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Experiential venue SRGN Studios was the setting for the Courtside Club experience. When you’re resurrecting one of the biggest scandals in sports history, it’s a “go big or go home” kind of moment. And that was FX’s approach when it unveiled a “Courtside Club” fan exhibit to bring to life the real events behind its limited series “Clipped” about disgraced NBA coach Donald Sterling.
Beth Surmont, today a proud CMP Fellow, says that during the very first Institute of Electrical and Electronics Engineers (IEEE) Women in Engineering International Leadership Conference, she witnessed the monumental impact events can have firsthand. “A young woman stood up and tearfully shared her story. She was an engineering student who was ready to quit college, but after attending our event she was inspired and planned to continue on.
Strategy. Design. Production. All under one roof. The most successful experiences don’t win by accident, they win at every stage of the project life cycle. That’s why we own them all. We’re a fully-integrated, end-to-end partner helping brands, corporate clients, and cultural institutions around the world deliver memorable moments infused with story and purpose.
Diversity, Our Strength Toronto is arguably one of the most diverse cities in the world. Composed of 250 cultures, colours, backgrounds and communities, over 6 million Torontonians of different values and insights come together to mix and remix new perspectives and ideas. Toronto owes much of its success to this diverse mosaic of cultures to cultivate a space to collaborate, experiment and initiate new and engaging experiences.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
FLIPPING IDEAS INTO REALITY Our Trinity team is a collaborative force of creative thinkers, project managers, friendly account representatives, and skilled craftspeople. We proudly offer a diverse range of solutions, from readily available portable displays to custom fabrication and large-format printing, ensuring we can meet your unique needs. “The Trinity team handled the Eggo House with grace every step of the way and delivered a beautiful experience.” -Momentum Worldwide To trans
Holidays, historic occasions, themes, fruits, vegetables, sports, animals and all types of food are celebrated by costumed people marching down a street. In California, the Butter & Egg Parade in Petaluma, the Lighted Tractor Parade in Ferndale and Italian Heritage Parade (during fleet week in San Francisco) are all tributes to the region in which they are held.
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Holidays, historic occasions, themes, fruits, vegetables, sports, animals and all types of food are celebrated by costumed people marching down a street. In California, the Butter & Egg Parade in Petaluma, the Lighted Tractor Parade in Ferndale and Italian Heritage Parade (during fleet week in San Francisco) are all tributes to the region in which they are held.
CAMPAIGN: ESPN Bet Tip Off CLIENT: ESPN Bet AGENCY: Mosaic North America ESPN Bet Launches Big in North Carolina The Challenge With gambling being legalized in North Carolina, ESPN Bet wanted to make a splash, announce their presence and launch the app in a way befitting the Worldwide Leader in Sports. The Hard Part? We needed to do it in 4 weeks. The Solution We created the ESPN Bet Tip Off event.
As an event professional, it can be all too easy to get lost in the details. Logistics, ticket sales, and tight timelines can fill up your list of priorities…fast. But it’s important to remember that your speakers can be your greatest asset when it comes to the overall success of your event. Speakers are usually happy to promote an event. But if they have to work too hard to help spread the word, your event could fall to the bottom of their to-do list.
THE POWER OF THREE CUSTOM CRAFT + CONSCIOUSLY CONSERVE + CUT COSTS Ever heard of the rule of three? The cornerstone of marketing best practices -one must never expect to get anything fast AND cheap AND good. What about the POWER of three, though? Something bespoke, crafted uniquely for your needs while also being mindful of budget and the planet? Too good to be true?
As an event professional, it can be all too easy to get lost in the details. Logistics, ticket sales, and tight timelines can fill up your list of priorities…fast. But it’s important to remember that your speakers can be your greatest asset when it comes to the overall success of your event. Speakers are usually happy to promote an event. But if they have to work too hard to help spread the word, your event could fall to the bottom of their to-do list.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Christopher Bo Reaver and Omar Lozano Christopher Bo Reaver (left) and Joe Derla (right), Signia by Hilton San Jose Signia by Hilton San Jose makes significant appointments to its culinary leadership team. Reaver brings over 20 years of culinary experience to his new role as executive banquet chef. He has worked in both large- and small-scale operations from restaurants to hotels, and most recently served as corporate chef at Heritage Hotels & Resorts.
