Tue.Sep 10, 2024

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Decoding Gen Z: Event trends for the next generation of event-goers.

Expo Pass

We’ve got some new kids on the block! The oldest Gen-Zers are nearing 30, which means they’ve entered the professional world and are attending trade shows, conferences, and other events. While millennials and Gen X still make up most of your event attendance, Gen Z is quickly joining the ranks—they currently comprise 27% of the global population. What worked for one generation won’t necessarily work for another.

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14 Ways to Upgrade Your Awards Program

EventMB

Skift Take: Your awards program could benefit from a refresh to stay competitive and relevant. Here are 14 ways to help revitalize it.

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Max Engagement: Corporate Meeting, Festival Feel

MeetingsNet

An inside look at one tech company’s annual sales kickoff that hit the mark by borrowing from the world of art and music events. When Quest Software partnered with production company edgefactory to build out its 2024 sales meeting, the idea was to craft an event that was more like an art and music festival than a corporate event. Here are the sights, sounds, and activations, that helped the four-day gathering sustain a high-energy atmosphere that kept the 1,200 attendees wondering: What’s next?

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How to Level Up Your Sales Kickoffs

EventMB

Skift Take: Sales kickoffs (SKOs) start the engine for a productive year. Securing the right technology partner can ensure they reach their maximum potential and drive growth.

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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Unbelievably Easy Ways To Use AI for Post-Event Analysis 

Event Leadership Institute

Since forever, post-event analysis in the events industry has been limited because it relies on anecdotal feedback and manually processed survey data. Event pros typically review this information in post-con meetings when they are already exhausted from executing the event. These meetings usually involve scanning through unorganized CSV files filled with inconsistent feedback and hearing about the team’s observations and their personal experience at the event.

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Voting opens for the 2024 miaList

Event Industry News

Voting has opened to determine which of the Meetings Industry Association’s (MIA) finalists will earn a coveted place on its 2024 miaList. Now in its fourteenth year, this prestigious roll of honour celebrates exceptional teams that consistently go above and beyond, driving success within their organisations. It also shines a spotlight on individuals who have made extraordinary contributions.

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WTM London 2024 is set to be biggest to date

Prestige Events Magazine

World Travel Market London has today announced that this year’s event will be the largest to date, with an expected 7% growth and expansion into new halls at ExCeL London, reflecting the thriving international tourism sector. Taking place from 5 – 7 November, World Travel Market expects to showcase around 4,000 exhibitors including tourism boards, hoteliers, transport brands, technology services and world-class experiences.

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TicketEzy teams up with Nuweb Group to revamp ticketing platform

Event Industry News

TicketEzy, a New Zealand ticketing company backed by United Group Live Limited, has chosen Nuweb Group as its exclusive technology partner. The partnership will see TicketEzy migrate its entire ticketing infrastructure to Nuweb Group’s cloud-based solution.

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Voting opens for the 2024 miaList

Prestige Events Magazine

Voting has opened to determine which of the Meetings Industry Association’s (MIA) finalists will earn a coveted place on its 2024 miaList. Now in its fourteenth year, this prestigious roll of honour celebrates exceptional teams that consistently go above and beyond, driving success within their organisations. It also shines a spotlight on individuals who have made extraordinary contributions.

2024 59
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Discover the Uniqueness of Events @ No. 6. A Premier Conference Space

Event Industry News

In the City of London, perfectly connected to public transport, lies Events @ No. 6, a venue that stands out not only for its modernity and functionality but also for its unique blend of sustainability, cutting-edge technology, and exceptional service. Here are six irresistible reasons why Events @ No.

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The Barbican sees significant increase in graduation bookings in 2024

Prestige Events Magazine

The Barbican has achieved a 22% increase in graduation ceremony bookings for the 2024 academic year. During that period, the venue hosted 33 graduations, reinforcing its status as a premier choice for academic celebrations in the heart of London and reflecting its growing appeal to the academic sector. Over the graduation season, the Barbican will have welcomed approximately 76,000 students, their guests and other attendees, at ceremonies for a number of distinguished universities including: The

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Event Tech Live Announces Exciting Partnership with Premagic

Event Industry News

Event Tech Live (ETL) London, the leading global event technology expo, is thrilled to announce a dynamic new partnership for 2024 with Premagic, an AI-powered event tech platform designed to revolutionize organic event marketing.

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Emirates Old Trafford signs long-term partnership with Sodexo Live!

Prestige Events Magazine

Two of the biggest brands in the meetings and events market have signed a landmark agreement that will see Sodexo Live! become the businesses first-ever Official Culinary Partner. Sodexo Live! are one of the global leaders in hospitality services in the events, sports and leisure industry and the five-year contract will see the company deliver an enhanced premium hospitality and event experience at Destination Emirates Old Trafford, home of Lancashire Cricket, across both match day and non-match

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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What is Event Data Orchestration and Why it Matters 

Certain

Events play a crucial role in B2B marketing, but despite the unique value that event data provides, they often end up siloed and underutilized. By connecting events to your broader sales and marketing strategies, they act as an exceptional way to accelerate the buyer journey and drive more revenue by offering comprehensive, actionable insights into […] The post What is Event Data Orchestration and Why it Matters appeared first on Certain, Inc.

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Great Inspiration - Part 3

Special Events

Industry experts share how they capture "lightbulb moments"

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At M&C Asia Connections 2024, Opus Agency’s Sr. Business Operations Manager, Jacqui Le Crerar, shared valuable insights on the growing appeal of Asia for global events. Read more here!

Opus Agency

Opus Agency on Asia’s Growing Appeal for Global Meetings

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3 of the best class scheduling software solutions ranked for 2024

Arlo Training & Events Software

Class scheduling software is designed to help businesses, educational institutions and training providers make it easy to schedule their classes to their website and various points of sign-up. It should also ideally contain features that allow users to create registration forms, measure their class registration numbers, all while being easy and simple to use.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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Eventogy: The Corporate Event Platform People

Event Industry News

With so many moving parts to organising an event, having a single platform covering all your technology requirements makes things a little easier. A single source of truth, one interface to manage, a single overview of all aspects of the event and no more trying to hold disparate systems together with string!

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Spotlight on Unique Meeting Venues in London

Event Industry News

Convene is a global lifestyle hospitality company that designs and operates premium meeting, event, and flexible office spaces. It is the largest single provider of dedicated meeting and event venues in the U.S. and U.K. with a network of nearly 40 locations across nine cities; the Convene portfolio of brands includes etc.venues. etc.venues Monument etc.

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