This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
It’s been a big summer for movie and TV premieres, but an even bigger week for marketing stunts in New York City. Ahead of the premiere of “Alien: Romulus” on Aug. 16, 20th Century Studios has been unleashing Facehuggers and Chestbursters on unsuspecting passersby and consumers. New Yorkers encountered Facehuggers attached to the faces of unconscious, twitching people lying on the sidewalk, propped up on stairs and leaning out taxi cab windows.
Engineering impact: transforming events to transform the world Martyn Westcott-Wreford, Operations Manager at IET London: Savoy Place, says that event planners should strongly consider aligning themselves to the 17 UN Sustainable Development Goals, and with engineering and technology weaved into the very fabric of the IET’s DNA, they are the perfect venue partner to help event planners on their journey.
Digitally native CPG brands often find themselves in a pickle when it comes to driving trial and conversion. So when Pinterest user data revealed that searches for “clean food” have risen by more than 9,700 percent and searches for “dips and snack hacks” have increased by 100 percent, clean-eating condiment brand Primal Kitchen decided to take its online business into the wild.
It’s time to treat your attendees to something special. Planning an incentive or executive retreat? Start here. These three new and renovated properties each offer their own distinct style—so whatever experience your attendees are looking for, you’ll be sure to walk away with top-notch approval ratings. From a historic inn (we’re talking 2 ½ centuries) to the luxury lakeside resort of your dreams, discover your next incentive destination here.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Skift Take: From beach volleyball and gymnastics to tennis and dressage, hip-hop star Snoop Dogg was in the crowd cheering during the 2024 Paris Olympics. His involvement underscores how an unconventional celebrity can amplify an event's impact and broaden its appeal.
Augmented reality, 3D Visualization and AI add branding, logistics and meaning to programs Could event tech end up being a meeting professional’s best friend after all? For those looking to further develop their marketing, sourcing and engagement strategies, three new products may be convincing arguments on the pro side of relying on digital assistants.
Sign up to get articles personalized to your interests!
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Augmented reality, 3D Visualization and AI add branding, logistics and meaning to programs Could event tech end up being a meeting professional’s best friend after all? For those looking to further develop their marketing, sourcing and engagement strategies, three new products may be convincing arguments on the pro side of relying on digital assistants.
Snoop Dogg did more than show up at the 2024 Paris Olympics. He dominated coverage of the Games. He carried the Olympic torch, supported the women’s gymnastics team, watched dressage with his friend Martha Stewart, and swam laps with former Olympian Michael Phelps. You may not have the Olympic-sized budget NBC had, but there’s plenty from that playbook for meeting professionals to emulate.
ATLANTA, GA - Production lines announced as the equipment selection process begins for the 2025 edition of the Equipment, Automation and Technology Sh.
Kempton Park Racecourse is proud to announce our exceptional event services, designed to turn any occasion into a memorable experience. Nestled in the heart of Surrey, our venue offers award-winning catering, state-of-the-art facilities, and breathtaking views, making it the perfect location for any event.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Event Sustainability Live (ESL) is thrilled to announce a new partnership with the Association of Event Venues (AEV) aimed at promoting and supporting sustainability within the events sector. This collaboration marks a significant step towards fostering environmentally responsible practices among event professionals and venues.
Have you ever thought, “This event could truly shine if only I had someone to manage all the details” or “I’d love to focus on my business, but event logistics are taking up too much of my time”? If so, hiring a corporate event planner might be exactly what you need.
Tixel, the honest resale marketplace continues to expand its UK footprint at pace and today announces a new partnership with leading UK concert and festival promoter Kilimanjaro Live. This latest collaboration from Tixel sees resale reimagined for Kilimanjaro Live, maximising on innovative data-driven solutions to the resale puzzle, as their summer day sessions roll out.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Event planning timelines are an event planner’s best friend. When a vendor can’t deliver or when your team gets lost in a marketing campaign, the event manager will always go back to their event planning timeline to see its impact on the event.
Apple Podcasts Spotify RSS Feed Show Notes Introduction -Maintaining Your Marketing Strategy During Wedding Season Introduction to the episode with a welcome back to returning listeners. Overview of the episode’s focus on maintaining your marketing strategy during the busy wedding season. A personal anecdote about the importance of having up-to-date information accessible to potential clients and referral sources encountered during events. 1.
Inc. has revealed that RainFocus™, provider of the next- generation event marketing platform, ranks No. 2349 on its annual Inc. 5000 list, the most prestigious ranking of the fastest-growing private companies in America. The ranking provides a data-driven look at the most successful companies within the economy’s most dynamic segment – its independent, entrepreneurial businesses.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Apple Podcasts Spotify RSS Feed Show Notes Introduction -Be More Productive in Your Planning Business Amber welcomes listeners back to the podcast and introduces today’s topic: supercharging productivity for wedding planners. She discusses the common challenge of never-ending to-do lists in the wedding planning industry and introduces the framework of Delete, Delegate, Automate, and Do to streamline operations and boost productivity.
CHS Birmingham is expecting another increase in visitor numbers this year and, with attendees again asking for more variety, innovation, and education, the show’s organisers are already feeling confident for the event and the industry.
Apple Podcasts Spotify RSS Feed Show Notes Show Notes: Preparing Your Business for Back-to-School Season Episode Overview: In today’s episode, Amber Peterson discusses essential strategies for wedding planners navigating the transition from a laid-back summer to the structured demands of the school year. Learn how to adjust your business operations to maintain productivity while supporting your family through this busy back-to-school time.
To help the venue develop its corporate and private events business, hospitality consultant and leading event management specialist, Liz Taylor, has been selected to serve as a Special Advisor to the unique heritage events space in Manchester, Victoria Baths.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
We organize all of the trending information in your field so you don't have to. Join 42,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
290 
Let's personalize your content