CREATE THE EXPERIENCE STRATEGY | CREATIVE | BUILD | DIGITAL | ANALYTICS CONTACT INFO: EMFAB50@PINNACLE-EXP.COM 503.844.4848 PINNACLE-EXP.COM The post 2024 Fab 50: Inside Pinnacle appeared first on Event Marketer.
Challenging event inflationary times call for fresh ideas. When 200 destination management company (DMC) experts gathered for Global DMC Partners’ annual 2024 Connection event at Conrad Punta de Mita in Mexico—co-hosted by local DMC partner Tropical Incentives—the first order of business after a sunset beachside welcome reception that demonstrated the power of locally rich activations was tackling the biggest problem meeting planners face today: budgets.
American Express has been delivering unforgettable experiences at music festivals across the globe for nearly a decade and will return to American Express presents BST Hyde Park, London’s celebrated festival, for a third year, offering a range of on-site activations and benefits for both Cardmembers and festival goers attending the event.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
As she builds out her shows’ educational and networking opportunities, Tinsley Conway of Connect Meetings stays ahead of mainstream trends because her attendees want fresh ideas and activations they can use at their own events. It’s a pretty sure bet that most business-event planners did not aspire to their present role when they were teenagers. One notable exception: Tinsley Conway, vice president of events for Connect Meetings.
While association events require a lot of time and planning, there are many digital tools to help you out. Learn how to improve your events with these tools.
Word-of-mouth has evolved into a powerful online phenomenon in today’s digital world. Collaborating with food influencers can be a game-changer for caterers looking to expand their reach and credibility.
Eric Rozenberg his new masterclass, the importance of mental health, key skills entrepreneurs must possess and what the meeting industry must focus on to succeed.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Keep Britain Tidy has revealed that an estimated 5.5 million cigarette butts are expected to be littered during this summer’s 30 biggest festivals. While cigarette litter is an ever present problem, the issue is exacerbated at festivals due to increased smoking rates – smokers in the UK, on average will smoke 8.
We’ve heard stories about closing deals from someone they met on the golf course. Golf tournament fundraisers have seen a surge in popularity in recent years, becoming a staple in the nonprofit sector’s event calendar. This surge is driven by these events’ unique blend of sport, networking, and philanthropy.
AeroAVA are award winning providers of high-quality, choreographed drone shows for outdoor events, broadcast entertainment, public celebrations, and marketing campaigns. Display your brand logo, messages and iconic images in the night sky using our UK based drone design and fly services.
Last week I told you about some of my favourite things to do in the Niagara region. That post led to some wonderful conversations which led me to Wheelz Niagara , a premier boutique tour company providing private wine tours and so much more. They’re a local company, owned and operated by people who love the region that offers everything from small curated wine tours to full-service event planning for groups of every size.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
This curated collection of things we love features fabulous products designed to keep busy event profs in style wherever they go. Everywhere Belt Bag Lululemon’s Everywhere Belt Bag is the ultimate accessory for event planners, blending sleek style with practicality. It offers ample storage in a gorgeous form. Bluetooth Label Printer Meet the SUPVAN E10 Mini Label Maker, an event planner’s dream accessory.
Yan Markson is a Canadian illusionist and corporate speaker with a clowning, acrobatics, and magic background. He gained popularity through his performances in Cirque Avaia and the Booff Show, where he showcased his comedic brilliance. Yan shifted his focus to magic, particularly mentalism and mind-reading effects, and created his Incredible mind-reading spectacle called “ExperiMentalism” in 2013.
Speaker: Jam Khan, SVP, Product Marketing at ZoomInfo & guest speaker Amy Hawthorne, Principal Analyst from Forrester
Buying signals extend well beyond intent. They give go-to-market teams the chance to know everything about their customers. With buying signals, they can reach more customers and win more deals. Join Jam Khan, SVP, Product Marketing of ZoomInfo and guest speaker Amy Hawthorne, Principal Analyst from Forrester for this new webinar where you'll find out how marketing teams operate more efficiently and sales teams close more business when they act on buying signals, not just intent!
Research indicates that roughly 20% of revenue from US trade shows comes from sponsorships, making it crucial to build a community of loyal sponsors to maximize event ROI. Here are a few tips on how to ensure your sponsors and exhibitors walk away from each event ready for more. 1. Encourage and Incentivize Attendee Engagement […] The post 3 Ways to Drive Loyal, Repeat Event Sponsors appeared first on Certain, Inc.
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