event management and analytics platforms becoming increasingly prevalent. Yet, many organizers are finding themselves struggling to keep up.

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Co-Op Live celebrate huge first week including opening shows by elbow, The Black Keys, Eric Clapton and Barry Manilow

Event Industry News

British rock band elbow opened the UK’s newest arena, Co-op Live, last week with a very special hometown show, marking the start of a new chapter in Manchester’s revered music and entertainment story.

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Extending Your Reach through User-Generated Content

Stova

DETAILS Event teams are often stretched thin, and marketing budgets aren’t what they used to be. One way to reconcile higher performance expectations with fewer resources is to employ your community base. Here’s how. This white paper will delve into how you can make the most of user-generated content to support your event marketing efforts. Inside, you’ll learn: The benefits of user-generated content Real-world strategies for leveraging user-generated conten Unlock the full potential of yo

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IACC’s Meeting Room of the Future report illuminates evolving trends in the event industry

Event Industry News

IACC, the association which represents the top one per cent of global meeting and conference venues, has released the findings from its eagerly awaited 2024 Meeting Room of the Future Report.

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Rob Curtis Joins Board of Experiential Marketing Measurement Coalition

Exhibitor Magazine

Founder and director of Event Footprints, Rob Curtis, has joined the board of the Experiential Marketing Measurement Coalition (EMMC), the non-profit.

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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Rob Curtis joins board of EMMC

Event Industry News

Founder and director of Event Footprints, Rob Curtis, has joined the board of the Experiential Marketing Measurement Coalition (EMMC), the non-profit membership organisation committed to driving credible, consistent measurement across the experiential marketing industry.

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Gearing up for WEC 2025 in St. Louis

MPI

Brian Hall, chief marketing officer, Explore St. Louis, shares some of the many reasons why you should already be excited about WEC 2025 in the Gateway City.

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Populous makes strategic investment in event and venue planning technology leader, OnePlan

Event Industry News

Populous, the renowned global sports and entertainment venue and events design practice, announced today a strategic investment in OnePlan, the world’s leading event site and venue planning software company. OnePlan’s innovative GIS mapping collaboration platform is used by over 50,000 events in 110 countries, delivering up to 85% time-savings for its customers.

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MPI chapter 2024 RISE Awards honorees

MPI

Innovative Educational Programming: MPI Tennessee Chapter Industry Advocate: MPI Indiana Chapter Membership Achievement: MPI Pittsburgh Chapter Marketplace Excellence: MPI Wisconsin Chapter

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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

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Announcement: Launchpad Competition for Event Tech Live London is Now Open for Entries!

Event Industry News

We are thrilled to announce that the highly anticipated Launchpad Competition for Event Tech Live London is now officially open for entries! This prestigious competition is designed to propel event tech startups into the spotlight and provide an exceptional platform to break into the industry. Why Enter the Launchpad Competition? Who Should Enter?

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A Romantic Industrial Pop-Up Chapel Wedding at Steam Whistle Brewery

EventSource

The The Pop-Up Chapel Co. transformed Steam Whistle Brewery in downtown Toronto into a vibrant and romantic haven for lovebirds. This unique event saw five distinct couples tying the knot amidst an atmosphere of joy, creativity, and heartfelt moments, all while supporting a noble cause. In partnership with The Alzheimer Society , the event was not just a celebration of love but also a fundraiser.