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The Women’s National Basketball Association (WNBA) has experienced a meteoric rise in popularity this year, in part due to rookie phenoms like Caitlin Clark and Angel Reese, whose talent and stories have captivated hoops fans and the media alike. And with excitement at an all-time high surrounding the AT&T WNBA All-Star Game and festivities, July 19-20, brands showed up in record numbers to the 100,000-square-foot WNBA Live presented by U.S.
When my plane touches down in Cleveland for the ASAE Annual Meeting & Expo in early August, it will be my homecoming. It was there, in that Northern Ohio city on Lake Erie, that my journalism career took off. Many decades have passed, so I’m a now prodigal son of what’s often called The Land, a nickname from the city’s hip-hop scene. (NBA legend LeBron James, who has been leading the U.S.
Skift Take: For the second year, Skift Meetings Awards will once again celebrate the business events industry’s most respected and innovative suppliers. View the 2024 finalists now.
Melissa Mahon and Aaron Levinthal Melissa Mahon (left) and Aaron Levinthal (right), MAS Global experience agency MAS promotes experienced leaders to chief officer roles. Mahon will serve as chief operating officer. She has been with MAS for over seven years, most recently serving as EVP, business and operations. She brings extensive experience in live event production, finance, operations and sustainability.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Is your event truly accessible? How do you define a disability? Physical, behavioral, developmental, sensory, visible, invisible—the list goes on. This Friday marks 34 years since the Americans with Disabilities act was signed into law, prohibiting discrimination against people with disabilities in several areas of public life. In the business events industry, ensuring all participants feel welcomed and valued is crucial to fostering an inclusive environment.
6 tips for budget-friendly, memorable rewards programs that are easy on the meeting prof Smart Meetings Vice President JT Long sat down with Melissa Moten, vice president of experience and event solutions at The Collective by BCD M&E, to discuss some key elements of planning a smooth and successful incentive trip. If you missed the webinar, fear not—below are six takeaways.
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Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
6 tips for budget-friendly, memorable rewards programs that are easy on the meeting prof Smart Meetings Vice President JT Long sat down with Melissa Moten, vice president of experience and event solutions at The Collective by BCD M&E, to discuss some key elements of planning a smooth and successful incentive trip. If you missed the webinar, fear not—below are six takeaways.
In the bustling world of events, catering businesses play a crucial role. Event planners and caterers know that a satisfied client is a repeat client. But how can you ensure your clients keep coming back for more? Today, we’re exploring powerful strategies to increase repeat catering clients, ensuring your business thrives in a competitive market.
Jonas Event Technology (JET), an event registration company that provides streamlined registration solutions to organisers of exhibitions and conferences, is excited to announce its expansion into the Asia-Pacific (APAC) region.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Are you a small business owner aiming to elevate your brand? Hosting an event could be the perfect solution. Whether it’s launch parties or corporate events, events are a powerful way for an event planning company to boost brand awareness, generate leads, and build relationships within the events industry.
The London Christmas Party Show, organised by Story Events, returned last week on 16 – 17 July to celebrate its 10th anniversary and it did not disappoint!
There are at least nine smaller destinations that could benefit once the airline drops two key policies. It’s no secret that some business travelers swear by Southwest Airlines while others detest using the carrier. But Southwest is on the cusp of changing that equation with two new initiatives it announced in late July: assigned seating rather than open seating, and extra-legroom seating in addition to standard seating.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Whether it’s in iconic grassroots haunts or the most dazzling stadium venues, there isn’t much better than live music. Here at Skiddle, gigs are one of our specialities. So, if you’ve been thinking about how to organise a gig, you’ve come to the right place. Maybe you’re a promoter with an eye for talent, keen to showcase the up and coming sounds of your area.
Why Event Planners Need to Use an Event Management Software Whether you’re organizing a small corporate gathering or a large-scale conference, having the right tools at your disposal can make all the difference. event management software not only simplifies the logistics but also amplifies your reach and impact. Discover how you can boost attendance and engagement effortlessly with event management software equipped to transform your next event from ordinary to extraordinary.
Fun for all the family. It’s a phrase oft used in the events world, but have you ever thought about putting on your own family-oriented event? Maybe you’ve spotted a niche in your area, something that the families of the town or city you live in could really enjoy. Or, you’re passionate about bringing the same joy you’ve experienced at these events.
Chicago’s Huntington Bank Pavilion emerges as an unparalleled standout, and clear winner of this year’s Planner’s Choice Award for Venue with a Scenic Backdrop. Imagine hosting your next event against the breathtaking panorama of the Chicago city skyline, where the shimmering waters of Lake Michigan provide an awe-inspiring canvas. This outdoor venue, situated on a picturesque peninsula, seamlessly blends natural beauty with urban sophistication.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
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