Attendease

MARCH 28, 2024

If your organization is looking for a savvy way to engage more supporters and grow your audience, look no further than virtual events, which have become a staple in the nonprofit sector. In fact, event organizers rank virtual events as having increased registrations, greater ROI, and greater attendee engagement when compared to in-person events. We recommend hosting a few virtual events annually to leverage these benefits for your organization.

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EventMB

MARCH 28, 2024

Skift Take: Brian Mason has been named CEMA’s new vice president of strategy and operations, replacing Sandra Marcus who left the association after only nine months.

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Event Marketer

MARCH 28, 2024

“Ultimately, the idea here was we have this newish machine, and we know it’s small. We know there’s an opportunity for this to let people appreciate the size of it on their countertops. So let’s just dramatize that aspect of it, and start putting these machines in small spaces to demonstrate that functional attribute.” –Stephen Kill, Marketing Director, Nespresso USA Commuters were surprised and delighted to find an elevator cafe on their way up to the office.

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EventSource

MARCH 28, 2024

The glittering lights of the city’s skyline served as the perfect backdrop to an evening of sophistication and camaraderie as event planners from across the industry gathered for a black-tie affair at The Globe and Mail Centre. An “Evening at the Globe” proved to be a resounding success, leaving attendees inspired and invigorated with new ideas and connections.

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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

Events

Planning Pod

MARCH 28, 2024

Navigating the complexities of paid advertising can be a daunting task for any events business. With all of the different platforms available for experimentation, getting started is often the hardest part. We wrote this article to help you get over that hump so you can use paid ads to effectively support your growing business. There’s no one-size-fits-all answer to which ad platform is best for your organization, but determining the right places to effectively reach your audience is an ess

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Advertising B2B Social Media Marketing 88

Event Marketer

MARCH 28, 2024

Cyndie Wang, VP-Global Sponsorships and Brand Experience, Hewlett Packard Enterprise (HPE) No two days are ever the same for Cyndie Wang. As vp-global sponsorships and brand experience at Hewlett Packard Enterprise (HPE), Wang acquires, manages and activates a portfolio of marketing partnerships with the brand’s sports and entertainment customers, while also working on sponsorships, setting strategy, measuring and reporting on results, and collaborating with internal partners.

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2015 Sponsorships Sports Entertainment 96

Caterease

MARCH 28, 2024

Easter has always been a time of celebration, renewal, and gatherings filled with amazing food. But with the 2024 culinary landscape poised for evolution, how can caterers ensure their offerings epitomize the spirit of Easter while being on-trend and innovative?

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Special Events

MARCH 28, 2024

Why you should build mental health into your business strategy

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Event Industry News

MARCH 28, 2024

EXCELR8-run Team Bristol Street Motors will ramp up the off-track action in the Kwik Fit British Touring Car Championship paddock in 2024 thanks to a new official partnership with crowd gaming specialists Piing.

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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

Event Marketing

Stova

MARCH 28, 2024

What’s the most effective way to anticipate the wants and needs of your audience? Ask them directly with pre-event survey questions – and then deliver. Pre-event evaluation questions can cover everything from logistics to topics to keynote speakers. This valuable feedback will help you plan around your crowd and show your attendees that you are organized and responsive.

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Event Industry News

MARCH 28, 2024

The Event Technology Awards (ETA) US & Canada are proud to announce Karen Cooper as a judge for the inaugural stateside edition. Karen Cooper, a veteran with 17 years in technology and marketing for events and publishing, managed and developed digital solutions at Dow Jones Local Media, Advanstar, and UBM.

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Meeting Tomorrow

MARCH 28, 2024

According to Pinterest, 2024 will be filled with eclectic grandpas, kitschy kitchens, badminton, and…jellyfish? The annual Pinterest Predicts report details the newest rising trends based on the activity of the platform’s 482 million users, and has seen an 80% accuracy over the last four years. For 2024, Pinterest identified 23 breakout trends that touch on everything from beauty, lifestyle aesthetics, shopping, fitness, and food.

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Event Industry News

MARCH 28, 2024

Laura Shapiro is portfolio director for medical events at Closer Still Media (CSM) where she’s worked at for more than 12 years, during which the company has grown from 20 people to 700. This episode is about Laura’s frontline experience, how serving the sector has changed since 2011.

