EventMB
SEPTEMBER 5, 2024
Skift Take: Mocktails have been getting a bad rap lately because of all that sugar. Here are some creative alternatives for non-drinking attendees, from kombucha kegs to a water sommelier.
Event Marketer
SEPTEMBER 5, 2024
Sheetz customers were treated to something out of the ordinary on Aug. 23 in Bethel Park, PA, when a tour bus pulled into the convenience store chain’s property and formed the backdrop of a one-hour, pop-up concert featuring up-and-coming country singer-songwriter Ian Munsick. For Munsick, it was a full-circle moment, as his first-ever concert took place in a parking lot.
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Prestige Events Magazine
SEPTEMBER 5, 2024
Experiential marketing agency TRO will be working with BMW and MINI to create interactive and participatory brand experiences for automotive fans at Goodwood Revival 2024. Taking place at the Goodwood Motor Circuit, West Sussex, from 6-8 th September, Goodwood Revival is an immersive celebration of iconic cars and fashion, and the only automotive event to be staged in a period theme.
SmartMeetings
SEPTEMBER 5, 2024
How hospitality schools leverage technology and practical training to shape the industry’s future Knowledge is power. From an up-and-coming planner’s perspective, information and on-the-ground experience are the ultimate teaching tools for understanding the expectations of a meeting planner on a mission to develop engaging, enlightening and entertaining moments.
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
StraussCA
SEPTEMBER 5, 2024
Sometimes an association’s email marketing campaigns can become ‘cookie-cutter’ in style when regular communications regarding invoices, membership, and annual events come up. Repeating the same messages over and over. So, how do you keep your email marketing campaigns to members fresh, innovative, and meaningful – even when the content may be the same year-over-year?
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Event Marketer
SEPTEMBER 5, 2024
The summer music festival season is coming to a close, and it was as eventful as ever. In the midst of all the collective Chappell Roan love (H-O-T-T-O-G-O, anyone?) and Usher’s headlining of Essence Fest in celebration of the 20 th anniversary of his “Confessions” album, experiential brands were busy making their festival debuts, leaning into windowless “enclosures” for their activation builds and painting the landscape with bright, bold colors.
Event Industry News
SEPTEMBER 5, 2024
Event Industry News is pleased to announce that registration is now officially open for two of the industry’s most anticipated events: Event Tech Live and Event Sustainability Live.
Canadian Special Events
SEPTEMBER 5, 2024
photo: paddy-o-sullivan Addressing the specific risk posed by protesters, activists, and violent individuals at events requires a nuanced and proactive approach. Event organizers must anticipate potential disruptions and have robust strategies in place to ensure attendees’ safety and maintain the event’s integrity. Pre-Event Intelligence Gathering: Risk Assessment: Conduct thorough assessments to identify potential risks associated with the event’s theme, speakers, or location.
Event Industry News
SEPTEMBER 5, 2024
In the event industry for more than 20 years, monitor engineer to director of operations at Tramlines, where he’s worked since it started in 2009, and much more besides, Timm Cleasby is a perfect festival season guest.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Skiddle
SEPTEMBER 5, 2024
If your events are a rainbow, high ticket sales are the pot of gold at the end. And once you open this pot of gold, you’ll see the potential to make your event better. Maybe that’s by moving to a new venue, letting you host more excited eventgoers. Or, it’s securing a better sound system, which can make the sound crisp and the bass weighty, leaving eager dancers longing for more.
Event Industry News
SEPTEMBER 5, 2024
The Association of Event Organisers (AEO) is pleased to announce the appointment of Rachel Swann, chief operating officer of the energy division at dmg events, as its new chair. This decision was made at the recent AEO Board meeting, where Alison Willis, chief executive officer of Easyfairs, was also named vice chair.
Canadian Special Events
SEPTEMBER 5, 2024
A few weeks ago, I met with Sofiya Chorniy , Partnership Manager at Muuse Canada. Sofiya’s passion for sustainability and her purpose were inspiring. We need more of her action-oriented approach in the events industry. Event professionals talk about sustainability but too often don’t act on it. But the reality is that climate change isn’t some far-off threat; it’s here, and it’s impacting us now.
EventSource
SEPTEMBER 5, 2024
On a sun-drenched day, love blossomed amidst the pastoral allure of Brantview Events Pavillion , where Karolina and Paul celebrated their beautiful union! With its sprawling apple trees and picturesque landscapes, this charming venue provided the perfect backdrop for their wedding. The orchard, nestled in the heart of nature, is a haven where beauty meets serenity, offering a unique blend of rustic elegance and timeless romance!
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
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