Event Tech News Roundup – February 2024
EventMB
MARCH 8, 2024
Skift Take: It's been a relatively quiet month for event tech. Still, there were some significant updates to the event tech landscape worth exploring.
Fri.Mar 08, 2024
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Smart Moves in Chicago, Atlanta and More
Smart Meetings
MARCH 8, 2024
Sam Newton Sam Newton, Louisville Tourism Newton is Louisville Tourism ’s first-ever Airport Welcome Center Manager. He will lead Muhammad Ali International Airport’s new welcome center through its opening and oversee the center’s staff in greeting visitors and helping them navigate Louisville. Most recently, he served as senior manager of operations at Frazier History Museum.
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How to Use Empathy to Boost Attendee Engagement
EventMB
MARCH 8, 2024
Skift Take: The days of passive content consumption are gone. What engages attendees is custom content that addresses their pain points and helps them achieve their desired outcomes.
Dear Female Leaders, Stop Struggling and Start Succeeding
SmartMeetings
MARCH 8, 2024
7 tips for women leaders According to a 2023 Pew Research Center survey , a majority of Americans (55%) say there are too few women in top executive business positions. And the numbers back that up. A McKinsey Women in the Workplace report showed 28% of the roles in the C-suite are held by women, with 36% at senior manager/director levels. However, recent data from Leadership Circle reveals that women leaders “show up more effectively than their male counterparts across every management level a
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Event Management Simplified: 7 AI-Powered Strategies
Event Age by Swapcard
MARCH 8, 2024
Event organizers know the drill all too well: the shift into high-alert mode, juggling all sorts of trade show challenges from a few days before the event starts until a few days after it wraps up. It's a non-stop routine that leaves little room for strategic thinking and can lead to missed opportunities for optimization and growth.
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International Women’s Day: The journey of female business leaders in hospitality
Prestige Events Magazine
MARCH 8, 2024
by Laura Cherrington, Director of Sales and Marketing at Billesley Manor Hotel and Spa As the third largest private sector in the UK, the hospitality and tourism industry has seen a rise in women entering the workforce in recent years – currently sitting at 53.7%, according to the latest 2024 research. Whilst this is a positive improvement, there are still areas that require attention to ensure that women feel they can strive for leadership roles.
Strata Launches Bespoke Rewards and Recognition Platform, Sherbet
Event Industry News
MARCH 8, 2024
Strata, the award-winning brand experience agency, has designed and developed a bespoke rewards and recognition platform. Called Sherbet, the proprietary technology product has been developed by Strata’s in-house team of experts who have a deep understanding of product innovation and the agency and incentive markets.
RCP London Events to host International Women’s Day event
Prestige Events Magazine
MARCH 8, 2024
*Building a platform for connection, change and growth RCP London Events is set to host a significant event, organised by global talent consultancy The Change Partners, in honour of International Women’s Day today, Friday, 8th March, 2024. With a theme focused on ‘Inspire and Inclusion’, the event aims to provide a platform for female leaders to come together, exchange experiences and discuss ideas geared towards advancing women in the workplace.
The importance of championing women in the music and events industry
Skiddle
MARCH 8, 2024
Society presents women with challenges. Sexism, lower pay and barriers to entry are just a few. Often, people see the music and event industries as utopian spaces, a place where people can find solace from the ills of the world. But it doesn’t always work out like that. The challenges presented to women show up across the industries. Everyone – including us – has a responsibility to make it better.
Unlock the Secrets of Event Marketing Masters
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Dear Women Leaders, Stop Struggling and Start Succeeding
SmartMeetings
MARCH 8, 2024
7 tips for women leaders According to a 2023 Pew Research Center survey , a majority of Americans (55%) say there are too few women in top executive business positions. And the numbers back that up. A McKinsey Women in the Workplace report showed 28% of the roles in the C-suite are held by women, with 36% at senior manager/director levels. However, recent data from Leadership Circle reveals that women leaders “show up more effectively than their male counterparts across every management level a
Day in the Life of a Wedding & Event Planner with Marissa Pedone
The Planner's Lounge
MARCH 8, 2024
Welcome to our “Day in the Life” series! We feature wedding and event planners from around the world with many different levels of experience. If you would like to be featured, download our questionnaire here and email your responses and photos to info@plannerslounge.com. We are excited to feature Marissa Pedone from New England. Name: Marissa Pedone Business Name & Location: Marissa Pedone Events, New England Years Working in the Event Industry: 15 Years Owning Your Event Planning Busi
4 Ways To Improve Event Apps Using Artificial Intelligence
Nunify
MARCH 8, 2024
Remember the last event you were a part of? Think about its event app — was it merely a digital brochure, or did it seem to almost magically know what you wanted, even before you did? This isn’t just wishful thinking – AI can potentinally unlock your event app from functional to phenomenal across all types of events. In an earlier blog we touched how AI and technologies like ChatGPT can be a game-changer for event organizers.
How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
When Wellness Is a Work Ambition
PCMA Convene
MARCH 8, 2024
In a VML Intelligence survey, nearly three-quarters of respondents said that work comes second to the rest of their lives and an even higher percent (76 percent) said they would not accept a job that was highly stressful. The event planner role continues to be listed among the most-stressful jobs, as high as top three in the most stressful jobs in the world for 2023 on one list.
Build Your 2024 Engagement Toolbox: Stova & Bizbash Webinar
Stova
MARCH 8, 2024
Build Your 2024 Engagement Toolbox: Maximizing Attendee Engagement through Connection , a webinar hosted by Stova and Bizbash, takes a deep dive into the strategies and tools essential for building a robust engagement toolbox in 2024. This comprehensive webinar equips participants with the insights, tools, and strategies needed to cultivate engaging event experiences that leave a lasting impact on attendees no matter if you're hosting onsite, virtually, or hybrid.
Transition: How working in B2B events has evolved
Event Industry News
MARCH 8, 2024
In this episode of the Event Industry News Podcast host, James Dickson, is joined by Terrapinn COO Sharon Roessen. Sharon has been with Terrapinn for 30 years this year, starting in marketing and progressing through the company.
RCP London Events to host International Women’s Day event
Event Industry News
MARCH 8, 2024
RCP London Events is set to host a significant event, organised by global talent consultancy The Change Partners, in honor of International Women’s Day today, Friday, 8th March, 2024.
B2B Events in 2023 - What You Need to Know
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