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As the Florida heat was raging outside, Surf Expo brought cool, beachy vibes from the watersports and coastal lifestyle industries to Orlando’s Orange County Convention Center (OCCC), Sept. 5-7. More than 6,000 qualified buyers from global retailers explored 650-plus exhibitor booths that showcased products from surf, beach and resort categories, ranging from swimsuits and sportswear to marine plush and souvenir gifts.
When the historic allure of Alderlea intertwines with the allure of modern bridal elegance, unbridled enchantment ensues. Captured exquisitely in these photographs, a captivating wedding soiree styled shoot in Brampton, reveals a seamless blend of past and present. The muses for this dreamlike affair was the striking model Kavin Ketheeswaran, alongside the actress Ogeindiana, embodying the timeless essence of the eternal bride.
Nine ways the internal event got a festival-inspired upgrade It was out with the old and in with the new at Quest Software’s 2024 internal sales conference in Anaheim, CA, as the brand overhauled the annual event with a festival-inspired theme designed to support its forward-looking company vision. In that spirit, the event was rebranded as “NXT” and transformed to make all 1,200 attendees feel like they had dodged the traditional hotel venue and landed at SXSW.
When crisis strikes a meeting professional’s host city and hotel, it’s comforting to know that—despite the uncertainty that surrounds unexpected events—the hotel in which you’re hosting your event is well prepared to take on the challenge. This is what Loews Atlanta Hotel demonstrated when Sustainable Forestry Initiative Conference (SFI) hosted their event just days after a water main break occurred in downtown Atlanta, and later impacted another water main pipe in midtown Atlanta, just days bef
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
We were stoked to attend our first Surf Expo, Sept. 5-7 at the Orange County Convention Center in Orlando, and the exhibitor community proved very friendly and welcoming, eager to show off their products and beach-inspired booths. From wetsuits to bucket hats to flip flops, we explored the variety of exhibits that made up the largest and longest-running watersports, beach and resort lifestyle trade show, which is produced twice annually in September and January.
Skift Take: Together by Hyatt takes the hotel company’s commitment to care to another level, helping planners save time on planning and accomplish their goals, like creating more sustainable meetings.
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Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Skift Take: Together by Hyatt takes the hotel company’s commitment to care to another level, helping planners save time on planning and accomplish their goals, like creating more sustainable meetings.
(Photo Credit: Arturo Olmos for AARP) AARP, which is dedicated to helping people live their best lives as they age, likes to pop up in unexpected places, from New Orleans Jazz Fest to Sturgis Motorcycle Rally to pickleball championships. So when the Rolling Stones approached AARP to sponsor the ’24 Hackney Diamonds North American Tour, which hit 16 cities from April through July, the brand saw an opportunity to satisfy its multigenerational strategy and supersize on surprise and delight.
Acquisition extends Cvent’s reach into the rapidly growing category of repeatable events trusted by marketers to generate awareness, create demand and grow revenue Cvent, an industry-leading meetings, events, and hospitality technology provider, today announced that it has acquired Splash, an event marketing technology company.
A new report details the benefits of using freelance planners and event-tech specialists, and the ways to ensure strong performance from them. A trend that the Covid pandemic started—a tidal wave of freelancers across all industries who focus on project work—appears to be a permanent feature throughout the U.S. economy. The proof: More than 35 percent of the U.S. workforce engaged in freelance work in 2023—an increase of 4 million professionals from the year before, according to a study conducte
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Mastering lighting for your events And we’re back! Continuing our series, we’ve already looked at the A and V of AV. In this article, we take a look at the “L” of AV—Lighting! Lighting is more than just a necessity for visibility on stage or on camera, it’s a powerful tool that can transform the overall ambiance of a meeting or event, highlight key moments, and enhance the overall experience for attendees.
In today’s dynamic educational landscape, schools—from k-12 to higher ed—must continually adapt to new challenges and opportunities. Whether introducing changes to the curriculum, altering program offerings, downsizing, or restructuring, one constant remains: effectively communicating is key to navigating transitions as smoothly as possible and avoiding potential issues that often arise with inconsistent or incomplete information.
Radisson Meetings by Radisson Hotels – Flexible, functional, and impactful meeting & event solutions. As a partner, moment maker, and solution-finder, we understand that flexibility and functionality are key to ensuring we can seamlessly deliver exactly what our meeting and event partners need in order to create impactful meetings.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Encouraging association volunteer leaders to donate their time and expertise can significantly benefit the organization and foster a sense of community and shared purpose. Here are the top strategies for motivating and engaging new volunteer leaders to an association. 1. Clearly Communicate the Impact of Their Contributions Volunteers need to understand how their time and expertise contribute to the association’s goals.
Today RX UK announces the appointment of Rosi Viljoen as Head of Visitor Strategy. This newly created role will develop High Value Visitor (HVV) strategies and activations across all of RX UK’s events. Rosi will initially focus on RX Hosted Buyer teams, eventually expanding her efforts to encompass all show portfolios.
Our Development team have been putting in the hard yards lately, working tirelessly to bring you our latest dynamic feature, Session-Based Ticketing. This fresh addition to the Skiddle Promotion Centre lets you create and sell tickets for events which require attendees to arrive at specific times, such as theatre shows, exhibitions, fairgrounds and scare attractions.
Delegate Name Badges, Event Passes, RFID Wristbands and Lanyards. Custom printed in a range of materials, including Wood and Bamboo, Recycled & Bio PVC or Paperboard. First impressions matter. We deliver high quality Event Name Badges, Passes and RFID wristbands and tokens to events and conferences of all sizes: on time, and to budget.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Visit by GES has unveiled its latest customer training resource aimed at improving efficiency and supporting clients’ skills development. Visit Academy is a new digital learning platform that allows users 24-hour access to comprehensive learning resources, encouraging them to work more independently and flexibly.
An outdoor event’s relationship with its local authority ranks high among the elements crucial to success. Following on from Timm Cleasby, director of operations at Tramlines, this episode is about Sheffield City Councillor Richard Williams’ take on the festival.
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