Tue.Feb 27, 2024

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14 New Trends in the Event Planning Industry for 2024

Attendease

What does 2024 hold for the events industry? Thanks to rapid innovation and the global sharing of ideas entrenched in technology, event managers and planners have started experimenting with new methods and ideas in order to create the perfect blueprint for their events. At the same time, the core of what makes a successful event remains the same: Events are about the experience, from start to finish (and beyond).

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Destination Brief: Atlantic City Sets the Bar for Meaningful Meetings

EventMB

Skift Take: America’s Playground is moving beyond leisure tourism to become a modern home for meetings and events based on the values of sustainability and corporate social responsibility. Discover why its combination of business, play, and regenerative thinking is attracting event planners in 2024 and beyond.

Meetings 197
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Attitude is Everything, Julie’s Bicycle and A Greener Future publish new toolkit on how to make disabled people’s access to live events environmentally sustainable

Event Industry News

Key headlines: In summer 2023, Julie’s Bicycle surveyed disabled people about access and environmental sustainability at live events and festivals. The key findings are: A Greener Future took an in depth look at three festivals and their experience of providing accessibility for disabled people compatible with the festival’s environmental sustainability goals.

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The New Age of Data-Driven Event Strategies

EventMB

Skift Take: In the quest to navigate the event data deluge, the real challenge lies in separating insightful narratives from mere numbers. It's the human touch—crafting memorable experiences and compelling stories—that will ultimately define the success of events in the data-driven age.

Events 165
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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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NBA All-Star 2024: Inside 13 Fan Activations

Event Marketer

There was a whole lot of good clean fun to be found among fan activations at the 73 rd annual NBA All-Star Weekend, Feb. 16-18, in Indianapolis. Whether at the NBA Crossover fan event at the convention center, or in pop-up spaces of their own, sponsors leaned into playful strategies that placed attendees at the center of the action. From Ticketmaster’s retro arcade to Foot Locker’s supersized clinic, here’s a snapshot of the action.

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Labor Double-Whammy for Hotels Affects Planners, Too

MeetingsNet

Even as they pay front-line employees the highest average hourly rate ever, more than two-thirds of properties nationwide still have notable staffing shortages. December 2023 saw the highest average hourly rate ever for front-line employees at hotels across the country: $23.91, according to the U.S. Bureau of Labor Statistics. Even so, 67 percent of more than 400 hotel managers who responded to the latest survey conducted by the American Hotel and Lodging Association say they still face a staffi

Hotels 111
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Engaging Attendees in a Remote Work Era

SmartMeetings

Remote work is changing event expectations; this is what you can do about it “Creativity and productivity happen when each person is engaged and the whole team feels valued.” Remote work taught meeting professionals to focus on what needs to get done, not necessarily when. In the new world of hybrid work, we’re choosing when to go into the office and when to work from home or when to do a video call versus a collaborative online update on Slack or Teams.

2024 105
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Open House at Twist Gallery

EventSource

Nestled in the heart of Queen Street West, Twist Gallery stands as a canvas for love and celebration. Their 2024 wedding open house was a tapestry of artistry and sophistication, inviting couples to explore the possibilities of crafting their dream weddings within its unique space. The 5000 square foot New York-style loft features skylights, French Arch windows overlooking the city streets, and a 20 foot high ceiling.

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Notes From the Road: Healing in Paradise

Smart Meetings

South Florida offers luxury, wellness and experiences Touring through South Florida was almost an international experience as I explored all the different influences Marriott International has interwoven into their hospitality, culinary and wellness offerings. A true melting pot of culture, wellness and professional amenities, South Florida offers accessible luxury with innovative holistic approaches on the gorgeous Atlantic coast.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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The Venues Collection becomes the first UK venue chain to remove dairy from all dessert menus.

Prestige Events Magazine

The Venues Collection has become the first UK venue chain to remove dairy from all dessert menus across all its five venues. This groundbreaking move is expected to save over 42 tonnes of CO2 on event menus alone in 2024. The near identical dairy-free alternatives have been developed by Sam Morgan, Executive Head Chef of The Venues Collection and includes all the classics including sticky toffee pudding, cherry trifle, Biscoff mousse with raspberry compote, seasonal berry cheesecake and salted c

Venues 93
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How To Create a Run of Show

ePly

Conventions, conferences, and trade shows are essential events for hundreds of industries. Without these gatherings, many companies can’t make the connections they need to grow and expand. Whether you’re connecting suppliers with retailers or helping industry experts share their knowledge, you have a big job on your hands executing this level of event planning.

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Wedding Open House at Twist Gallery

EventSource

Nestled in the heart of Queen Street West, Twist Gallery stands as a canvas for love and celebration. Their 2024 wedding open house was a tapestry of artistry and sophistication, inviting couples to explore the possibilities of crafting their dream weddings within its unique space. The 5000 square foot New York-style loft features skylights, French Arch windows overlooking the city streets, and a 20 foot high ceiling.

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Top 8 Hospitality Platforms for Events and Consumer Experiences

Eventtia

Events play a crucial role in building strong connections between brands, their consumers and suppliers. Also, they help boost brand awareness, generate new leads, acquire new customers, and increase customer life-time value. For example, a luxury retail brand can improve its image and market presence by inviting VIP guests and influencers to an international event.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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WEC: Elevating events through rock ‘n’ roll and neuroscience

MPI

“We combine the secrets of the greatest rockstar performers, simple neuroscience techniques, unique kinetic interaction, live musical performance and an exclusive multimedia experience.