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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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MeetingsNet

MARCH 28, 2024

MeetingsNet has joined a new family, without leaving home. With a reorganization at Informa, MeetingsNet is now aligned with Connect Meetings, a portfolio of events and media outlets serving the global business-events industry. Led by Managing Partner Matt Johnson, Connect offers national shows for meeting professionals in the corporate, association, sports, diversity, faith, and travel sectors, as well as other region-specific meetings- and hospitality-focused events.

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Event Industry News

MARCH 28, 2024

To mark its 30th year, EC reveals a fresh look and feel together with new strategic capabilities, establishing itself as the complete client package LONDON, 28 MARCH 2024 – Event Concept, one of the UK’s leading event production agencies, today relaunches as ‘EC,’ complete with a fresh positioning, brand identity and promise.

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StraussCA

MARCH 28, 2024

For brand new volunteer association leaders, trying to figure out meeting minutes might be intimidating. What are action items? What’s a motion? Do you need to write everything everyone says? This quick guide will help familiarize yourself with association meeting minutes and write minutes that are efficient, easy to read, and an excellent record for your organization.

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Event Industry News

MARCH 28, 2024

London, 25th March 2024 – Ticket Tailor, a leading event ticketing platform, have unveiled their latest innovation: the Climate Impact Tracker.

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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

Events

Skiddle

MARCH 28, 2024

The Glasgow Willy Wonka experience, better known as Willy’s Chocolate Experience, has taken the country by storm over the past few weeks. The grandiose flyer, the oompa-loompa’s and – how can we forget? – The Unknown has graced the collective consciousness with memes, jokes, and viral tweets flooding our social media pages. Some have reacted with shock, some with horror.

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Evvnt

MARCH 28, 2024

In a move set to transform the landscape of radio station revenue, vCreative and Evvnt have joined forces to unveil vTickets, a ticketing and event promotion platform for radio stations. This strategic partnership marks a significant leap forward, promising untapped revenue streams and enhanced event marketing capabilities for local radio markets. Unlocking New Revenue Streams […] The post vTickets powered by Evvnt: Revolutionizing Radio Station Revenue appeared first on Evvnt.

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The Castle Group

MARCH 28, 2024

A fast-moving energy sector requires smart, targeted PR Investment in energy technology companies is surging , creating a powerful wave of innovative startups, all with the goal of harnessing clean energy sources to help stem the threat of climate change. While their technology may vary widely — some tap the sun, others the wind, and still others are making advances in transmitting or storing energy in batteries — these startups share one important business challenge: communicating and promoting

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Social Media Government Technology Marketing 52

Exhibitor Magazine

MARCH 28, 2024

Exhibit Partners' work in digital video and motion graphics was recently honored with two AVA Digital Awards. The international competition recognizes.

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Events

Event Industry News

MARCH 28, 2024

Filming and streaming specialist, First Sight Media has been appointed as a video production partner by AMP Events for Event Tech Live – Las Vegas, at The Expo at WMCLV, Nevada, 1-2 May 2024.

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Management Events

MARCH 28, 2024

The Rise of Remote Collaboration In recent years, the landscape of corporate meetings has undergone a significant transformation. With the advent of advanced technology, remote collaboration has become a staple in the business world. Companies like Management Events are at the forefront of this change, offering platforms that facilitate seamless virtual interactions.

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Event Industry News

MARCH 28, 2024

Silent Conference, a pioneer in revolutionising event engagement through cutting-edge audio technology, is proud to announce its partnership as an official event partner for Event Tech Live and Event Sustainability Live’s North America editions.

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Event Marketer

MARCH 28, 2024

From an IKEA store-inspired footprint, to local dealership employees stepping in as brand ambassadors, take a cruise through this multicity hot property Pumping music, lively chatter and tire squeals welcomed us into Electrify Expo’s season opener in Orlando, a new city stop for North America’s largest electric vehicle festival. Notably missing for an auto expo were the sounds of roaring engines and the hum of gas-powered generators, as the family-friendly event stayed true to its electric roots

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For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.

Events

Event Industry News

MARCH 28, 2024

Analog Events is proud to announce that its Founder and CEO, Jordan Kaye, will be taking the spotlight as the stage host for both days of the inaugural U.S. edition of Event Sustainability Live (ESL), to be held in Las Vegas on May 1st and 2nd, 2024.

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