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“The biggest trend right now is that ability to sort of change and flex and try and experiment and not be like, ‘Here’s what you’re going to do, and this is your journey.'” –Lindsay Leaf, EVP-Experiential, BDG Media For BDG Media, and the array of publications under its umbrella, aligning with event tentpoles has become essential to positioning the company as the pinnacle of culture and nightlife.
Love found its grand stage amidst the towering spires and historic refinement of Casa Loma as Siqi and Mikai began their journey to everlasting happiness and love. Every moment of their opulent celebration, seamlessly planned by Designed Dream Events , felt like a scene from a modern fairy tale with all the elements of romance and luxury. The morning started with the couple getting ready surrounded by their loved ones.
Arena Racing Group (ARC), the UK’s largest racecourse group, boasting 21 venues and 16 premier racecourses nationwide, has launched ‘Step Into Summer’ – a Wellness-inspired experience at meetings and conferences this summer. The concept has been designed to help event organisers to boost delegate wellbeing by embracing outdoor experiences, connecting with nature, and discovering the rich heritage and history at each r acecourse.
Skift Take: Gone are the days of fly-in, fly-out meetings and events. Attendees no longer want to stay within the bubble of their hotel room or a conference venue. Instead, they want to break out and explore. Curated in partnership with the Arizona Office of Tourism, here are seven ways to create authentic event experiences in tune with local nature, culture, and history.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
emc3 has been honoured with a King’s Award for Enterprise: International Trade. Announced yesterday [Monday 6th of May 2024], emc3 has officially been recognised for its excellence in International Trade and is one of 252 organisations nationally recognised with a prestigious King’s Award for Enterprise. The King’s Awards for Enterprise, previously known as The Queen’s Awards for Enterprise, were renamed last year to reflect His Majesty The King’s desire to continue the legacy of HM Queen
Skift Take: Tourism Diversity Matters was roiled by a workplace bullying scandal at the end of February. In an effort to repair the damage, the nonprofit has appointed noted DEI expert Hattie Hill as its interim CEO.
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Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Skift Take: Tourism Diversity Matters was roiled by a workplace bullying scandal at the end of February. In an effort to repair the damage, the nonprofit has appointed noted DEI expert Hattie Hill as its interim CEO.
We at Innovate Marketing Group are thrilled and honored to announce that we have been recognized as a Silver Finalist at the prestigious 22nd EX Awards , presented by Event Marketer. Being acknowledged among the top contenders in the industry is truly humbling. It reaffirms our commitment to excellence and fuels our passion for creating unforgettable experiences.
You’ve spent countless hours and resources planning an amazing event. But what happens if no one shows up? Event registration can make or break the success of your event. A seamless event registration process leads to more attendees and higher revenues. A leaky process, on the other hand, leads to missed opportunities and diminishing ROI. Let’s examine an often overlooked but important source of attendees for your event: incomplete registrants AKA the people who stalled midway through your even
Mercure Manchester Piccadilly has won Best Contemporary Hotel in North West England at the UK Enterprise Awards 2024. A dedicated research and judging team assessed a host of businesses across the UK for SME News’ seventh annual UK Enterprise Awards, which honours the remarkable accomplishments of companies from a wide range of industries. The Mercure’s entry was considered alongside reviews, testimonials, and crucial feedback from clients and customers and chosen by the judges for its exe
Sizzle Nightclub & El Paradiso Beach Club have announced an exclusive long-term partnership with Glownet.com to power the hottest events & personalized resort packages in Zante. In a move that marks a first in the region, Glownet.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Leading creative communication agency DRPG has marked the month of Earth Day with a series of eco-friendly initiatives, highlighting the proactive efforts of its Stage & Scenic team specifically in championing sustainability and community engagement. Throughout April the team have volunteered their time to spruce up the local Open Trail in Worcestershire as well as giving an affordable food club in Birmingham a shopfront makeover.