Events 64
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Strata drives forward with the launch of dedicated automotive division

Event Industry News

Strata, the award-winning brand experience agency, has launched a specialist automotive division. Comprising of an expert team, dedicated to meeting the growing needs of an extensive automotive client list, the division has been launched in direct response to increasing client demand for instant and consistent support and specialist services.

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Strata drives forward with the launch of dedicated automotive division

Prestige Events Magazine

Dedicated automotive division gives clients instant access to a division of excellence Division strengthens Strata’s reputation as agency of choice in automotive sector Division launch enables Strata to continue upward growth trajectory Launch of automotive division in response to strong demand continues Strata’s upward growth trajectory in the sector Strata, the award-winning brand experience agency, has launched a specialist automotive division.

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Event Technology Awards US & Canada Judge Spotlight: Julieanna Gray-Stipek

Event Industry News

The Event Technology Awards (ETA) US & Canada are proud to announce Julieanna Gray-Stipek as a judge for the inaugural stateside edition. Julieanna Gray-Stipek, a seasoned events professional with a decade of industry expertise, currently spearheads the event strategy for Forbes’s live division.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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top european destinations for an adventure incentive

SevenEvents

when it comes to corporate incentives that go beyond the ordinary, europe offers a plethora of breath-taking destinations that seamlessly blend business with adventure. for companies aiming to inspire and rejuvenate their teams, these european gems stand out as ideal choices for outdoor escapades. switzerland’s interlaken, nestled between lake thun and lake brienz, is a haven for outdoor enthusiasts. surrounded by the swiss alps, this destination offers adrenaline-pumping activities like p

Sports 59
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First sustainability roundtable challenges event management supply chain to hit net zero by 2030

Event Industry News

BeaconHouse Events, a leading events agency in Newcastle upon Tyne, has launched the first of its Sustainability Supply Chain roundtables, bringing together key regional events industry suppliers to discuss how the sector can work together to reduce our event carbon, meet sustainability targets, and drive sector-wide change.

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Broadwick Group Launches Innovative Hybrid Event Space: Broadwick Studio

Prestige Events Magazine

Broadwick Group, the pioneers behind the renowned venues Printworks and Drumsheds has announced its latest venture, Broadwick Studio. Situated in the heart of Canary Wharf, Broadwick Studio promises to be at the forefront of dynamic event spaces in East London. At 123 square metres, Broadwick Studio offers a versatile canvas for creativity, with a capacity of up to 120 people.

Venues 59
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Stefan Branco joins the Equinox Group from major creative agency

Event Industry News

Global experiential and exhibitions company, the Equinox Group, has announced that Stefan Branco has been appointed to the newly created role of director of special projects with immediate effect. Branco joins Equinox from his role as head of production at major London creative agency.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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How To Organize A 5K Event Successfully

Event Smart

Organizing a running event for your local community, charity, or school? A 5k, marathon, or fun run can be a fantastic event that draws in participants and supporters. It is also a great way to promote health, fitness, and social causes. However, if you’re new to organizing such events, it can feel overwhelming.

Events 52
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Mercure Manchester Piccadilly scoops top award for business growth

Event Industry News

The Mercure Manchester Piccadilly hotel has won a prestigious award at the annual conference of its management company, Aimbridge Hospitality, which represents more than 1,500 properties globally. The award for ‘Most Improved Brand Metric Performance 2023’, sponsored by Accor, honoured the iconic four-star hotel for achieving an impressive year-on-year improvement of 12.7%.

2023 59
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2024 Trends in PR, Events, Crisis, Public Affairs, and Social Media from Castle’s Experts

The Castle Group

Looking Ahead – 2024 Communications Landscape We have turned the page on 2023, and with a few months of 2024 behind us, our public relations , events , crisis communications , public affairs , and social media experts shared their insights on 2024 trends that are here to stay. Here’s what they had to say: 1. Event Trends “In 2024, events are embracing an era marked by sustainability, with organizers adopting responsible practices that align with organizational goals and improve their impact on t

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Innovating with Feedback: Staying in tune with your Customers

Event Industry News

Remaining connected to customers is crucial in roadmap creation, yet it’s easy to prioritize the loudest feedback or stay buried in a backlog created over long periods of time. Let’s explore innovative ways to ensure alignment with evolving customer landscapes amidst busy schedules through comments from leaders in the Event Tech industry.

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The Ultimate Guide to Hosting Hybrid Events For Your Association

For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.

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10 misconceptions about Design Thinking

EncoreAPAC

Design Thinking is not what most think it is… Design Thinking is invaluable for event organisers because it brings a user-focused, creative, and integrated approach to the event planning process, ultimately resulting in more engaging, more memorable, and more successful events. In our previous blog we covered what Design Thinking is, the key principles and steps to applying the approach to event planning.

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Artist calls for images to create giant people’s picture at ExCeL London

Event Industry News

London’s largest exhibition and conference centre ExCeL is calling on the events industry – including visitors, organisers, exhibitors and suppliers – to share images they’ve taken in and around the venue for potential inclusion in a new permanent artwork.

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Mercure Manchester Piccadilly Scoops Top Award for Business Growth

Prestige Events Magazine

The Mercure Manchester Piccadilly hotel has won a prestigious award at the annual conference of its management company, Aimbridge Hospitality, which represents more than 1,500 properties globally. The award for ‘Most Improved Brand Metric Performance 2023’, sponsored by Accor, honoured the iconic four-star hotel for achieving an impressive year-on-year improvement of 12.7%.

2024 52