Designing events that connect and inspire 112 years ago, sociologist Emile Durkheim wrote: ‘The very fact of congregating is an exceptionally powerful stimulant. Once the individuals are gathered together, a sort of electricity is generated from their closeness and that quickly launches them to an extraordinary height of exaltation.” This is how the concept of shared joy or in scientific terms “collective effervescence” was born.
The Power of Events is releasing results to date of its Schools Engagement Programme pilot in the East of England. Launched in January 2024, the pilot aims to refine the process of inspiring the next generation of event professionals, by introducing pupils aged 13-18 to the dynamic range of opportunities within the events industry. In the Spring term, the programme has so far engaged over 3,000 pupils from 17 schools, significantly enhancing their understanding of the events industry as a viable
Event and venue businesses traditionally tend to rely on static pricing models…in other words, setting a fixed price for packages regardless of the season or other fluctuations impacting demand. While this approach offers simplicity, it fails to help your business benefit from the dynamic nature of the event industry. Any seasoned event pro knows that peak seasons, holidays, and popular dates often see high demand, while slower periods often come with struggles to fill available space.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Get ready to elevate your Summer events to new heights with the ultimate resource brought to you by Event Industry News. Our Summer Event Guide is your go-to source for the hottest venues and top-notch suppliers guaranteed to make your events sizzle.
The Power of Events is releasing results to date of its Schools Engagement Programme pilot in the East of England. Launched in January 2024, the pilot aims to refine the process of inspiring the next generation of event professionals, by introducing pupils aged 13-18 to the dynamic range of opportunities within the events industry.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
The ABPCO Festival of Learning, which took place on Monday and Tuesday this week, welcomed 150 industry professionals to Glasgow. The third ABPCO Festival of Learning brought together PCOs and industry partners from around the UK for two days of high-quality education and networking focused on ensuring the attendees are Fit for the Future.
Hattie Hill, a longtime DEI consultant for large organizations, has been named interim CEO. Two and half months after its executive director was fired for cause and its founder and CEO resigned, Tourism Diversity Matters, a nonprofit organization that aims to be “an industry resource for diversity expertise in order to achieve inclusive excellence,” has hired an interim CEO with strong relevance to that mission: Hattie Hill.
ExCeL London, together with its long-standing catering partner Levy UK + Ireland, have announced a new partnership with food environmental data experts, Foodsteps, to help reduce the embodied carbon emissions in the millions of dishes its in-house team of chefs create and serve every year.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
This Stress Awareness Month, Hospitality Action encourages the industry to seize the opportunity to spring clean its approach to team wellbeing and employment practices for the year ahead.
Customers expect the products they buy to be environmentally friendly. And they expect the companies they buy from to take environmental issues seriously. Any business should consider practical steps they can take to reduce their carbon footprint. Even small steps can make a big difference. If your company uses custom tents, there are several easy ways that you can meaningfully introduce eco-friendly custom tents production process.
Leading creative communication agency DRPG has marked the month of Earth Day with a series of eco-friendly initiatives, highlighting the proactive efforts of its Stage & Scenic team specifically in championing sustainability and community engagement.
Speaker: Jam Khan, SVP, Product Marketing at ZoomInfo & guest speaker Amy Hawthorne, Principal Analyst from Forrester
Buying signals extend well beyond intent. They give go-to-market teams the chance to know everything about their customers. With buying signals, they can reach more customers and win more deals. Join Jam Khan, SVP, Product Marketing of ZoomInfo and guest speaker Amy Hawthorne, Principal Analyst from Forrester for this new webinar where you'll find out how marketing teams operate more efficiently and sales teams close more business when they act on buying signals, not just intent!
Many engaged couples now are feeling like they can finally plan their wedding and choose a venue that allows them to share their joy personally with their close friends and families. Many have waited several years for this opportunity and they want a special place; one that provides everything they need for their most special day. Engaged couples need to look no further than the stunning Catholic University of America.
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